A data profile of the people who buy, follow and care about Communication in France — modelled from more than twelve digital signal sources. Communication has an estimated audience of 11,187,469 people in France.
The average Communication fan in France is 43.5 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.
Top brand affinities include Love & Sex, Kitchen garden, Christmas Gift, with strongest over-indexing on Love & Sex (311.81× the country average).
Demographically, the Communication audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Mindfulness, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Communication fan in France is balanced, around 43.5 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Communication profile in France.
52.4% are female, 47.6% are male, average age 43.5.
| Metric | Value |
|---|---|
| Female | 52.4% |
| Male | 47.6% |
| Average age | 43.5 |
| Estimated audience size | 11,187,469 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 32% |
of the worldwide Communication audience comes from France.
| Country | Share |
|---|---|
| United States | 19.7% |
| India | 5.4% |
| Italy | 4.7% |
Where the Communication audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~2.5M | 1.24× | |
| 02 | Pays de la Loire | ~700K | 1.18× | |
| 03 | Centre-Val de Loire | ~500K | 1.11× | |
| 04 | Auvergne-Rhône-Alpes | ~1.5M | 1.07× | |
| 05 | Grand Est | ~900K | 1.04× | |
| 06 | Brittany | ~600K | 1.03× | |
| 07 | Nouvelle-Aquitaine | ~1M | 1.01× | |
| 08 | Hauts-de-France | ~1M | 1.00× | |
| 09 | Occitanie | ~1M | 1.00× | |
| 10 | Normandy | ~500K | 0.95× | |
| 11 | Provence-Alpes-Côte d'Azur | ~800K | 0.93× | |
| 12 | Bourgogne-Franche-Comté | ~400K | 0.90× | |
| 13 | Corsica | ~40K | 0.77× |
The strongest cross-interests of the Communication audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 311.81× | ||
| 02 | Selfridges | Shopping | 189.36× | ||
| 03 | Christmas Gift | Kids & Family | 26.97× | ||
| 04 | Christmas tree | Kids & Family | 23.95× | ||
| 05 | Kitchen garden | Home & Garden | 19.43× | ||
| 06 | Broadcasting of sports events | Movies & TV | 18.62× | ||
| 07 | Dentistry | Business & Career | 18.20× | ||
| 08 | Zoom lens | Technology & Electronics | 15.72× | ||
| 09 | Girl power | Politics & Society | 14.95× | ||
| 10 | Breast Cancer awareness | Health | 13.87× | ||
| 11 | Hormone | Health | 11.51× | ||
| 12 | Single-lens reflex camera | Technology & Electronics | 9.86× | ||
| 13 | Sustainable products | Politics & Society | 8.03× | ||
| 14 | New Testament | Politics & Society | 8.00× | ||
| 15 | Burnout (psychology) | Health | 7.67× | ||
| 16 | Doctor of Medicine | Business & Career | 7.06× | ||
| 17 | Improvisation | Music & Radio | 6.31× | ||
| 18 | Vueling | Travel & Leisure | 3.42× | ||
| 19 | Real property | Home & Garden | 1.60× | ||
| 20 | Internet & Social Media | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 3.05× | |
| Spirituality | BALANCE | 1.37× | |
| Individualism | JOY | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.82× | |
| DIY Mentality | THRILL | 0.89× | |
| Design Affinity | PREMIUM | 0.89× |
Communication has an estimated audience of 11,187,469 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
52.4% of Communication fans are female, 47.6% are male, with an average age of 43.5 years.
Communication fans show strongest brand affinity for Love & Sex (311.81×), Kitchen garden (19.43×), and Christmas Gift (26.97×) over the country average.
Communication fans in France are most concentrated in Île-de-France (reach ~2.5M), Auvergne-Rhône-Alpes (reach ~1.5M), and Nouvelle-Aquitaine (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Communication itself, the audience over-indexes on Kitchen garden (19.43×), Christmas Gift (26.97×), Broadcasting of sports events (18.62×), and Dentistry (18.2×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Communication. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.