Communication Audience in France

Communication has an estimated audience of 11,187,469 people in France. 52.4% are female, 47.6% are male, average age 43.5. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine. Top brand affinities: Vueling, Orange, Google News, Real property, Crédit Mutuel.

The average Communication fan in France is 43.5 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine. Top brand affinities include Vueling, Orange, Google News, with strongest over-indexing on Vueling (19.12× the country average). Demographically, the Communication audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Mindfulness, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Communication fans

Demographic split for Communication audience in France
MetricValue
Female52.4%
Male47.6%
Average age43.5
Estimated audience size11,187,469

Audience persona

The typical Communication fan in France is balanced, around 43.5 years old, with strong Mindfulness tendencies and a notable affinity for Vueling.

Top regions in France

Top regions ranked by reach for Communication in France
RegionReachAffinity
Île-de-France2,496,4301.25×
Auvergne-Rhône-Alpes1,416,4861.08×
Nouvelle-Aquitaine990,4541.01×
Hauts-de-France986,276
Occitanie969,109
Grand Est939,5951.04×
Provence-Alpes-Côte d'Azur773,5160.93×
Pays de la Loire738,1061.19×
Brittany566,0811.04×
Normandy512,1200.94×
Centre-Val de Loire471,9171.12×
Bourgogne-Franche-Comté401,3420.89×
Corsica29,1360.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Communication audience
BrandAffinityCategory
Vueling19.12×Travel & Leisure
Orange2.62×Technology & Electronics
Google News2.54×News
Real property2.42×Home & Garden
Crédit Mutuel2.33×Business & Career
Happiness2.02×Health
Voici2.62×News
Anthropology2.73×Business & Career
Fnac2.12×Shopping
Tinder4.38×Internet & Social Media
Lodging2.74×Travel & Leisure
Foot Mercato2.17×Sports
France Info2.15×Movies & TV
Conforama1.87×Home & Garden
Improvisation4.7×Music & Radio
Germany2.19×Travel & Leisure
Hairstyle1.95×Beauty & Wellness
Free Mobile2.04×Technology & Electronics
Spas1.68×Beauty & Wellness
Western Union2.85×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Communication audience
TraitClusterScore
MindfulnessBALANCE1.73
ExtroversionTHRILL1.35
TraditionCONSERVATISM1.1
Social Media UsageJOY1.07
IndividualismJOY1.05
PatriotismCONSERVATISM1.05

Worldwide distribution

Worldwide audience distribution share by country for Communication
CountryShare
United States19.7%
India5.4%
Italy4.7%

See Communication audiences in other countries

More Technology & Electronics audiences in France

Frequently asked questions

How many fans does Communication have in France?

Communication has an estimated audience of 11,187,469 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

What is the gender split and age of Communication fans?

52.4% of Communication fans are female, 47.6% are male, with an average age of 43.5 years.

Which brands do Communication fans like most?

Communication fans show strongest brand affinity for Vueling (19.12×), Orange (2.62×), and Google News (2.54×) over the country average.

Where do Communication fans live in France?

Communication fans in France are most concentrated in Île-de-France (reach 2,496,430), Auvergne-Rhône-Alpes (reach 1,416,486), and Nouvelle-Aquitaine (reach 990,454). These three regions account for the largest share of the active audience.

What other brands do Communication fans also like?

Beyond Communication itself, the audience over-indexes on Orange (2.62×), Google News (2.54×), Real property (2.42×), and Crédit Mutuel (2.33×) compared to the France average.

How to read this data

Audience size is the estimated number of people in France who actively search for Communication. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.