Machine Audience in France
Machine has an estimated audience of 7,652,943 people in France. 40.4% are female, 59.6% are male, average age 44.9. Top brand affinities: Crédit Mutuel, Google News, Free Mobile, Improvisation, Anthropology.
Top brand affinities include Crédit Mutuel, Google News, Free Mobile, with strongest over-indexing on Crédit Mutuel (2.89× the country average). Demographically, the Machine audience skews more male with an average age of 44.9, and over-indexes on personality traits such as Patriotism, Individualism.
Category: Business & Career · Type: Topic
Demographics of Machine fans
| Metric | Value |
|---|---|
| Female | 40.4% |
| Male | 59.6% |
| Average age | 44.9 |
| Estimated audience size | 7,652,943 |
Audience persona
The typical Machine fan in France is more male, around 44.9 years old, with strong Patriotism tendencies and a notable affinity for Crédit Mutuel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Crédit Mutuel | 2.89× | Business & Career |
| Google News | 2.22× | News |
| Free Mobile | 2.55× | Technology & Electronics |
| Improvisation | 5.39× | Music & Radio |
| Anthropology | 2.8× | Business & Career |
| Conforama | 2.06× | Home & Garden |
| Google Photos | 4.12× | Technology & Electronics |
| Tinder | 4.3× | Internet & Social Media |
| Electronic funds transfer | 2.54× | Business & Career |
| Plumbing | 2.46× | Home & Garden |
| Orange | 1.78× | Technology & Electronics |
| RC Lens | 2.4× | Sports |
| Fnac | 1.85× | Shopping |
| Electronics | 2.22× | Technology & Electronics |
| Happiness | 1.65× | Health |
| Recreation | 1.74× | Travel & Leisure |
| Solar energy | 3.03× | Home & Garden |
| Hormone | 5.09× | Health |
| Pergola | 3.6× | Home & Garden |
| Tesla Motors | 2.59× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.78 |
| Individualism | JOY | 1.57 |
| Convenience Orientation | PREMIUM | 1.55 |
| Need for Security | CONSERVATISM | 1.34 |
| Luxury Orientation | PREMIUM | 1.32 |
| DIY Mentality | THRILL | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.3% |
| Brazil | 6.7% |
| Italy | 5.7% |
See Machine audiences in other countries
More Business & Career audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
How to read this data
Audience size is the estimated number of people in France who actively search for Machine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.