A data profile of the people who buy, follow and care about Machine in France — modelled from more than twelve digital signal sources. Machine has an estimated audience of 7,652,943 people in France.
Machine has an estimated audience of 7,652,943 people in France. 40.4% are female, 59.6% are male, average age 44.9. Top brand affinities: Love & Sex, Broadcasting of sports events, Kitchen garden, Christmas Gift, Christmas tree.
Top brand affinities include Love & Sex, Broadcasting of sports events, Kitchen garden, with strongest over-indexing on Love & Sex (167.94× the country average).
Demographically, the Machine audience skews more male with an average age of 44.9, and over-indexes on personality traits such as Mindfulness, Quality Awareness.
The typical Machine fan in France is more male, around 44.9 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Machine profile in France.
40.4% are female, 59.6% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 40.4% |
| Male | 59.6% |
| Average age | 44.9 |
| Estimated audience size | 7,652,943 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 33% |
of the worldwide Machine audience comes from France.
| Country | Share |
|---|---|
| United States | 20.3% |
| Brazil | 6.7% |
| Italy | 5.7% |
The strongest cross-interests of the Machine audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 167.94× | ||
| 02 | Selfridges | Shopping | 144.79× | ||
| 03 | Christmas tree | Kids & Family | 19.04× | ||
| 04 | Broadcasting of sports events | Movies & TV | 18.66× | ||
| 05 | Christmas Gift | Kids & Family | 18.53× | ||
| 06 | Kitchen garden | Home & Garden | 12.92× | ||
| 07 | Raincoat | Fashion & Accessoires | 12.41× | ||
| 08 | Dentistry | Business & Career | 12.36× | ||
| 09 | Zoom lens | Technology & Electronics | 11.37× | ||
| 10 | Girl power | Politics & Society | 10.29× | ||
| 11 | Single-lens reflex camera | Technology & Electronics | 8.45× | ||
| 12 | Breast Cancer awareness | Health | 7.90× | ||
| 13 | Sustainable products | Politics & Society | 7.86× | ||
| 14 | New Testament | Politics & Society | 7.23× | ||
| 15 | Hormone | Health | 6.15× | ||
| 16 | Improvisation | Music & Radio | 5.54× | ||
| 17 | Permanent residency | Business & Career | 4.05× | ||
| 18 | Midi Libre | News | 1.98× | ||
| 19 | Internet & Social Media | 1.58× | |||
| 20 | Fnac | Shopping | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.66× | |
| Quality Awareness | PREMIUM | 1.60× | |
| Individualism | JOY | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.69× | |
| Community Orientation | OPEN | 0.79× | |
| Price Sensitivity | PREMIUM | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Machine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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