A data profile of the people who buy, follow and care about Muscle & Fitness in France — modelled from more than twelve digital signal sources. Muscle & Fitness has an estimated audience of 3,195,160 people in France.
Muscle & Fitness has an estimated audience of 3,195,160 people in France. 44.7% are female, 55.3% are male, average age 36.7. Top brand affinities: Love & Sex, Christmas Gift, Broadcasting of sports events, Christmas tree, Livemusic.
Top brand affinities include Love & Sex, Christmas Gift, Broadcasting of sports events, with strongest over-indexing on Love & Sex (202.52× the country average).
Demographically, the Muscle & Fitness audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Career Orientation, Mindfulness.
The typical Muscle & Fitness fan in France is more male, around 36.7 years old, with strong Career Orientation tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Muscle & Fitness profile in France.
44.7% are female, 55.3% are male, average age 36.7.
| Metric | Value |
|---|---|
| Female | 44.7% |
| Male | 55.3% |
| Average age | 36.7 |
| Estimated audience size | 3,195,160 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 27% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 14% |
of the worldwide Muscle & Fitness audience comes from France.
| Country | Share |
|---|---|
| United States | 20.9% |
| Brazil | 6.0% |
| Germany | 5.6% |
The strongest cross-interests of the Muscle & Fitness audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 202.52× | ||
| 02 | Christmas Gift | Kids & Family | 26.15× | ||
| 03 | Christmas tree | Kids & Family | 22.57× | ||
| 04 | Broadcasting of sports events | Movies & TV | 17.08× | ||
| 05 | Girl power | Politics & Society | 16.08× | ||
| 06 | Breast Cancer awareness | Health | 9.92× | ||
| 07 | High-intensity interval training | Sports | 7.12× | ||
| 08 | Livemusic | Music & Radio | 6.63× | ||
| 09 | Property finder | Home & Garden | 6.32× | ||
| 10 | Wildlife photography | Technology & Electronics | 5.95× | ||
| 11 | Touring motorcycle | Cars & Mobility | 5.95× | ||
| 12 | Fine-art photography | Technology & Electronics | 5.84× | ||
| 13 | Motorcycle accessories | Cars & Mobility | 5.78× | ||
| 14 | Travel photography | Technology & Electronics | 5.48× | ||
| 15 | Bohemian style | Fashion & Accessoires | 5.45× | ||
| 16 | Motorcycle helmet | Cars & Mobility | 4.80× | ||
| 17 | Take-out | Food & Beverages | 3.27× | ||
| 18 | Basic Fit | Sports | 3.02× | ||
| 19 | TikTok | Internet & Social Media | 2.62× | ||
| 20 | Batman | Movies & TV | 2.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 3.36× | |
| Mindfulness | BALANCE | 3.06× | |
| Travelling | THRILL | 2.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.67× | |
| Tradition | CONSERVATISM | 0.82× | |
| Need for Security | CONSERVATISM | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Muscle & Fitness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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