A data profile of the people who buy, follow and care about Ontology in France — modelled from more than twelve digital signal sources. Ontology has an estimated audience of 3,693,263 people in France.
The average Ontology fan in France is 38.6 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie.
Top brand affinities include Midi Libre, Subscription business model, Tradition, with strongest over-indexing on Midi Libre (1.67× the country average).
Demographically, the Ontology audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Tradition, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Ontology fan in France is more female, around 38.6 years old, with strong Tradition tendencies and a notable affinity for Midi Libre.
The key figures that characterise the Ontology profile in France.
61.3% are female, 38.7% are male, average age 38.6.
| Metric | Value |
|---|---|
| Female | 61.3% |
| Male | 38.7% |
| Average age | 38.6 |
| Estimated audience size | 3,693,263 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 20% | |
| 30-39 | 17% | |
| 40-49 | 19% | |
| 50+ | 21% |
of the worldwide Ontology audience comes from France.
| Country | Share |
|---|---|
| United States | 25.2% |
| Italy | 9.5% |
| Brazil | 9.5% |
Where the Ontology audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~1M | 1.56× | |
| 02 | Auvergne-Rhône-Alpes | ~500K | 1.18× | |
| 03 | Occitanie | ~400K | 1.18× | |
| 04 | Provence-Alpes-Côte d'Azur | ~300K | 1.13× | |
| 05 | Nouvelle-Aquitaine | ~400K | 1.10× | |
| 06 | Brittany | ~200K | 1.04× | |
| 07 | Grand Est | ~300K | 0.91× | |
| 08 | Bourgogne-Franche-Comté | ~100K | 0.91× | |
| 09 | Centre-Val de Loire | ~100K | 0.91× | |
| 10 | Pays de la Loire | ~200K | 0.90× | |
| 11 | Corsica | ~20K | 0.87× | |
| 12 | Normandy | ~100K | 0.80× | |
| 13 | Hauts-de-France | ~200K | 0.70× |
The strongest cross-interests of the Ontology audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Non-alcoholic beverage | Food & Beverages | 2.30× | ||
| 02 | Individualism | Politics & Society | 2.05× | ||
| 03 | Sandra Bullock | Movies & TV | 1.91× | ||
| 04 | Tradition | Politics & Society | 1.90× | ||
| 05 | Employment agency | Business & Career | 1.90× | ||
| 06 | Kitchenware | Home & Garden | 1.83× | ||
| 07 | Salma Hayek | Movies & TV | 1.83× | ||
| 08 | Subscription business model | Shopping | 1.77× | ||
| 09 | Public transport | Cars & Mobility | 1.69× | ||
| 10 | Midi Libre | News | 1.67× | ||
| 11 | Corse Matin | News | 1.67× | ||
| 12 | La Dépêche du Midi | News | 1.67× | ||
| 13 | FC Metz | Sports | 1.67× | ||
| 14 | Mineral water | Food & Beverages | 1.66× | ||
| 15 | Weather forecasting | Home & Garden | 1.60× | ||
| 16 | Virtual reality | Technology & Electronics | 1.58× | ||
| 17 | Robotics | Technology & Electronics | 1.56× | ||
| 18 | Air pollution | Health | 1.54× | ||
| 19 | Zoo | Kids & Family | 1.53× | ||
| 20 | Online newspaper | News | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.90× | |
| Family Orientation | CONSERVATISM | 1.56× | |
| Individualism | JOY | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.73× | |
| Price Sensitivity | PREMIUM | 0.78× | |
| Design Affinity | PREMIUM | 0.79× |
Ontology has an estimated audience of 3,693,263 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
61.3% of Ontology fans are female, 38.7% are male, with an average age of 38.6 years.
Ontology fans show strongest brand affinity for Midi Libre (1.67×), Subscription business model (1.77×), and Tradition (1.9×) over the country average.
Ontology fans in France are most concentrated in Île-de-France (reach ~1M), Auvergne-Rhône-Alpes (reach ~500K), and Occitanie (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Ontology itself, the audience over-indexes on Subscription business model (1.77×), Tradition (1.9×), Kitchenware (1.83×), and Zoo (1.53×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Ontology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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