A data profile of the people who buy, follow and care about Skill in France — modelled from more than twelve digital signal sources. Skill has an estimated audience of 6,763,172 people in France.
The average Skill fan in France is 39.8 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Nouvelle-Aquitaine, Auvergne-Rhône-Alpes.
Top brand affinities include Love & Sex, Broadcasting of sports events, Kitchen garden, with strongest over-indexing on Love & Sex (232.71× the country average).
Demographically, the Skill audience skews balanced with an average age of 39.8, and over-indexes on personality traits such as Mindfulness, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Skill fan in France is balanced, around 39.8 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Skill profile in France.
46.5% are female, 53.5% are male, average age 39.8.
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 39.8 |
| Estimated audience size | 6,763,172 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 22% |
of the worldwide Skill audience comes from France.
| Country | Share |
|---|---|
| United States | 21.7% |
| United Kingdom | 5.2% |
| Italy | 4.8% |
Where the Skill audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nouvelle-Aquitaine | ~1M | 1.85× | |
| 02 | Île-de-France | ~1.5M | 1.33× | |
| 03 | Auvergne-Rhône-Alpes | ~900K | 1.13× | |
| 04 | Pays de la Loire | ~400K | 1.07× | |
| 05 | Occitanie | ~600K | 1.00× | |
| 06 | Brittany | ~300K | 1.00× | |
| 07 | Centre-Val de Loire | ~200K | 0.92× | |
| 08 | Provence-Alpes-Côte d'Azur | ~500K | 0.91× | |
| 09 | Hauts-de-France | ~500K | 0.89× | |
| 10 | Grand Est | ~500K | 0.88× | |
| 11 | Normandy | ~300K | 0.84× | |
| 12 | Corsica | ~30K | 0.82× | |
| 13 | Bourgogne-Franche-Comté | ~200K | 0.81× |
The strongest cross-interests of the Skill audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 232.71× | ||
| 02 | Selfridges | Shopping | 172.71× | ||
| 03 | Broadcasting of sports events | Movies & TV | 33.19× | ||
| 04 | Christmas Gift | Kids & Family | 26.87× | ||
| 05 | Christmas tree | Kids & Family | 21.65× | ||
| 06 | Myspace | Internet & Social Media | 20.00× | ||
| 07 | Winx Club | Movies & TV | 20.00× | ||
| 08 | Big Time Rush | Movies & TV | 20.00× | ||
| 09 | Dentistry | Business & Career | 19.38× | ||
| 10 | Google Voice | Technology & Electronics | 18.14× | ||
| 11 | Kitchen garden | Home & Garden | 17.29× | ||
| 12 | Zoom lens | Technology & Electronics | 16.94× | ||
| 13 | Girl power | Politics & Society | 12.87× | ||
| 14 | Breast Cancer awareness | Health | 10.97× | ||
| 15 | Hormone | Health | 10.76× | ||
| 16 | Single-lens reflex camera | Technology & Electronics | 10.45× | ||
| 17 | New Testament | Politics & Society | 9.90× | ||
| 18 | Improvisation | Music & Radio | 7.34× | ||
| 19 | Sustainable products | Politics & Society | 6.65× | ||
| 20 | Real property | Home & Garden | 2.26× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.29× | |
| Patriotism | CONSERVATISM | 1.32× | |
| Career Orientation | POWER | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.77× | |
| Community Orientation | OPEN | 0.78× | |
| Healthy Lifestyle | BALANCE | 0.82× |
Skill has an estimated audience of 6,763,172 people in France, concentrated in Île-de-France and Nouvelle-Aquitaine.
46.5% of Skill fans are female, 53.5% are male, with an average age of 39.8 years.
Skill fans show strongest brand affinity for Love & Sex (232.71×), Broadcasting of sports events (33.19×), and Kitchen garden (17.29×) over the country average.
Skill fans in France are most concentrated in Île-de-France (reach ~1.5M), Nouvelle-Aquitaine (reach ~1M), and Auvergne-Rhône-Alpes (reach ~900K). These three regions account for the largest share of the active audience.
Beyond Skill itself, the audience over-indexes on Broadcasting of sports events (33.19×), Kitchen garden (17.29×), Christmas Gift (26.87×), and Dentistry (19.38×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Skill. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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