A data profile of the people who buy, follow and care about Shepherd Neame Brewery in United Kingdom — modelled from more than twelve digital signal sources. Shepherd Neame Brewery has an estimated audience of 91,112 people in United Kingdom.
The average Shepherd Neame Brewery fan in United Kingdom is 45.9 years old, more male, and lives primarily in England.
The audience is concentrated in England, Scotland, Wales.
Top brand affinities include Cider, Breaking news, Energy, with strongest over-indexing on Cider (5.13× the country average).
Demographically, the Shepherd Neame Brewery audience skews more male with an average age of 45.9, and over-indexes on personality traits such as Individualism, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 4 regions tracked by Rascasse.
The typical Shepherd Neame Brewery fan in United Kingdom is more male, around 45.9 years old, with strong Individualism tendencies and a notable affinity for Cider.
The key figures that characterise the Shepherd Neame Brewery profile in United Kingdom.
33.4% are female, 66.6% are male, average age 45.9.
| Metric | Value |
|---|---|
| Female | 33.4% |
| Male | 66.6% |
| Average age | 45.9 |
| Estimated audience size | 91,112 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 9% | |
| 30-39 | 14% | |
| 40-49 | 26% | |
| 50+ | 39% |
of the worldwide Shepherd Neame Brewery audience comes from United Kingdom.
| Country | Share |
|---|---|
| United Kingdom | 75.5% |
| United States | 2.6% |
| Australia | 2.4% |
Where the Shepherd Neame Brewery audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | England | ~70K | 2.41× | |
| 02 | Northern Ireland | ~2K | 0.83× | |
| 03 | Wales | ~4K | 0.82× | |
| 04 | Scotland | ~6K | 0.71× |
The strongest cross-interests of the Shepherd Neame Brewery audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Individualism | Politics & Society | 5.91× | ||
| 02 | Cider | Food & Beverages | 5.13× | ||
| 03 | Bob Dylan | Music & Radio | 4.10× | ||
| 04 | Robert Redford | Movies & TV | 3.07× | ||
| 05 | Eurostar | Cars & Mobility | 3.03× | ||
| 06 | Microwave oven | Home & Garden | 2.62× | ||
| 07 | Breaking news | Movies & TV | 2.41× | ||
| 08 | Grilling | Food & Beverages | 2.38× | ||
| 09 | Local food | Food & Beverages | 2.32× | ||
| 10 | Whisky | Food & Beverages | 2.20× | ||
| 11 | Esso | Cars & Mobility | 2.03× | ||
| 12 | Energy | Home & Garden | 1.92× | ||
| 13 | EBay | Shopping | 1.92× | ||
| 14 | Beer | Food & Beverages | 1.86× | ||
| 15 | Wikipedia | Internet & Social Media | 1.86× | ||
| 16 | Air travel | Travel & Leisure | 1.85× | ||
| 17 | Documentary movies | Movies & TV | 1.71× | ||
| 18 | Classical music | Music & Radio | 1.59× | ||
| 19 | Premier League | Sports | 1.54× | ||
| 20 | Home Appliances | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.24× | |
| Patriotism | CONSERVATISM | 2.18× | |
| Convenience Orientation | PREMIUM | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.81× | |
| Sports Activity | POWER | 0.83× | |
| Luxury Orientation | PREMIUM | 0.84× |
Shepherd Neame Brewery's target market in United Kingdom covers an estimated 91,112 people, concentrated in England and Scotland.
33.4% of the Shepherd Neame Brewery audience are female, 66.6% are male, with an average age of 45.9 years.
Shepherd Neame Brewery fans show strongest brand affinity for Cider (5.13×), Breaking news (2.41×), and Energy (1.92×) over the country average.
Shepherd Neame Brewery fans in United Kingdom are most concentrated in England (reach ~70K), Scotland (reach ~6K), and Wales (reach ~4K). These three regions account for the largest share of the active audience.
Beyond Shepherd Neame Brewery itself, the audience over-indexes on Breaking news (2.41×), Energy (1.92×), EBay (1.92×), and Beer (1.86×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Shepherd Neame Brewery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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