Rascasse Audience Intelligence

Vegetable Audience in Indonesia

A data profile of the people who buy, follow and care about Vegetable in Indonesia — modelled from more than twelve digital signal sources. Vegetable has an estimated audience of 4,484,356 people in Indonesia.

#290among Topic in Indonesia
#37in Food & Beverages

The average Vegetable fan in Indonesia is 33.1 years old, more female, and lives primarily in West Java.

The audience is concentrated in West Java, East Java, Central Java.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Vegetable profile in Indonesia.

Audience size
4.5M
in Indonesia
Gender
59.7%♀
40.3% male
Age
33.1
average years
Country rank
#396
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Vegetable fans

59.7% are female, 40.3% are male, average age 33.1.

Fig. 02

Gender split

59.7%
Female
40.3%
Male
Demographic split for Vegetable audience in Indonesia
MetricValue
Female59.7%
Male40.3%
Average age33.1
Estimated audience size4,484,356
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Vegetable audience in Indonesia
Age bracketShare%
16-1928%
20-2932%
30-3919%
40-4913%
50+8%
Fig. 04

Worldwide distribution

1.7%

of the worldwide Vegetable audience comes from Indonesia.

Worldwide audience distribution share by country for Vegetable
CountryShare
United States20.8%
Japan5.2%
United Kingdom5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vegetable audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Vegetable fans by region: top regions in Indonesia
#RegionReachAffinity×
01Bali~200K2.42×
02Riau Islands~60K1.21×
03Banten~200K1.18×
04South Kalimantan~70K1.17×
05Central Kalimantan~40K1.16×
06Jakarta~400K1.12×
07Bangka-Belitung Islands~20K1.12×
08Lampung~100K1.11×
09West Kalimantan~70K1.10×
10South Sumatra~100K1.08×
11East Kalimantan~80K1.08×
12West Nusa Tenggara~60K1.08×
13Special Region of Yogyakarta~80K1.05×
14Central Java~400K1.04×
15North Kalimantan~10K1.04×
16East Java~500K1.03×
17Riau~100K1.01×
18West Java~700K1.00×
19Jambi~50K1.00×
20Bengkulu~40K0.99×
21North Sumatra~200K0.96×
22West Papua~10K0.96×
23North Sulawesi~50K0.95×
24Papua (province)~30K0.95×
25West Sulawesi~20K0.93×
26Gorontalo (disambiguation)(2)~20K0.91×
27Southeast Sulawesi~30K0.90×
28Maluku~20K0.89×
29North Maluku~10K0.89×
30Central Sulawesi~40K0.88×
31South Sulawesi~100K0.87×
32West Sumatra~70K0.84×
33East Nusa Tenggara~40K0.84×
34Aceh~50K0.78×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in Indonesia

See Vegetable audiences in other countries

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Vegetable. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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