Rascasse Audience Intelligence

Feature film Audience in India

A data profile of the people who buy, follow and care about Feature film in India — modelled from more than twelve digital signal sources. Feature film has an estimated audience of 5,955,088 people in India.

Feature film has an estimated audience of 5,955,088 people in India. 20.6% are female, 79.4% are male, average age 30.6. Top brand affinities: Videography, Peaky Blinders (TV series), Roman Reigns, Google Images, Heath Ledger.

Top brand affinities include Videography, Peaky Blinders (TV series), Roman Reigns, with strongest over-indexing on Videography (3.45× the country average).

Demographically, the Feature film audience skews more male with an average age of 30.6, and over-indexes on personality traits such as Spirituality, Early Adopter Mentality.

The typical Feature film fan in India is more male, around 30.6 years old, with strong Spirituality tendencies and a notable affinity for Videography.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Feature film profile in India.

Audience size
6M
in India
Gender
20.6%
79.4% male
Age
30.6
average years
Country rank
#938
Topic in India
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Feature film fans

20.6% are female, 79.4% are male, average age 30.6.

Fig. 02

Gender split

20.6%
Female
79.4%
Male
Demographic split for Feature film audience in India
MetricValue
Female20.6%
Male79.4%
Average age30.6
Estimated audience size5,955,088
Fig. 03

Age distribution

Ø 30.6
average years
Age distribution of the Feature film audience in India
Age bracketShare%
16-1937%
20-2931%
30-3917%
40-499%
50+6%
Fig. 04

Worldwide distribution

8.2%

of the worldwide Feature film audience comes from India.

Worldwide audience distribution share by country for Feature film
CountryShare
United States23.3%
India8.2%
China4.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Feature film audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Feature film audience
#·InterestCategoryAffinity×
01Google ImagesInternet & Social Media5.02×
02Heath LedgerMovies & TV5.02×
03Jim CarreyMovies & TV5.02×
04M.I.A. (rapper)Music & Radio5.02×
05Al PacinoMovies & TV5.02×
06Tobey MaguireMovies & TV5.02×
07Kat DenningsMovies & TV5.02×
08Peaky Blinders (TV series)Movies & TV4.47×
09Dakota JohnsonMovies & TV4.15×
10Brock LesnarSports4.05×
11Titanic (1997 film)Movies & TV3.85×
12Roman ReignsSports3.76×
13VideographyInternet & Social Media3.45×
14ZendayaMovies & TV3.20×
15Real propertyHome & Garden2.31×
16OnePlusTechnology & Electronics1.91×
17BTSMusic & Radio1.73×
18EmbroideryHome & Garden1.66×
19Internet celebrityInternet & Social Media1.61×
20Stranger ThingsMovies & TV1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Feature film audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Feature film audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.35×
Early Adopter MentalityPOWER1.31×
Community OrientationOPEN1.26×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Feature film audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.70×
MindfulnessBALANCE0.81×
CreativityOPEN0.81×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for Feature film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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