Rascasse Audience Intelligence

Feature film Audience in Germany

A data profile of the people who buy, follow and care about Feature film in Germany — modelled from more than twelve digital signal sources. Feature film has an estimated audience of 1,638,062 people in Germany.

#2264among Topic in Germany#369in Movies & TV

The average Feature film fan in Germany is 34.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Megamind, Beck, kino.de, with strongest over-indexing on Megamind (18.75× the country average).

Demographically, the Feature film audience skews balanced with an average age of 34.3, and over-indexes on personality traits such as Extroversion, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Feature film fan in Germany is balanced, around 34.3 years old, with strong Extroversion tendencies and a notable affinity for Megamind.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Feature film profile in Germany.

Audience size
1.6M
in Germany
Gender
49.8%♀
50.2% male
Age
34.3
average years
Country rank
#4104
Topic in Germany
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Feature film fans

49.8% are female, 50.2% are male, average age 34.3.

Fig. 02

Gender split

49.8%
Female
50.2%
Male
Demographic split for Feature film audience in Germany
MetricValue
Female49.8%
Male50.2%
Average age34.3
Estimated audience size1,638,062
Fig. 03

Age distribution

Ø 34.3
average years
Age distribution of the Feature film audience in Germany
Age bracketShare%
16-1931%
20-2922%
30-3920%
40-4917%
50+10%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Feature film audience comes from Germany.

Worldwide audience distribution share by country for Feature film
CountryShare
United States23.3%
India8.2%
China4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Feature film audience in Germany is strongest.

Fig. 05

Top regions by affinity

Feature film fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~100K1.64×
02Bremen~20K1.39×
03Saarland~20K1.21×
04Hamburg~40K1.03×
05Mecklenburg-Vorpommern~30K1.03×
06Thüringen~40K1.02×
07Sachsen-Anhalt~40K0.99×
08Brandenburg~50K0.96×
09Rheinland-Pfalz~80K0.92×
10Schleswig-Holstein~50K0.92×
11Hessen~100K0.89×
12Sachsen~70K0.86×
13Bayern~200K0.79×
14Niedersachsen~100K0.77×
15Baden-Württemberg~200K0.75×
16Nordrhein-Westfalen~300K0.70×
Fig. 06

Affinity by region

Affinity by region — Feature film, Germany
0.70×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Feature film audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Feature film audience
#·InterestCategoryAffinity×
01Patti SmithMusic & Radio20.00×
02Neil Patrick HarrisMovies & TV20.00×
03MegamindMovies & TV18.75×
04Vincent D'OnofrioMovies & TV15.29×
05Wreck-It RalphMovies & TV14.80×
06High School DxDMovies & TV13.37×
07James FrancoMovies & TV12.61×
08GarfieldMovies & TV12.41×
09kino.deMovies & TV11.03×
10BeckMusic & Radio10.92×
11Political geographyPolitics & Society8.46×
12Kate BushMusic & Radio7.58×
13Italo discoMusic & Radio6.69×
14BeetlejuiceMovies & TV4.41×
15Robert RedfordMovies & TV4.09×
16Western UnionBusiness & Career3.50×
17HugendubelShopping3.20×
18BooksellingLiterature3.14×
19TransfermarktSports2.30×
20TagesschauMovies & TV2.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Feature film audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Feature film audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.66×
Community OrientationOPEN1.63×
Risk AppetiteTHRILL1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Feature film audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.78×
Sports ActivityPOWER0.80×
Family OrientationCONSERVATISM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Feature film have in Germany?

Feature film has an estimated audience of 1,638,062 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Feature film fans?

49.8% of Feature film fans are female, 50.2% are male, with an average age of 34.3 years.

03

Which brands do Feature film fans like most?

Feature film fans show strongest brand affinity for Megamind (18.75×), Beck (10.92×), and kino.de (11.03×) over the country average.

04

Where do Feature film fans live in Germany?

Feature film fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Feature film fans also like?

Beyond Feature film itself, the audience over-indexes on Beck (10.92×), kino.de (11.03×), Patti Smith (20×), and Vincent D'Onofrio (15.29×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Feature film audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Feature film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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