A data profile of the people who buy, follow and care about Jaipur in India — modelled from more than twelve digital signal sources. Jaipur has an estimated audience of 5,576,033 people in India.
Jaipur has an estimated audience of 5,576,033 people in India. 28.4% are female, 71.6% are male, average age 32.7. Top brand affinities: True Detective, Hindustan, Videography, Revenge (TV series), Vanessa Kirby.
Top brand affinities include True Detective, Hindustan, Videography, with strongest over-indexing on True Detective (2× the country average).
Demographically, the Jaipur audience skews more male with an average age of 32.7, and over-indexes on personality traits such as Indulgence, Convenience Orientation.
The typical Jaipur fan in India is more male, around 32.7 years old, with strong Indulgence tendencies and a notable affinity for True Detective.
The key figures that characterise the Jaipur profile in India.
28.4% are female, 71.6% are male, average age 32.7.
| Metric | Value |
|---|---|
| Female | 28.4% |
| Male | 71.6% |
| Average age | 32.7 |
| Estimated audience size | 5,576,033 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 30% | |
| 30-39 | 18% | |
| 40-49 | 12% | |
| 50+ | 9% |
of the worldwide Jaipur audience comes from India.
| Country | Share |
|---|---|
| India | 60.8% |
| United States | 5.9% |
| United Kingdom | 2.6% |
The strongest cross-interests of the Jaipur audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Revenge (TV series) | Movies & TV | 6.96× | ||
| 02 | Vanessa Kirby | Movies & TV | 5.43× | ||
| 03 | BMW M5 | Cars & Mobility | 2.81× | ||
| 04 | Max Verstappen | Sports | 2.35× | ||
| 05 | Anne Hathaway | Movies & TV | 2.31× | ||
| 06 | Hindustan | Politics & Society | 2.21× | ||
| 07 | Kashmir | Fashion & Accessoires | 2.07× | ||
| 08 | Videography | Internet & Social Media | 2.06× | ||
| 09 | True Detective | Movies & TV | 2.00× | ||
| 10 | Mattress | Home & Garden | 2.00× | ||
| 11 | Hypermarket | Shopping | 1.93× | ||
| 12 | Real property | Home & Garden | 1.87× | ||
| 13 | Tom Cruise | Movies & TV | 1.84× | ||
| 14 | IKEA | Home & Garden | 1.83× | ||
| 15 | Himalayas | Travel & Leisure | 1.71× | ||
| 16 | Renovation | Home & Garden | 1.63× | ||
| 17 | Lodging | Travel & Leisure | 1.59× | ||
| 18 | Cabinetry | Home & Garden | 1.57× | ||
| 19 | Katrina Kaif | Movies & TV | 1.52× | ||
| 20 | Innovation | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.02× | |
| Convenience Orientation | PREMIUM | 1.88× | |
| Sustainability | BALANCE | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.75× | |
| Creativity | OPEN | 0.79× | |
| Need for Security | CONSERVATISM | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Jaipur. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.