Lawyer Audience in Mexico

Lawyer has an estimated audience of 5,189,443 people in Mexico. 46.6% are female, 53.4% are male, average age 36.1. Top brand affinities: Costa Rica, Shopping and fashion, Game consoles, Catholic Church, Sarcasm.

Top brand affinities include Costa Rica, Shopping and fashion, Game consoles, with strongest over-indexing on Costa Rica (477.57× the country average). Demographically, the Lawyer audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Spirituality, Travelling.

Category: Business & Career · Type: Topic

Demographics of Lawyer fans

Demographic split for Lawyer audience in Mexico
MetricValue
Female46.6%
Male53.4%
Average age36.1
Estimated audience size5,189,443

Audience persona

The typical Lawyer fan in Mexico is balanced, around 36.1 years old, with strong Spirituality tendencies and a notable affinity for Costa Rica.

Top brand affinities of Lawyer fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lawyer audience
BrandAffinityCategory
Costa Rica477.57×Travel & Leisure
Shopping and fashion198.07×Shopping
Game consoles138.91×Technology & Electronics
Catholic Church102.89×Politics & Society
Sarcasm70.74×Politics & Society
Travel agency73.31×Travel & Leisure
Mobile game60.01×Games
Banana59.16×Food & Beverages
Broadcasting of sports events83.6×Movies & TV
El País57.88×News
Valentine's Day96.43×Kids & Family
Exfoliation (cosmetology)111.94×Beauty & Wellness
Dentistry50.16×Business & Career
Orange (fruit)51.45×Food & Beverages
Daily Horoscope449.13×Internet & Social Media
Freeware25.72×Technology & Electronics
Sexology32.15×Kids & Family
Immigration50.16×Politics & Society
Urology51.45×Health
Papaya33.44×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lawyer audience
TraitClusterScore
SpiritualityBALANCE21.44
TravellingTHRILL19.18
Urban LifestyleOPEN4.45
Risk AppetiteTHRILL2.53
MindfulnessBALANCE1.38
Career OrientationPOWER1.31

Worldwide distribution

Worldwide audience distribution share by country for Lawyer
CountryShare
United States21.8%
Brazil10.5%
Italy5.5%

See Lawyer audiences in other countries

More Business & Career audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Lawyer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.