Rascasse Audience Intelligence

Lawyer Audience in Italy

A data profile of the people who buy, follow and care about Lawyer in Italy — modelled from more than twelve digital signal sources. Lawyer has an estimated audience of 10,907,880 people in Italy.

Lawyer has an estimated audience of 10,907,880 people in Italy. 52.5% are female, 47.5% are male, average age 44.8. Top brand affinities: Wikipedia, Personal finance, WhatsApp, Politics, Satire.

Top brand affinities include Wikipedia, Personal finance, WhatsApp, with strongest over-indexing on Wikipedia (3.8× the country average).

Demographically, the Lawyer audience skews balanced with an average age of 44.8, and over-indexes on personality traits such as Community Orientation, Individualism.

The typical Lawyer fan in Italy is balanced, around 44.8 years old, with strong Community Orientation tendencies and a notable affinity for Wikipedia.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lawyer profile in Italy.

Audience size
10.9M
in Italy
Gender
52.5%
47.5% male
Age
44.8
average years
Country rank
#440
Topic in Italy
Fig. 01

Search interest · 12-month trend

+145%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lawyer fans

52.5% are female, 47.5% are male, average age 44.8.

Fig. 02

Gender split

52.5%
Female
47.5%
Male
Demographic split for Lawyer audience in Italy
MetricValue
Female52.5%
Male47.5%
Average age44.8
Estimated audience size10,907,880
Fig. 03

Age distribution

Ø 44.8
average years
Age distribution of the Lawyer audience in Italy
Age bracketShare%
16-1911%
20-2913%
30-3918%
40-4924%
50+34%
Fig. 04

Worldwide distribution

5.5%

of the worldwide Lawyer audience comes from Italy.

Worldwide audience distribution share by country for Lawyer
CountryShare
United States21.8%
Brazil10.5%
Italy5.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lawyer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lawyer audience
#·InterestCategoryAffinity×
01Public administrationBusiness & Career4.38×
02Civil servicePolitics & Society4.12×
03WikipediaInternet & Social Media3.80×
04Consumer protectionPolitics & Society3.65×
05New TestamentPolitics & Society3.43×
06SatireLiterature2.86×
07General practitionerHealth2.73×
08Doctor of MedicineBusiness & Career2.52×
09DentistryBusiness & Career2.41×
10Master of Business AdministrationBusiness & Career2.37×
11MediasetTechnology & Electronics2.12×
12ChampagneFood & Beverages1.96×
13Personal financeBusiness & Career1.82×
14InnovationBusiness & Career1.79×
15WhatsAppInternet & Social Media1.78×
16GeneticsKids & Family1.78×
17Nonprofit organizationPolitics & Society1.74×
18Financial servicesBusiness & Career1.71×
19Singer-songwriterMusic & Radio1.68×
20PoliticsPolitics & Society1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lawyer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lawyer audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.51×
IndividualismJOY1.33×
Convenience OrientationPREMIUM1.29×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lawyer audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.80×
Price SensitivityPREMIUM0.84×
DIY MentalityTHRILL0.92×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Italy who actively search for Lawyer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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