Lawyer Audience in Spain

Lawyer has an estimated audience of 6,673,213 people in Spain. 54.9% are female, 45.1% are male, average age 45.7. Top brand affinities: Dentistry, Iberia (airline), Aldi, TripAdvisor, Google Maps.

Top brand affinities include Dentistry, Iberia (airline), Aldi, with strongest over-indexing on Dentistry (4.89× the country average). Demographically, the Lawyer audience skews balanced with an average age of 45.7, and over-indexes on personality traits such as Need for Security, Community Orientation.

Category: Business & Career · Type: Topic

Demographics of Lawyer fans

Demographic split for Lawyer audience in Spain
MetricValue
Female54.9%
Male45.1%
Average age45.7
Estimated audience size6,673,213

Audience persona

The typical Lawyer fan in Spain is balanced, around 45.7 years old, with strong Need for Security tendencies and a notable affinity for Dentistry.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lawyer audience
BrandAffinityCategory
Dentistry4.89×Business & Career
Iberia (airline)1.8×Travel & Leisure
Aldi2.16×Shopping
TripAdvisor2.72×Travel & Leisure
Google Maps2.17×Internet & Social Media
WhatsApp1.63×Internet & Social Media
Mexico1.65×Travel & Leisure
Public administration4.12×Business & Career
Liam Neeson3.97×Movies & TV
Online poker3.3×Games
Swimming pool2.22×Sports
Wedding dress2.42×Fashion & Accessoires
Wikipedia1.87×Internet & Social Media
Player versus player4.29×Games
Clinic1.84×Health
Risk management3.07×Business & Career
Google Drive1.79×Technology & Electronics
Charity and causes1.95×Business & Career
Mapfre1.65×Business & Career
Civil service3.45×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lawyer audience
TraitClusterScore
Need for SecurityCONSERVATISM1.56
Community OrientationOPEN1.47
TravellingTHRILL1.1
Family OrientationCONSERVATISM1.06
PatriotismCONSERVATISM1.04
Quality AwarenessPREMIUM1.04

Worldwide distribution

Worldwide audience distribution share by country for Lawyer
CountryShare
United States21.8%
Brazil10.5%
Italy5.5%

See Lawyer audiences in other countries

More Business & Career audiences in Spain

How to read this data

Audience size is the estimated number of people in Spain who actively search for Lawyer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.