Television network Audience in Mexico
Television network has an estimated audience of 9,022,634 people in Mexico. 50.2% are female, 49.8% are male, average age 33.9. Top brand affinities: Shopping and fashion, Costa Rica, Game consoles, Catholic Church, Mobile game.
Top brand affinities include Shopping and fashion, Costa Rica, Game consoles, with strongest over-indexing on Shopping and fashion (288.73× the country average). Demographically, the Television network audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Spirituality, Travelling.
Category: Movies & TV · Type: Topic
Demographics of Television network fans
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 33.9 |
| Estimated audience size | 9,022,634 |
Audience persona
The typical Television network fan in Mexico is balanced, around 33.9 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.
Top brand affinities of Television network fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Shopping and fashion | 288.73× | Shopping |
| Costa Rica | 485.87× | Travel & Leisure |
| Game consoles | 192.73× | Technology & Electronics |
| Catholic Church | 134.55× | Politics & Society |
| Mobile game | 83.04× | Games |
| Sarcasm | 88.73× | Politics & Society |
| Travel agency | 87.27× | Travel & Leisure |
| Banana | 66.91× | Food & Beverages |
| Broadcasting of sports events | 100.36× | Movies & TV |
| El País | 65.45× | News |
| Exfoliation (cosmetology) | 126.65× | Beauty & Wellness |
| Valentine's Day | 104.64× | Kids & Family |
| Dentistry | 54.55× | Business & Career |
| Freeware | 32.73× | Technology & Electronics |
| Daily Horoscope | 515.74× | Internet & Social Media |
| Sexology | 40.73× | Kids & Family |
| Pilsner | 56.73× | Food & Beverages |
| Multi-level marketing | 46.55× | Business & Career |
| Orange (fruit) | 52.36× | Food & Beverages |
| Breastfeeding | 36.36× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 27.69 |
| Travelling | THRILL | 22.75 |
| Urban Lifestyle | OPEN | 4.29 |
| Design Affinity | PREMIUM | 2.53 |
| Career Orientation | POWER | 2.5 |
| Risk Appetite | THRILL | 2.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.0% |
| Brazil | 6.7% |
| Mexico | 5.5% |
See Television network audiences in other countries
- Television network — Germany
- Television network — United States
- Television network — United Kingdom
- Television network — France
- Television network — Italy
- Television network — Spain
- Television network — Brazil
- Television network — Japan
- Television network — South Korea
- Television network — India
- Television network — Canada
More Movies & TV audiences in Mexico
- Fitness and wellness (17,183,611)
- Music (17,018,882)
- Sports (16,043,635)
- Consumer electronics (15,780,014)
- Sports and outdoors (15,708,621)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Television network. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.