Television network Audience in Mexico
Television network has an estimated audience of 9,022,634 people in Mexico. 50.2% are female, 49.8% are male, average age 33.9. Top brand affinities: Mobile payment, MSN, Puma, Catholic Church, Pedro Pascal.
Top brand affinities include Mobile payment, MSN, Puma, with strongest over-indexing on Mobile payment (5.93× the country average). Demographically, the Television network audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.
Category: Movies & TV · Type: Topic
Demographics of Television network fans
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 33.9 |
| Estimated audience size | 9,022,634 |
Audience persona
The typical Television network fan in Mexico is balanced, around 33.9 years old, with strong Design Affinity tendencies and a notable affinity for Mobile payment.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mobile payment | 5.93× | Business & Career |
| MSN | 3.22× | News |
| Puma | 2.76× | Fashion & Accessoires |
| Catholic Church | 2.56× | Politics & Society |
| Pedro Pascal | 3.01× | Movies & TV |
| Anti-aging cream | 3.68× | Beauty & Wellness |
| TikTok | 1.74× | Internet & Social Media |
| Banana | 2.54× | Food & Beverages |
| Game consoles | 2.06× | Technology & Electronics |
| Sarcasm | 2.56× | Politics & Society |
| Travel agency | 2.6× | Travel & Leisure |
| Local news | 4.84× | News |
| Broadcasting of sports events | 3.52× | Movies & TV |
| Fast food | 1.55× | Food & Beverages |
| Art jewelry | 2.96× | Fashion & Accessoires |
| Single malt whisky | 7.12× | Food & Beverages |
| Skin care | 2.07× | Beauty & Wellness |
| El País | 2.44× | News |
| Beaches | 1.55× | Travel & Leisure |
| George Clooney | 5.84× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.64 |
| Luxury Orientation | PREMIUM | 2.24 |
| Career Orientation | POWER | 1.76 |
| Travelling | THRILL | 1.52 |
| Quality Awareness | PREMIUM | 1.5 |
| Urban Lifestyle | OPEN | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.0% |
| Brazil | 6.7% |
| Mexico | 5.5% |
See Television network audiences in other countries
- Television network — Germany
- Television network — United States
- Television network — United Kingdom
- Television network — France
- Television network — Italy
- Television network — Spain
- Television network — Brazil
- Television network — Japan
- Television network — South Korea
- Television network — India
- Television network — Canada
More Movies & TV audiences in Mexico
- Fitness and wellness (17,183,611)
- Music (17,018,882)
- Sports (16,043,635)
- Consumer electronics (15,780,014)
- Sports and outdoors (15,708,621)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Television network. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.