Television network Audience in Germany
Television network has an estimated audience of 3,520,397 people in Germany. 43.5% are female, 56.5% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Stradivarius, Handmade Gifts, Kodi (software), Medieval fantasy, Home Delivery.
The average Television network fan in Germany is 38.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Stradivarius, Handmade Gifts, Kodi (software), with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Television network audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of Television network fans
| Metric | Value |
|---|---|
| Female | 43.5% |
| Male | 56.5% |
| Average age | 38.5 |
| Estimated audience size | 3,520,397 |
Audience persona
The typical Television network fan in Germany is more male, around 38.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 675,506 | 0.88× |
| Niedersachsen | 281,506 | 0.82× |
| Bayern | 218,238 | 0.39× |
| Baden-Württemberg | 213,285 | 0.44× |
| Hessen | 168,191 | 0.63× |
| Bremen | 103,825 | 3.45× |
| Thüringen | 99,329 | 1.11× |
| Sachsen-Anhalt | 96,468 | 1.06× |
| Berlin | 95,541 | 0.61× |
| Rheinland-Pfalz | 93,507 | 0.53× |
| Brandenburg | 90,587 | 0.83× |
| Mecklenburg-Vorpommern | 90,054 | 1.34× |
| Schleswig-Holstein | 83,899 | 0.66× |
| Saarland | 83,709 | 1.94× |
| Sachsen | 81,364 | 0.47× |
| Hamburg | 67,756 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Handmade Gifts | 2.32× | Kids & Family |
| Kodi (software) | 2.96× | Technology & Electronics |
| Medieval fantasy | 10.49× | Literature |
| Home Delivery | 2.43× | Food & Beverages |
| Israel | 1.7× | Travel & Leisure |
| Snow White (Fables) | 1.82× | Literature |
| Esra Erol | 4.41× | Movies & TV |
| Škoda Kodiaq | 1.5× | Cars & Mobility |
| Stamp collecting | 3.78× | Home & Garden |
| Jaguar F-Pace | 4.61× | Cars & Mobility |
| Este, Veneto | 1.74× | Travel & Leisure |
| Preacher (comics) | 4.61× | Literature |
| Call option | 6.69× | Business & Career |
| Hypertext | 1.88× | Technology & Electronics |
| Graham Greene (actor) | 2.56× | |
| Hà Tĩnh | 8.38× | Travel & Leisure |
| Volvo V60 | 2.7× | Cars & Mobility |
| Corfu (regional unit) | 1.62× | Travel & Leisure |
| Gudrun Sjödén | 1.52× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.33 |
| Patriotism | CONSERVATISM | 1.33 |
| Sports Activity | POWER | 1.24 |
| Spirituality | BALANCE | 1.21 |
| Social Media Usage | JOY | 1.18 |
| Sustainability | BALANCE | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.0% |
| Brazil | 6.7% |
| Mexico | 5.5% |
See Television network audiences in other countries
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Television network have in Germany?
Television network has an estimated audience of 3,520,397 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Television network fans?
43.5% of Television network fans are female, 56.5% are male, with an average age of 38.5 years.
Which brands do Television network fans like most?
Television network fans show strongest brand affinity for Stradivarius (1.97×), Handmade Gifts (2.32×), and Kodi (software) (2.96×) over the country average.
Where do Television network fans live in Germany?
Television network fans in Germany are most concentrated in Nordrhein-Westfalen (reach 675,506), Niedersachsen (reach 281,506), and Bayern (reach 218,238). These three regions account for the largest share of the active audience.
What other brands do Television network fans also like?
Beyond Television network itself, the audience over-indexes on Handmade Gifts (2.32×), Kodi (software) (2.96×), Medieval fantasy (10.49×), and Home Delivery (2.43×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Television network. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.