A data profile of the people who buy, follow and care about Television network in United Kingdom — modelled from more than twelve digital signal sources. Television network has an estimated audience of 5,801,014 people in United Kingdom.
The average Television network fan in United Kingdom is 42.1 years old, balanced, and lives primarily in England.
The audience is concentrated in England, South East, North West.
Top brand affinities include Wikipedia, Sketch comedy, Esso, with strongest over-indexing on Wikipedia (6.85× the country average).
Demographically, the Television network audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Television network fan in United Kingdom is balanced, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Television network profile in United Kingdom.
45.5% are female, 54.5% are male, average age 42.1.
| Metric | Value |
|---|---|
| Female | 45.5% |
| Male | 54.5% |
| Average age | 42.1 |
| Estimated audience size | 5,801,014 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 19% | |
| 30-39 | 21% | |
| 40-49 | 22% | |
| 50+ | 26% |
of the worldwide Television network audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 35.0% |
| Brazil | 6.7% |
| Mexico | 5.5% |
Where the Television network audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Midlands | ~400K | 1.45× | |
| 02 | England | ~4.5M | 1.35× | |
| 03 | Northern Ireland | ~200K | 1.06× | |
| 04 | Yorkshire and the Humber | ~500K | 1.01× | |
| 05 | North East | ~200K | 1.01× | |
| 06 | East of England | ~500K | 1.00× | |
| 07 | South West | ~500K | 0.99× | |
| 08 | Wales | ~300K | 0.97× | |
| 09 | East Midlands | ~400K | 0.96× | |
| 10 | South East | ~700K | 0.94× | |
| 11 | Scotland | ~500K | 0.92× | |
| 12 | North West | ~600K | 0.89× |
The strongest cross-interests of the Television network audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wikipedia | Internet & Social Media | 6.85× | ||
| 02 | Alexandra Daddario | Movies & TV | 6.34× | ||
| 03 | Sketch comedy | Movies & TV | 4.98× | ||
| 04 | IPTV | Technology & Electronics | 4.89× | ||
| 05 | Country rap | Music & Radio | 4.66× | ||
| 06 | Broadcasting of sports events | Movies & TV | 4.23× | ||
| 07 | Talk radio | Music & Radio | 4.09× | ||
| 08 | Adoption | Kids & Family | 3.59× | ||
| 09 | Satire | Literature | 3.57× | ||
| 10 | Esso | Cars & Mobility | 3.44× | ||
| 11 | Risk management | Business & Career | 3.38× | ||
| 12 | Betfair | Games | 3.22× | ||
| 13 | Margot Robbie | Movies & TV | 3.22× | ||
| 14 | Refrigerator | Home & Garden | 2.48× | ||
| 15 | William Hill (bookmaker) | Games | 2.42× | ||
| 16 | Hobby | Home & Garden | 2.32× | ||
| 17 | Internet & Social Media | 2.14× | |||
| 18 | Google Maps | Internet & Social Media | 2.04× | ||
| 19 | Distilled beverage | Food & Beverages | 1.82× | ||
| 20 | Aldi | Shopping | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.39× | |
| Spirituality | BALANCE | 1.22× | |
| Risk Appetite | THRILL | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.82× | |
| Design Affinity | PREMIUM | 0.84× | |
| Price Sensitivity | PREMIUM | 0.86× |
Television network has an estimated audience of 5,801,014 people in United Kingdom, concentrated in England and South East.
45.5% of Television network fans are female, 54.5% are male, with an average age of 42.1 years.
Television network fans show strongest brand affinity for Wikipedia (6.85×), Sketch comedy (4.98×), and Esso (3.44×) over the country average.
Television network fans in United Kingdom are most concentrated in England (reach ~4.5M), South East (reach ~700K), and North West (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Television network itself, the audience over-indexes on Sketch comedy (4.98×), Esso (3.44×), Satire (3.57×), and Hobby (2.32×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Television network. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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