A data profile of the people who buy, follow and care about Eindhovens Dagblad in Netherlands — modelled from more than twelve digital signal sources. Eindhovens Dagblad has an estimated audience of 1,741,204 people in Netherlands.
The average Eindhovens Dagblad fan in Netherlands is 42.8 years old, more female, and lives primarily in North Brabant.
The audience is concentrated in North Brabant, Limburg, Zuid-Holland.
Top brand affinities include PSV Eindhoven, Max Verstappen, Kaufland, with strongest over-indexing on PSV Eindhoven (3.49× the country average).
Demographically, the Eindhovens Dagblad audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Convenience Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Eindhovens Dagblad fan in Netherlands is more female, around 42.8 years old, with strong Convenience Orientation tendencies and a notable affinity for PSV Eindhoven.
The key figures that characterise the Eindhovens Dagblad profile in Netherlands.
56.9% are female, 43.1% are male, average age 42.8.
| Metric | Value |
|---|---|
| Female | 56.9% |
| Male | 43.1% |
| Average age | 42.8 |
| Estimated audience size | 1,741,204 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 26% | |
| 50+ | 26% |
of the worldwide Eindhovens Dagblad audience comes from Netherlands.
| Country | Share |
|---|---|
| Netherlands | 91.6% |
| Belgium | 4.9% |
| Germany | 0.9% |
Where the Eindhovens Dagblad audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Brabant | ~1.5M | 9.31× | |
| 02 | Limburg | ~100K | 1.06× | |
| 03 | Flevoland | ~20K | 0.45× | |
| 04 | Zeeland | ~20K | 0.41× | |
| 05 | Drenthe | ~20K | 0.37× | |
| 06 | Friesland | ~20K | 0.34× | |
| 07 | Groningen | ~20K | 0.33× | |
| 08 | Gelderland | ~60K | 0.29× | |
| 09 | Zuid-Holland | ~100K | 0.27× | |
| 10 | Overijssel | ~30K | 0.25× | |
| 11 | Utrecht | ~30K | 0.21× | |
| 12 | North Holland | ~60K | 0.20× |
The strongest cross-interests of the Eindhovens Dagblad audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Taco Bell | Food & Beverages | 4.00× | ||
| 02 | Espresso machine | Home & Garden | 4.00× | ||
| 03 | PSV Eindhoven | Sports | 3.49× | ||
| 04 | Kaufland | Shopping | 3.11× | ||
| 05 | Babypark | Shopping | 2.53× | ||
| 06 | Willem II (football club) | Sports | 2.46× | ||
| 07 | Curly Hair | Beauty & Wellness | 1.96× | ||
| 08 | Solar energy | Home & Garden | 1.82× | ||
| 09 | Sunweb | Travel & Leisure | 1.82× | ||
| 10 | Tabloid (newspaper format) | Literature | 1.71× | ||
| 11 | Blokker | Technology & Electronics | 1.69× | ||
| 12 | Garden centre | Home & Garden | 1.67× | ||
| 13 | Max Verstappen | Sports | 1.64× | ||
| 14 | Sauna | Home & Garden | 1.56× | ||
| 15 | Children's clothing | Fashion & Accessoires | 1.55× | ||
| 16 | Sustainable energy | Home & Garden | 1.54× | ||
| 17 | Instant messaging | Internet & Social Media | 1.53× | ||
| 18 | Mortgage loans | Business & Career | 1.53× | ||
| 19 | Domino's Pizza | Food & Beverages | 1.53× | ||
| 20 | Supermarket | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.51× | |
| Need for Security | CONSERVATISM | 1.41× | |
| Family Orientation | CONSERVATISM | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.79× | |
| Luxury Orientation | PREMIUM | 0.79× | |
| Design Affinity | PREMIUM | 0.79× |
Eindhovens Dagblad has an estimated audience of 1,741,204 people in Netherlands, concentrated in North Brabant and Limburg.
56.9% of Eindhovens Dagblad fans are female, 43.1% are male, with an average age of 42.8 years.
Eindhovens Dagblad fans show strongest brand affinity for PSV Eindhoven (3.49×), Max Verstappen (1.64×), and Kaufland (3.11×) over the country average.
Eindhovens Dagblad fans in Netherlands are most concentrated in North Brabant (reach ~1.5M), Limburg (reach ~100K), and Zuid-Holland (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Eindhovens Dagblad itself, the audience over-indexes on Max Verstappen (1.64×), Kaufland (3.11×), Solar energy (1.82×), and Supermarket (1.51×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Eindhovens Dagblad. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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