A data profile of the people who buy, follow and care about Rhythm and blues music in Netherlands — modelled from more than twelve digital signal sources. Rhythm and blues music has an estimated audience of 2,810,656 people in Netherlands.
The average Rhythm and blues music fan in Netherlands is 40.8 years old, balanced, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, North Brabant.
Top brand affinities include Toto (band), George Michael, David Bowie, with strongest over-indexing on Toto (band) (1.52× the country average).
Demographically, the Rhythm and blues music audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Design Affinity, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Rhythm and blues music fan in Netherlands is balanced, around 40.8 years old, with strong Design Affinity tendencies and a notable affinity for Toto (band).
The key figures that characterise the Rhythm and blues music profile in Netherlands.
49.1% are female, 50.9% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 40.8 |
| Estimated audience size | 2,810,656 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 18% | |
| 30-39 | 17% | |
| 40-49 | 22% | |
| 50+ | 25% |
of the worldwide Rhythm and blues music audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 24.9% |
| Brazil | 5.1% |
| Italy | 4.4% |
Where the Rhythm and blues music audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Holland | ~700K | 1.30× | |
| 02 | Zuid-Holland | ~700K | 1.13× | |
| 03 | Overijssel | ~200K | 1.02× | |
| 04 | Flevoland | ~80K | 1.02× | |
| 05 | Zeeland | ~60K | 1.01× | |
| 06 | Drenthe | ~90K | 1.00× | |
| 07 | Limburg | ~200K | 0.98× | |
| 08 | Friesland | ~100K | 0.98× | |
| 09 | Groningen | ~90K | 0.97× | |
| 10 | North Brabant | ~400K | 0.95× | |
| 11 | Gelderland | ~300K | 0.95× | |
| 12 | Utrecht | ~200K | 0.94× |
The strongest cross-interests of the Rhythm and blues music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Earth, Wind & Fire | Music & Radio | 2.37× | ||
| 02 | Janis Joplin | Music & Radio | 2.05× | ||
| 03 | Eric Clapton | Music & Radio | 1.95× | ||
| 04 | Creedence Clearwater Revival | Music & Radio | 1.89× | ||
| 05 | Deep Purple | Music & Radio | 1.79× | ||
| 06 | Simply Red | Music & Radio | 1.78× | ||
| 07 | Jimi Hendrix | Music & Radio | 1.77× | ||
| 08 | George Michael | Music & Radio | 1.74× | ||
| 09 | David Bowie | Music & Radio | 1.70× | ||
| 10 | Lionel Richie | Music & Radio | 1.70× | ||
| 11 | Diana Ross | Music & Radio | 1.63× | ||
| 12 | Bob Dylan | Music & Radio | 1.61× | ||
| 13 | Pink Floyd | Music & Radio | 1.60× | ||
| 14 | Bee Gees | Music & Radio | 1.58× | ||
| 15 | Soundgarden | Music & Radio | 1.57× | ||
| 16 | Dire Straits | Music & Radio | 1.55× | ||
| 17 | Billy Joel | Music & Radio | 1.55× | ||
| 18 | Yoko Ono | Music & Radio | 1.54× | ||
| 19 | Toto (band) | Music & Radio | 1.52× | ||
| 20 | Mick Jagger | Music & Radio | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.01× | |
| Early Adopter Mentality | POWER | 0.92× | |
| Price Sensitivity | PREMIUM | 0.89× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.82× | |
| Social Media Usage | JOY | 0.83× | |
| Need for Security | CONSERVATISM | 0.86× |
Rhythm and blues music has an estimated audience of 2,810,656 people in Netherlands, concentrated in Zuid-Holland and North Holland.
49.1% of Rhythm and blues music fans are female, 50.9% are male, with an average age of 40.8 years.
Rhythm and blues music fans show strongest brand affinity for Toto (band) (1.52×), George Michael (1.74×), and David Bowie (1.7×) over the country average.
Rhythm and blues music fans in Netherlands are most concentrated in Zuid-Holland (reach ~700K), North Holland (reach ~700K), and North Brabant (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Rhythm and blues music itself, the audience over-indexes on George Michael (1.74×), David Bowie (1.7×), Eric Clapton (1.95×), and Mick Jagger (1.51×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Rhythm and blues music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.