A data profile of the people who buy, follow and care about Burger King in Norway — modelled from more than twelve digital signal sources. Burger King has an estimated audience of 1,395,786 people in Norway.
Burger King has an estimated audience of 1,395,786 people in Norway. 52.4% are female, 47.6% are male, average age 38.6. Top brand affinities: The Economist, Temu, Starbucks, Barbecue, French fries.
Top brand affinities include The Economist, Temu, Starbucks, with strongest over-indexing on The Economist (6.41× the country average).
Demographically, the Burger King audience skews balanced with an average age of 38.6, and over-indexes on personality traits such as Social Media Usage, Travelling.
The typical Burger King fan in Norway is balanced, around 38.6 years old, with strong Social Media Usage tendencies and a notable affinity for The Economist.
The key figures that characterise the Burger King profile in Norway.
52.4% are female, 47.6% are male, average age 38.6.
| Metric | Value |
|---|---|
| Female | 52.4% |
| Male | 47.6% |
| Average age | 38.6 |
| Estimated audience size | 1,395,786 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 19% | |
| 30-39 | 17% | |
| 40-49 | 18% | |
| 50+ | 22% |
of the worldwide Burger King audience comes from Norway.
| Country | Share |
|---|---|
| United States | 31.0% |
| Germany | 7.1% |
| Brazil | 5.3% |
The strongest cross-interests of the Burger King audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ronald McDonald | Food & Beverages | 9.41× | ||
| 02 | White Castle (restaurant) | Food & Beverages | 9.41× | ||
| 03 | Chipotle Mexican Grill | Food & Beverages | 9.20× | ||
| 04 | Super Size Me | Movies & TV | 9.16× | ||
| 05 | American Idol | Movies & TV | 7.61× | ||
| 06 | The Economist | Business & Career | 6.41× | ||
| 07 | Greenpeace | Politics & Society | 5.97× | ||
| 08 | French fries | Food & Beverages | 5.35× | ||
| 09 | Walmart | Shopping | 5.14× | ||
| 10 | Starbucks | Food & Beverages | 4.01× | ||
| 11 | Hamburger | Food & Beverages | 3.55× | ||
| 12 | Temu | Shopping | 2.90× | ||
| 13 | McDonald's | Food & Beverages | 2.83× | ||
| 14 | Barbecue | Food & Beverages | 2.17× | ||
| 15 | 7-Eleven | Shopping | 1.90× | ||
| 16 | Sausage | Food & Beverages | 1.68× | ||
| 17 | Take-out | Food & Beverages | 1.66× | ||
| 18 | Chicken (food) | Food & Beverages | 1.66× | ||
| 19 | Peppes Pizza | Food & Beverages | 1.62× | ||
| 20 | Frying | Home & Garden | 1.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.13× | |
| Travelling | THRILL | 0.91× | |
| Patriotism | CONSERVATISM | 0.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.70× | |
| Travelling | THRILL | 0.91× | |
| Social Media Usage | JOY | 1.13× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Burger King. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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