Rascasse Audience Intelligence

Pop music Audience in Norway

A data profile of the people who buy, follow and care about Pop music in Norway — modelled from more than twelve digital signal sources. Pop music has an estimated audience of 1,380,689 people in Norway.

#2among Musical genre in Norway#90among Topic in Norway#8in Music & Radio

Pop music has an estimated audience of 1,380,689 people in Norway. 55.7% are female, 44.3% are male, average age 43.6.

Demographically, the Pop music audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Social Media Usage, Travelling.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Pop music profile in Norway.

Audience size
1.4M
in Norway
Gender
55.7%♀
44.3% male
Age
43.6
average years
Country rank
#146
Topic in Norway
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pop music fans

55.7% are female, 44.3% are male, average age 43.6.

Fig. 02

Gender split

55.7%
Female
44.3%
Male
Demographic split for Pop music audience in Norway
MetricValue
Female55.7%
Male44.3%
Average age43.6
Estimated audience size1,380,689
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Pop music audience in Norway
Age bracketShare%
16-1914%
20-2915%
30-3916%
40-4922%
50+34%
Fig. 04

Worldwide distribution

0.3%

of the worldwide Pop music audience comes from Norway.

Worldwide audience distribution share by country for Pop music
CountryShare
United States20.3%
Italy4.5%
Japan4.4%
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pop music audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pop music audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY0.79×
TravellingTHRILL0.73×
PatriotismCONSERVATISM0.65×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pop music audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.65×
TravellingTHRILL0.73×
Social Media UsageJOY0.79×
0×1.00× baseline2×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in Norway

See Pop music audiences in other countries

How to read this data

Audience size is the estimated number of people in Norway who actively search for Pop music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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