Rascasse Audience Intelligence

Interior design Audience in Poland

A data profile of the people who buy, follow and care about Interior design in Poland — modelled from more than twelve digital signal sources. Interior design has an estimated audience of 4,290,655 people in Poland.

#17among Field of study in Poland
#155among Topic in Poland
#29in Business & Career

Interior design has an estimated audience of 4,290,655 people in Poland. 64.1% are female, 35.9% are male, average age 42.3. Top brand affinities: Skirt, Craps, Pocono Mountains, Fork, Electronic data interchange.

Top brand affinities include Skirt, Craps, Pocono Mountains, with strongest over-indexing on Skirt (1.5× the country average).

Demographically, the Interior design audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Individualism, Early Adopter Mentality.

The typical Interior design fan in Poland is more female, around 42.3 years old, with strong Individualism tendencies and a notable affinity for Skirt.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Interior design profile in Poland.

Audience size
4.3M
in Poland
Gender
64.1%
35.9% male
Age
42.3
average years
Country rank
#242
Topic in Poland
Fig. 01

Search interest · 12-month trend

+168%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Interior design fans

64.1% are female, 35.9% are male, average age 42.3.

Fig. 02

Gender split

64.1%
Female
35.9%
Male
Demographic split for Interior design audience in Poland
MetricValue
Female64.1%
Male35.9%
Average age42.3
Estimated audience size4,290,655
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Interior design audience in Poland
Age bracketShare%
16-1910%
20-2918%
30-3923%
40-4924%
50+24%
Fig. 04

Worldwide distribution

1.6%

of the worldwide Interior design audience comes from Poland.

Worldwide audience distribution share by country for Interior design
CountryShare
United States18.4%
United Kingdom4.8%
Japan4.4%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Interior design audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Interior design audience
#·InterestCategoryAffinity×
01ForkHome & Garden1.82×
02CrapsGames1.73×
03Mount Airy Casino ResortTravel & Leisure1.73×
04Nissan SylphyCars & Mobility1.73×
05Pocono MountainsTravel & Leisure1.72×
06Last Empire-War ZGames1.66×
07Fatih TerimSports1.63×
08Fábio PorchatMovies & TV1.63×
09Electronic data interchangeTechnology & Electronics1.59×
10The Constant Gardener (film)Literature1.58×
11In the Night GardenMovies & TV1.56×
12Tom SelleckMovies & TV1.53×
13Income PropertyMovies & TV1.52×
14SkirtFashion & Accessoires1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Interior design audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Interior design audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.15×
Early Adopter MentalityPOWER1.03×
Need for SecurityCONSERVATISM1.03×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Interior design audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.71×
Design AffinityPREMIUM0.76×
PatriotismCONSERVATISM0.85×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Poland who actively search for Interior design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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