Allison Williams (actress) Audience in United States

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Allison Williams (actress) has an estimated audience of 3,138,461 people in United States. 37.9% are female, 62.1% are male, average age 40.3. Top regions: California, New York, Texas. Top brand affinities: Historic site, Vocal harmony, Israel, Home staging, Monogram.

The average Allison Williams (actress) fan in United States is 40.3 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Historic site, Vocal harmony, Israel, with strongest over-indexing on Historic site (5.59× the country average). Demographically, the Allison Williams (actress) audience skews more male with an average age of 40.3, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Allison Williams (actress) fans

Demographic split for Allison Williams (actress) audience in United States
MetricValue
Female37.9%
Male62.1%
Average age40.3
Estimated audience size3,138,461

Audience persona

The typical Allison Williams (actress) fan in United States is more male, around 40.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Allison Williams (actress) in United States
RegionReachAffinity
California400,3921.16×
New York265,4681.51×
Texas254,1040.94×
Florida178,3420.84×
Illinois134,8151.29×
Pennsylvania125,2821.19×
Ohio100,7601.04×
North Carolina96,5491.02×
New Jersey89,7881.12×
Georgia89,6530.93×
Massachusetts86,8841.41×
Virginia84,1651.1×
Michigan82,7401.01×
Washington71,6981.14×
Arizona60,2350.94×
Tennessee59,0920.94×
Colorado58,4191.18×
Indiana56,3350.98×
Maryland54,9781.02×
Missouri49,7450.98×
Minnesota48,6431.08×
Connecticut46,7141.48×
Wisconsin46,3410.98×
Oregon43,9091.22×
South Carolina40,8130.86×
Kentucky35,8480.91×
Alabama34,3400.78×
Louisiana34,2520.85×
Oklahoma30,1970.87×
Utah30,1771.07×
Iowa24,7150.96×
Nevada24,3910.8×
Kansas22,8590.92×
Arkansas21,7110.84×
Mississippi18,0670.7×
Washington, District of Columbia15,1311.6×
Nebraska14,6620.93×
Idaho14,6290.93×
New Hampshire13,2741.07×
New Mexico12,1390.77×
Maine11,6691.04×
West Virginia11,3580.78×
Rhode Island11,3201.13×
Hawaii10,2040.76×
Montana8,1130.93×
Delaware7,5600.87×
Vermont6,4321.17×
Alaska5,5480.83×
South Dakota5,1840.71×
North Dakota4,8980.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Allison Williams (actress) audience
BrandAffinityCategory
Historic site5.59×Arts & Culture
Vocal harmony3.64×Music & Radio
Israel1.7×Travel & Leisure
Home staging4.15×Home & Garden
Monogram2.92×Home & Garden
Google Photos1.84×Technology & Electronics
Grinch2.98×Movies & TV
Kasik8.75×Travel & Leisure
3D printing1.59×Technology & Electronics
Hog Hunting2.13×Sports
Hitchcock (film)9.03×Movies & TV
Goop3×Internet & Social Media
Elsword9.03×Games
Personalised Gifts2.29×Home & Garden
Captain America (1990 film)2.33×Movies & TV
Grace Slick4.16×Music & Radio
ENA (Emergency Nurses Association)5.78×Health
Winemaking2.13×Food & Beverages
Hope For Paws9.03×Pets & Animals
Kenneth Copeland Ministries7.27×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Allison Williams (actress) audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.46
Luxury OrientationPREMIUM1.41
Early Adopter MentalityPOWER1.4
ExtroversionTHRILL1.37
Risk AppetiteTHRILL1.27
TraditionCONSERVATISM1.27

Worldwide distribution

Worldwide audience distribution share by country for Allison Williams (actress)
CountryShare
United States55.6%
Brazil10.2%
United Kingdom9.4%

See Allison Williams (actress) audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Allison Williams (actress) have in United States?

Allison Williams (actress) has an estimated audience of 3,138,461 people in United States, concentrated in California and New York.

What is the gender split and age of Allison Williams (actress) fans?

37.9% of Allison Williams (actress) fans are female, 62.1% are male, with an average age of 40.3 years.

Which brands do Allison Williams (actress) fans like most?

Allison Williams (actress) fans show strongest brand affinity for Historic site (5.59×), Vocal harmony (3.64×), and Israel (1.7×) over the country average.

Where do Allison Williams (actress) fans live in United States?

Allison Williams (actress) fans in United States are most concentrated in California (reach 400,392), New York (reach 265,468), and Texas (reach 254,104). These three regions account for the largest share of the active audience.

What other brands do Allison Williams (actress) fans also like?

Beyond Allison Williams (actress) itself, the audience over-indexes on Vocal harmony (3.64×), Israel (1.7×), Home staging (4.15×), and Monogram (2.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Allison Williams (actress). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.