Rascasse Audience Intelligence

Bel Powley Audience in United States

A data profile of the people who buy, follow and care about Bel Powley in United States — modelled from more than twelve digital signal sources. Bel Powley has an estimated audience of 555,568 people in United States.

#2377among Actor Actress or TV Star in United States#8268among Person in United States#6417in Movies & TV

The average Bel Powley fan in United States is 41.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Suki Waterhouse, Karl Lagerfeld, Ian Somerhalder, with strongest over-indexing on Suki Waterhouse (138.73× the country average).

Demographically, the Bel Powley audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Design Affinity, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bel Powley fan in United States is more female, around 41.3 years old, with strong Design Affinity tendencies and a notable affinity for Suki Waterhouse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bel Powley profile in United States.

Audience size
556K
in United States
Gender
56.3%♀
43.7% male
Age
41.3
average years
Country rank
#34430
Person in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bel Powley fans

56.3% are female, 43.7% are male, average age 41.3.

Fig. 02

Gender split

56.3%
Female
43.7%
Male
Demographic split for Bel Powley audience in United States
MetricValue
Female56.3%
Male43.7%
Average age41.3
Estimated audience size555,568
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Bel Powley audience in United States
Age bracketShare%
16-190%
20-2921%
30-3933%
40-4945%
50+0%
Fig. 04

Worldwide distribution

67.7%

of the worldwide Bel Powley audience comes from United States.

Worldwide audience distribution share by country for Bel Powley
CountryShare
United States67.7%
Germany12.4%
France7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bel Powley audience in United States is strongest.

Fig. 05

Top regions by affinity

Bel Powley fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~20K1.30×
02Oregon~8K1.22×
03Alaska~1K1.21×
04Maine~2K1.17×
05Washington~10K1.13×
06New Hampshire~3K1.13×
07Connecticut~6K1.11×
08Utah~6K1.11×
09Massachusetts~10K1.10×
10Colorado~10K1.10×
11Idaho~3K1.10×
12New Mexico~3K1.09×
13Vermont~1K1.08×
14New York~30K1.05×
15Alabama~8K1.05×
16Rhode Island~2K1.05×
17Illinois~20K1.04×
18Minnesota~9K1.04×
19Pennsylvania~20K1.02×
20Kentucky~7K1.02×
21California~60K1.01×
22Michigan~20K1.01×
23Missouri~9K1.01×
24Oklahoma~6K1.01×
25New Jersey~10K1.00×
26Montana~2K1.00×
27Ohio~20K0.99×
28Kansas~5K0.99×
29Indiana~10K0.98×
30Wisconsin~8K0.98×
31Washington, District of Columbia~2K0.98×
32Tennessee~10K0.96×
33Delaware~2K0.96×
34Virginia~10K0.95×
35Iowa~5K0.95×
36North Dakota~1K0.95×
37North Carolina~20K0.94×
38Maryland~9K0.94×
39Nebraska~3K0.94×
40Texas~50K0.93×
41South Carolina~8K0.92×
42West Virginia~2K0.92×
43Nevada~5K0.91×
44Arkansas~4K0.90×
45Louisiana~7K0.88×
46South Dakota~1K0.87×
47Georgia~20K0.85×
48Hawaii~2K0.83×
49Florida~30K0.82×
50Mississippi~4K0.80×
Fig. 06

Affinity by region

Affinity by region — Bel Powley, United States
0.80×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bel Powley audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bel Powley audience
#·InterestCategoryAffinity×
01Suki WaterhouseFashion & Accessoires138.73×
02Design HotelsTravel & Leisure120.07×
03Karl LagerfeldFashion & Accessoires62.17×
04DKNYFashion & Accessoires31.50×
05Ian SomerhalderMovies & TV31.07×
06Keith HaringArts & Culture25.59×
07Sam ClaflinMovies & TV20.00×
08Descendants (2015 film)Movies & TV20.00×
09Erin AndrewsSports20.00×
10Paul WesleyMovies & TV20.00×
11Jessica ChastainMovies & TV16.54×
12Josh DuhamelFashion & Accessoires14.40×
13Brooks BrothersFashion & Accessoires14.07×
14Russell CroweMovies & TV12.01×
15Lily AllenMusic & Radio11.57×
16Kate BeckinsaleMovies & TV11.25×
17Berlin WallTravel & Leisure10.97×
18Sharon OsbourneMovies & TV9.20×
19Internet celebrityInternet & Social Media6.47×
20Hobby LobbyHome & Garden2.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bel Powley audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bel Powley audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM15.81×
IndulgenceJOY2.23×
Urban LifestyleOPEN2.04×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bel Powley audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.65×
Healthy LifestyleBALANCE0.85×
CreativityOPEN0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bel Powley have in United States?

Bel Powley has an estimated audience of 555,568 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bel Powley fans?

56.3% of Bel Powley fans are female, 43.7% are male, with an average age of 41.3 years.

03

Which brands do Bel Powley fans like most?

Bel Powley fans show strongest brand affinity for Suki Waterhouse (138.73×), Karl Lagerfeld (62.17×), and Ian Somerhalder (31.07×) over the country average.

04

Where do Bel Powley fans live in United States?

Bel Powley fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Bel Powley fans also like?

Beyond Bel Powley itself, the audience over-indexes on Karl Lagerfeld (62.17×), Ian Somerhalder (31.07×), DKNY (31.5×), and Design Hotels (120.07×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Bel Powley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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