Bel Powley Audience in United States

Bel Powley has an estimated audience of 576,070 people in United States. 56.3% are female, 43.7% are male, average age 41.3. Top regions: California, Texas, New York. Top brand affinities: Ian Somerhalder, Suki Waterhouse, Keith Haring, Chloë Grace Moretz, Karl Lagerfeld.

The average Bel Powley fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Ian Somerhalder, Suki Waterhouse, Keith Haring, with strongest over-indexing on Ian Somerhalder (118.37× the country average). Demographically, the Bel Powley audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Design Affinity, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Bel Powley fans

Demographic split for Bel Powley audience in United States
MetricValue
Female56.3%
Male43.7%
Average age41.3
Estimated audience size576,070

Audience persona

The typical Bel Powley fan in United States is more female, around 41.3 years old, with strong Design Affinity tendencies and a notable affinity for Ian Somerhalder.

Top regions in United States

Top regions ranked by reach for Bel Powley in United States
RegionReachAffinity
California66,2351.05×
Texas48,8010.99×
New York34,6381.08×
Florida31,6130.81×
Illinois21,0731.1×
Pennsylvania20,0321.03×
Arizona18,4991.57×
Ohio17,7001×
North Carolina17,4831.01×
Georgia16,2710.92×
Michigan14,8270.98×
New Jersey14,2900.98×
Virginia13,8270.99×
Washington12,9371.12×
Massachusetts12,5371.1×
Tennessee10,7920.93×
Indiana10,0930.96×
Alabama10,0131.24×
Colorado9,8811.09×
Missouri9,4401.02×
Maryland9,1620.93×
Minnesota8,7801.06×
Wisconsin8,4780.98×
Oregon8,2291.25×
South Carolina7,6050.88×
Kentucky7,4331.03×
Louisiana6,6600.9×
Connecticut6,4461.12×
Oklahoma6,4291×
Utah5,1791×
Nevada4,9320.89×
Iowa4,5520.96×
Kansas4,5000.99×
Arkansas4,0530.85×
Mississippi3,4050.72×
New Mexico3,1581.09×
Idaho3,0281.05×
Nebraska2,5850.89×
New Hampshire2,4861.1×
West Virginia2,3240.87×
Maine2,1751.05×
Hawaii1,8680.75×
Alaska1,8141.47×
Rhode Island1,7590.96×
Washington, District of Columbia1,7551.01×
Montana1,4350.9×
Delaware1,3890.87×
Vermont1,0561.04×
North Dakota1,0180.86×
South Dakota9330.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bel Powley audience
BrandAffinityCategory
Ian Somerhalder118.37×Movies & TV
Suki Waterhouse114.51×Fashion & Accessoires
Keith Haring80×Arts & Culture
Chloë Grace Moretz56.49×Movies & TV
Karl Lagerfeld56.92×Fashion & Accessoires
Russell Crowe36.06×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
DKNY31.31×Fashion & Accessoires
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Design Hotels116.05×Travel & Leisure
Kate Beckinsale17.21×Movies & TV
Jessica Chastain20×Movies & TV
Income tax13.19×Business & Career
Will Poulter17.72×Movies & TV
Descendants (2015 film)20×Movies & TV
Google Maps3.83×Internet & Social Media
Kia Sportage20×Cars & Mobility
Internet celebrity5.52×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bel Powley audience
TraitClusterScore
Design AffinityPREMIUM15.53
Urban LifestyleOPEN1.92
IndulgenceJOY1.92
ExtroversionTHRILL1.69
Convenience OrientationPREMIUM1.69
Luxury OrientationPREMIUM1.66

Worldwide distribution

Worldwide audience distribution share by country for Bel Powley
CountryShare
United States69.8%
Germany12.0%
France9.4%

See Bel Powley audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Bel Powley have in United States?

Bel Powley has an estimated audience of 576,070 people in United States, concentrated in California and Texas.

What is the gender split and age of Bel Powley fans?

56.3% of Bel Powley fans are female, 43.7% are male, with an average age of 41.3 years.

Which brands do Bel Powley fans like most?

Bel Powley fans show strongest brand affinity for Ian Somerhalder (118.37×), Suki Waterhouse (114.51×), and Keith Haring (80×) over the country average.

Where do Bel Powley fans live in United States?

Bel Powley fans in United States are most concentrated in California (reach 66,235), Texas (reach 48,801), and New York (reach 34,638). These three regions account for the largest share of the active audience.

What other brands do Bel Powley fans also like?

Beyond Bel Powley itself, the audience over-indexes on Suki Waterhouse (114.51×), Keith Haring (80×), Chloë Grace Moretz (56.49×), and Karl Lagerfeld (56.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bel Powley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.