Rascasse Audience Intelligence

Betty Davis Audience in United States

A data profile of the people who buy, follow and care about Betty Davis in United States — modelled from more than twelve digital signal sources. Betty Davis has an estimated audience of 607,170 people in United States.

#695among Singer-songwriter in United States#7747among Person in United States#4490in Music & Radio

The average Betty Davis fan in United States is 28.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mr. Potato Head, LCD Soundsystem, Ray Charles, with strongest over-indexing on Mr. Potato Head (1778.75× the country average).

Demographically, the Betty Davis audience skews more male with an average age of 28.8, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Betty Davis fan in United States is more male, around 28.8 years old, with strong Patriotism tendencies and a notable affinity for Mr. Potato Head.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Betty Davis profile in United States.

Audience size
607K
in United States
Gender
43.4%♀
56.6% male
Age
28.8
average years
Country rank
#32573
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Betty Davis fans

43.4% are female, 56.6% are male, average age 28.8.

Fig. 02

Gender split

43.4%
Female
56.6%
Male
Demographic split for Betty Davis audience in United States
MetricValue
Female43.4%
Male56.6%
Average age28.8
Estimated audience size607,170
Fig. 03

Age distribution

Ø 28.8
average years
Age distribution of the Betty Davis audience in United States
Age bracketShare%
16-1960%
20-2913%
30-397%
40-498%
50+12%
Fig. 04

Worldwide distribution

32.5%

of the worldwide Betty Davis audience comes from United States.

Worldwide audience distribution share by country for Betty Davis
CountryShare
United States32.5%
Italy9.4%
Canada8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Betty Davis audience in United States is strongest.

Fig. 05

Top regions by affinity

Betty Davis fans by region: top regions in United States
#RegionReachAffinity×
01Maine~9K1.38×
02Alabama~30K1.19×
03New Hampshire~9K1.15×
04Missouri~30K1.14×
05Louisiana~30K1.13×
06Oregon~20K1.13×
07Arizona~40K1.12×
08West Virginia~10K1.12×
09Tennessee~40K1.11×
10Alaska~4K1.11×
11Kentucky~30K1.09×
12Ohio~60K1.08×
13Oklahoma~20K1.08×
14Arkansas~20K1.07×
15Montana~6K1.07×
16Massachusetts~40K1.06×
17Michigan~50K1.05×
18Pennsylvania~70K1.04×
19Mississippi~20K1.03×
20Illinois~60K1.02×
21Washington, District of Columbia~6K1.02×
22Idaho~10K1.01×
23Vermont~3K1.01×
24New Mexico~10K1.00×
25New York~100K0.99×
26North Carolina~60K0.99×
27Maryland~30K0.99×
28Wisconsin~30K0.99×
29Indiana~30K0.98×
30Georgia~60K0.97×
31Connecticut~20K0.97×
32Washington~40K0.96×
33Minnesota~30K0.96×
34Rhode Island~6K0.96×
35Kansas~10K0.95×
36Delaware~5K0.95×
37California~200K0.94×
38South Carolina~30K0.94×
39Iowa~10K0.93×
40Florida~100K0.92×
41Utah~20K0.92×
42Virginia~40K0.91×
43Nevada~20K0.91×
44Nebraska~9K0.91×
45Colorado~30K0.90×
46New Jersey~40K0.88×
47South Dakota~4K0.85×
48North Dakota~3K0.85×
49Texas~100K0.83×
50Hawaii~5K0.67×
Fig. 06

Affinity by region

Affinity by region — Betty Davis, United States
0.67×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Betty Davis audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Betty Davis audience
#·InterestCategoryAffinity×
01Mr. Potato HeadKids & Family1778.75×
02LCD SoundsystemMusic & Radio229.00×
03Wahl ClipperBeauty & Wellness78.53×
04Lars UlrichMusic & Radio77.24×
05Ray CharlesMusic & Radio72.94×
06Sister SledgeMusic & Radio71.50×
07Dizzy GillespieMusic & Radio60.95×
08Bonnie TylerMusic & Radio59.00×
09Wham!Music & Radio49.65×
10SupertrampMusic & Radio49.44×
11FuddruckersFood & Beverages34.38×
12CommodoresMusic & Radio30.51×
13The HivesMusic & Radio28.92×
14Herbie HancockMusic & Radio25.01×
15Kirk HammettMusic & Radio23.52×
16Debbie GibsonMusic & Radio19.97×
17Quincy JonesMusic & Radio14.19×
18Google NewsNews8.45×
19stevie nicksMusic & Radio8.45×
20Genesis (band)Music & Radio6.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Betty Davis audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Betty Davis audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.01×
Urban LifestyleOPEN1.47×
TraditionCONSERVATISM1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Betty Davis audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.83×
Healthy LifestyleBALANCE0.89×
DIY MentalityTHRILL0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Betty Davis have in United States?

Betty Davis has an estimated audience of 607,170 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Betty Davis fans?

43.4% of Betty Davis fans are female, 56.6% are male, with an average age of 28.8 years.

03

Which brands do Betty Davis fans like most?

Betty Davis fans show strongest brand affinity for Mr. Potato Head (1778.75×), LCD Soundsystem (229×), and Ray Charles (72.94×) over the country average.

04

Where do Betty Davis fans live in United States?

Betty Davis fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Betty Davis fans also like?

Beyond Betty Davis itself, the audience over-indexes on LCD Soundsystem (229×), Ray Charles (72.94×), Wahl Clipper (78.53×), and Bonnie Tyler (59×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Betty Davis audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Betty Davis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →