Bo Derek Audience in United States

Bo Derek has an estimated audience of 1,785,948 people in United States. 61.7% are female, 38.3% are male, average age 39.4. Top regions: California, Texas, Florida. Top brand affinities: Elizabeth Taylor, Pierce Brosnan, Robert Redford, Miles Teller, Diane Keaton.

The average Bo Derek fan in United States is 39.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elizabeth Taylor, Pierce Brosnan, Robert Redford, with strongest over-indexing on Elizabeth Taylor (63.49× the country average). Demographically, the Bo Derek audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Travelling, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Bo Derek fans

Demographic split for Bo Derek audience in United States
MetricValue
Female61.7%
Male38.3%
Average age39.4
Estimated audience size1,785,948

Audience persona

The typical Bo Derek fan in United States is more female, around 39.4 years old, with strong Travelling tendencies and a notable affinity for Elizabeth Taylor.

Top regions in United States

Top regions ranked by reach for Bo Derek in United States
RegionReachAffinity
California174,5690.89×
Texas129,2270.84×
Florida118,7300.98×
New York90,6590.91×
Pennsylvania65,1731.08×
Ohio64,1401.17×
Illinois59,4301×
North Carolina52,7390.98×
Michigan51,4251.1×
Georgia47,9950.87×
New Jersey42,4310.93×
Arizona40,9951.12×
Tennessee40,1521.12×
Virginia38,2450.88×
Indiana35,9401.1×
Washington34,9690.98×
Missouri33,6291.17×
Massachusetts32,1030.91×
Wisconsin30,9831.15×
Colorado30,7341.09×
Alabama29,7571.19×
Minnesota28,4491.11×
South Carolina26,6090.99×
Maryland23,9800.78×
Kentucky23,9221.07×
Oklahoma21,7481.1×
Louisiana21,4930.93×
Oregon21,2031.04×
Connecticut17,8731×
Iowa16,5221.12×
Nevada15,5610.9×
Arkansas15,4361.05×
Utah15,2700.95×
Kansas14,5971.04×
Mississippi12,9460.88×
Idaho9,6541.08×
Nebraska9,2201.03×
West Virginia8,7421.05×
New Mexico8,1230.91×
New Hampshire7,0781.01×
Maine6,6131.03×
Hawaii6,4250.84×
Montana5,8071.17×
Rhode Island5,5450.98×
Delaware4,0640.82×
South Dakota3,9490.96×
Alaska3,6290.95×
Washington, District of Columbia3,5750.67×
North Dakota3,5230.96×
Vermont3,3141.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bo Derek audience
BrandAffinityCategory
Elizabeth Taylor63.49×Movies & TV
Pierce Brosnan36.96×Movies & TV
Robert Redford20.67×Movies & TV
Miles Teller20×Movies & TV
Diane Keaton7.44×Movies & TV
Jennifer Garner14.01×Movies & TV
Kendra Scott12.26×Fashion & Accessoires
Catherine Zeta-Jones13.23×Movies & TV
Capital One4.63×Business & Career
Winona Ryder11.51×Movies & TV
MSN4.5×News
Anna Faris16.79×Movies & TV
Michael Fassbender20×Movies & TV
Olivia Munn15.28×Movies & TV
Demi Moore9.03×Movies & TV
Sam Elliott9.21×Movies & TV
Patricia Arquette15.86×Movies & TV
Allison Janney20×Movies & TV
Billy Bob Thornton7.81×Movies & TV
There Will Be Blood16.71×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bo Derek audience
TraitClusterScore
TravellingTHRILL1.73
Community OrientationOPEN1.52
IndulgenceJOY1.33
Career OrientationPOWER1.32
TraditionCONSERVATISM1.32
Need for SecurityCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Bo Derek
CountryShare
United States52.9%
United Kingdom14.2%
Germany13.4%

See Bo Derek audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Bo Derek have in United States?

Bo Derek has an estimated audience of 1,785,948 people in United States, concentrated in California and Texas.

What is the gender split and age of Bo Derek fans?

61.7% of Bo Derek fans are female, 38.3% are male, with an average age of 39.4 years.

Which brands do Bo Derek fans like most?

Bo Derek fans show strongest brand affinity for Elizabeth Taylor (63.49×), Pierce Brosnan (36.96×), and Robert Redford (20.67×) over the country average.

Where do Bo Derek fans live in United States?

Bo Derek fans in United States are most concentrated in California (reach 174,569), Texas (reach 129,227), and Florida (reach 118,730). These three regions account for the largest share of the active audience.

What other brands do Bo Derek fans also like?

Beyond Bo Derek itself, the audience over-indexes on Pierce Brosnan (36.96×), Robert Redford (20.67×), Miles Teller (20×), and Diane Keaton (7.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bo Derek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.