Cork (material) Audience in United States

Cork (material) logo

Cork (material) has an estimated audience of 1,354,344 people in United States. 65.7% are female, 34.3% are male, average age 41.4. Top regions: California, Texas, Florida. Top brand affinities: Pillow, Boracay, English literature, Necktie, Colorado River.

The average Cork (material) fan in United States is 41.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pillow, Boracay, English literature, with strongest over-indexing on Pillow (1.74× the country average). Demographically, the Cork (material) audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Family Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Cork (material) fans

Demographic split for Cork (material) audience in United States
MetricValue
Female65.7%
Male34.3%
Average age41.4
Estimated audience size1,354,344

Audience persona

The typical Cork (material) fan in United States is more female, around 41.4 years old, with strong Family Orientation tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for Cork (material) in United States
RegionReachAffinity
California167,9221.13×
Texas115,6990.99×
Florida83,9270.92×
New York82,5551.09×
Louisiana60,2893.45×
Pennsylvania58,3761.28×
North Carolina44,4601.09×
Illinois43,3020.96×
Georgia41,4410.99×
Massachusetts36,3811.36×
Michigan35,5341×
Ohio33,9270.81×
New Jersey32,5010.94×
Virginia32,3400.98×
Washington30,7021.13×
Tennessee27,3731.01×
Colorado26,2031.23×
Arizona25,5980.93×
Indiana24,0400.97×
Alabama21,3771.13×
Maryland20,0430.86×
Missouri18,3820.84×
Oregon17,7641.14×
Minnesota17,4720.9×
South Carolina16,3860.8×
Wisconsin16,3550.8×
Connecticut13,2350.97×
Kentucky12,7130.75×
Oklahoma11,7720.78×
Iowa11,6411.04×
Utah11,3380.93×
Nevada10,0130.76×
Kansas8,9620.84×
Mississippi8,3260.75×
Arkansas8,2630.74×
Washington, District of Columbia5,7781.42×
Idaho5,3050.78×
New Hampshire4,8820.91×
New Mexico4,8670.72×
Vermont4,8132.02×
Rhode Island4,6801.09×
Nebraska4,6550.69×
Maine4,4590.92×
West Virginia4,4570.71×
Hawaii4,2440.73×
Alaska3,4421.19×
Delaware2,9940.8×
Montana2,9150.78×
South Dakota2,0400.65×
North Dakota2,0300.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cork (material) audience
BrandAffinityCategory
Pillow1.74×Home & Garden
Boracay3.13×Travel & Leisure
English literature2.25×Literature
Necktie1.58×Fashion & Accessoires
Colorado River1.92×Travel & Leisure
Kerala1.83×Travel & Leisure
Cacique2.88×Food & Beverages
life is good1.52×Music & Radio
Cacique2.47×Food & Beverages
Mariel Hemingway2.08×Fashion & Accessoires
Jonathan Davis1.94×Music & Radio
Al Ahly SC1.57×Sports
International University of Business Agriculture and Technology1.84×Business & Career
Celtic punk1.61×Music & Radio
Assassin's Creed: Revelations1.5×Games
Cachorros1.73×Pets & Animals
Cachorros1.7×Pets & Animals
Brooklyn College1.54×Business & Career
Cadbury World1.6×Travel & Leisure
Gemma Ward2.04×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cork (material) audience
TraitClusterScore
Family OrientationCONSERVATISM1.62
Design AffinityPREMIUM1.53
SustainabilityBALANCE1.51
Quality AwarenessPREMIUM1.48
Community OrientationOPEN1.45
TravellingTHRILL1.42

Worldwide distribution

Worldwide audience distribution share by country for Cork (material)
CountryShare
United States37.2%
Portugal6.0%
Thailand5.0%

See Cork (material) audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Cork (material) have in United States?

Cork (material) has an estimated audience of 1,354,344 people in United States, concentrated in California and Texas.

What is the gender split and age of Cork (material) fans?

65.7% of Cork (material) fans are female, 34.3% are male, with an average age of 41.4 years.

Which brands do Cork (material) fans like most?

Cork (material) fans show strongest brand affinity for Pillow (1.74×), Boracay (3.13×), and English literature (2.25×) over the country average.

Where do Cork (material) fans live in United States?

Cork (material) fans in United States are most concentrated in California (reach 167,922), Texas (reach 115,699), and Florida (reach 83,927). These three regions account for the largest share of the active audience.

What other brands do Cork (material) fans also like?

Beyond Cork (material) itself, the audience over-indexes on Boracay (3.13×), English literature (2.25×), Necktie (1.58×), and Colorado River (1.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cork (material). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.