Croatian language Audience in United States

Croatian language has an estimated audience of 377,162 people in United States. 51.5% are female, 48.5% are male, average age 41.4. Top brand affinities: GNK Dinamo Zagreb, Red Star Belgrade, Croatia national football team, Dalmatia, Lepa Brena.

Top brand affinities include GNK Dinamo Zagreb, Red Star Belgrade, Croatia national football team, with strongest over-indexing on GNK Dinamo Zagreb (255.04× the country average). Demographically, the Croatian language audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Travelling, Design Affinity.

Category: Politics & Society · Type: Topic · Subtype: Language

Demographics of Croatian language fans

Demographic split for Croatian language audience in United States
MetricValue
Female51.5%
Male48.5%
Average age41.4
Estimated audience size377,162

Audience persona

The typical Croatian language fan in United States is balanced, around 41.4 years old, with strong Travelling tendencies and a notable affinity for GNK Dinamo Zagreb.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Croatian language audience
BrandAffinityCategory
GNK Dinamo Zagreb255.04×Sports
Red Star Belgrade117.44×Sports
Croatia national football team127.19×Sports
Dalmatia107.38×Travel & Leisure
Lepa Brena237.4×Fashion & Accessoires
Slovenia17.67×Travel & Leisure
Kosovo28.94×Travel & Leisure
Dubrovnik54.31×Travel & Leisure
Kia Sportage19.73×Cars & Mobility
Intersport69.23×Shopping
Skyline Chili19.38×Food & Beverages
Planet Fitness3.29×Sports
Diaper bag4.65×Kids & Family
GoDaddy8.45×Technology & Electronics
Alpine skiing4.69×Sports
Montenegro22.11×Travel & Leisure
Jumbo (supermarket)31.39×Shopping
Nordstrom rack2.88×Fashion & Accessoires
southwest airlines3.21×Travel & Leisure
Bayer 04 Leverkusen20×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Croatian language audience
TraitClusterScore
TravellingTHRILL2.39
Design AffinityPREMIUM1.94
Sports ActivityPOWER1.85
Risk AppetiteTHRILL1.6
SustainabilityBALANCE1.56
TraditionCONSERVATISM1.52

Worldwide distribution

Worldwide audience distribution share by country for Croatian language
CountryShare
Germany16.6%
Croatia15.6%
Serbia9.6%

See Croatian language audiences in other countries

More Language audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Croatian language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.