Rascasse Audience Intelligence

Croatian language Audience in United States

A data profile of the people who buy, follow and care about Croatian language in United States — modelled from more than twelve digital signal sources. Croatian language has an estimated audience of 377,162 people in United States.

#90among Language in United States#12557among Topic in United States#2389in Politics & Society

The average Croatian language fan in United States is 41.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include GNK Dinamo Zagreb, Red Star Belgrade, Dalmatia, with strongest over-indexing on GNK Dinamo Zagreb (210.9× the country average).

Demographically, the Croatian language audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Travelling, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Croatian language fan in United States is balanced, around 41.4 years old, with strong Travelling tendencies and a notable affinity for GNK Dinamo Zagreb.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Croatian language profile in United States.

Audience size
377K
in United States
Gender
51.5%♀
48.5% male
Age
41.4
average years
Country rank
#42923
Topic in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Croatian language fans

51.5% are female, 48.5% are male, average age 41.4.

Fig. 02

Gender split

51.5%
Female
48.5%
Male
Demographic split for Croatian language audience in United States
MetricValue
Female51.5%
Male48.5%
Average age41.4
Estimated audience size377,162
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Croatian language audience in United States
Age bracketShare%
16-1917%
20-2915%
30-3918%
40-4925%
50+25%
Fig. 04

Worldwide distribution

4.4%

of the worldwide Croatian language audience comes from United States.

Worldwide audience distribution share by country for Croatian language
CountryShare
Germany16.6%
Croatia15.6%
Serbia9.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Croatian language audience in United States is strongest.

Fig. 05

Top regions by affinity

Croatian language fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~9K1.24×
02Utah~4K1.22×
03Washington~9K1.20×
04Virginia~10K1.16×
05Washington, District of Columbia~1K1.15×
06Oregon~5K1.14×
07Pennsylvania~10K1.13×
08Alaska<1K1.10×
09New York~20K1.07×
10New Jersey~10K1.06×
11Texas~30K1.04×
12Maryland~7K1.04×
13Minnesota~6K1.04×
14Kansas~3K1.04×
15Montana~1K1.04×
16North Carolina~10K1.03×
17New Hampshire~2K1.03×
18Maine~1K1.03×
19California~40K1.02×
20Georgia~10K1.02×
21Connecticut~4K1.02×
22Idaho~2K1.02×
23Florida~30K1.01×
24Arizona~8K1.01×
25Rhode Island~1K1.01×
26Vermont<1K1.01×
27Missouri~6K1.00×
28Illinois~10K0.99×
29Delaware~1K0.99×
30Wisconsin~6K0.98×
31South Carolina~6K0.98×
32Wyoming<1K0.98×
33Indiana~7K0.97×
34Ohio~10K0.96×
35Nevada~4K0.96×
36South Dakota<1K0.96×
37North Dakota<1K0.96×
38Kentucky~5K0.95×
39Hawaii~2K0.95×
40Tennessee~7K0.94×
41Oklahoma~4K0.94×
42New Mexico~2K0.94×
43West Virginia~2K0.94×
44Iowa~3K0.93×
45Nebraska~2K0.93×
46Michigan~9K0.91×
47Louisiana~4K0.91×
48Arkansas~3K0.91×
49Mississippi~3K0.88×
50Alabama~4K0.84×
Fig. 06

Affinity by region

Affinity by region — Croatian language, United States
0.84×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Croatian language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Croatian language audience
#·InterestCategoryAffinity×
01GNK Dinamo ZagrebSports210.90×
02Lepa BrenaFashion & Accessoires117.71×
03DalmatiaTravel & Leisure103.85×
04Croatia national football teamSports87.97×
05Red Star BelgradeSports84.60×
06DubrovnikTravel & Leisure45.91×
07Serbian SuperLigaSports39.81×
08KosovoTravel & Leisure24.16×
09Pep GuardiolaSports20.00×
10Bayer 04 LeverkusenSports20.00×
11Antoine GriezmannSports20.00×
12SloveniaTravel & Leisure18.38×
13Skyline ChiliFood & Beverages14.31×
14Avast!Technology & Electronics14.23×
15GoDaddyTechnology & Electronics14.19×
16Thierry HenrySports13.70×
17Stitch!Movies & TV13.23×
18German languagePolitics & Society13.01×
19BodrumTravel & Leisure11.61×
20Heath LedgerMovies & TV9.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Croatian language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Croatian language audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.05×
Design AffinityPREMIUM1.58×
Risk AppetiteTHRILL1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Croatian language audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.77×
ExtroversionTHRILL0.82×
Family OrientationCONSERVATISM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Croatian language have in United States?

Croatian language has an estimated audience of 377,162 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Croatian language fans?

51.5% of Croatian language fans are female, 48.5% are male, with an average age of 41.4 years.

03

Which brands do Croatian language fans like most?

Croatian language fans show strongest brand affinity for GNK Dinamo Zagreb (210.9×), Red Star Belgrade (84.6×), and Dalmatia (103.85×) over the country average.

04

Where do Croatian language fans live in United States?

Croatian language fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Croatian language fans also like?

Beyond Croatian language itself, the audience over-indexes on Red Star Belgrade (84.6×), Dalmatia (103.85×), Stitch! (13.23×), and GoDaddy (14.19×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Language audiences in United States

See Croatian language audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Croatian language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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