Croatian language Audience in Germany

Croatian language has an estimated audience of 1,432,412 people in Germany. 52.3% are female, 47.7% are male, average age 43.5. Top brand affinities: Gil Ofarim, Rossmann, Progressive rock, Goes, Cockpit.
Top brand affinities include Gil Ofarim, Rossmann, Progressive rock, with strongest over-indexing on Gil Ofarim (2.82× the country average). Demographically, the Croatian language audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Tradition, Indulgence.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Croatian language fans
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 43.5 |
| Estimated audience size | 1,432,412 |
Audience persona
The typical Croatian language fan in Germany is balanced, around 43.5 years old, with strong Tradition tendencies and a notable affinity for Gil Ofarim.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.82× | Music & Radio |
| Rossmann | 1.64× | Shopping |
| Progressive rock | 2.9× | Music & Radio |
| Goes | 1.64× | Travel & Leisure |
| Cockpit | 10.64× | Travel & Leisure |
| Natural rubber | 2.98× | Cars & Mobility |
| Stradivarius | 1.97× | Shopping |
| Medieval fantasy | 9.28× | Literature |
| Justice | 3.13× | Politics & Society |
| Video izle | 2.79× | |
| Fatteh | 8.71× | Food & Beverages |
| Volvo V60 | 2.93× | Cars & Mobility |
| KLIX (AM) | 1.55× | Music & Radio |
| Home Delivery | 1.65× | Food & Beverages |
| Fast Five | 2.88× | Movies & TV |
| Esra Erol | 3.16× | Movies & TV |
| Corfu (regional unit) | 1.76× | Travel & Leisure |
| Keeper (password manager) | 2.38× | Technology & Electronics |
| Jersey (fabric) | 2.72× | Fashion & Accessoires |
| The Fillmore | 20× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.68 |
| Indulgence | JOY | 1.32 |
| Need for Security | CONSERVATISM | 1.27 |
| Sports Activity | POWER | 1.24 |
| Pet Ownership | JOY | 1.15 |
| Luxury Orientation | PREMIUM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 16.6% |
| Croatia | 15.6% |
| Serbia | 9.6% |
See Croatian language audiences in other countries
More Language audiences in Germany
- German language (11,110,001)
- Italian language (4,964,356)
- English language (4,312,364)
- Turkish language (3,901,937)
- French language (3,302,079)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Croatian language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.