Rascasse Audience Intelligence

Slovenia Audience in United States

A data profile of the people who buy, follow and care about Slovenia in United States — modelled from more than twelve digital signal sources. Slovenia has an estimated audience of 3,401,667 people in United States.

The average Slovenia fan in United States is 42.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Ljubljana, Bari, Nail polish, with strongest over-indexing on Ljubljana (166.94× the country average).

Demographically, the Slovenia audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Quality Awareness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Slovenia fan in United States is more female, around 42.4 years old, with strong Quality Awareness tendencies and a notable affinity for Ljubljana.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Slovenia profile in United States.

Audience size
3.4M
in United States
Gender
61.4%
38.6% male
Age
42.4
average years
Country rank
#9254
POI in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Slovenia fans

61.4% are female, 38.6% are male, average age 42.4.

Fig. 02

Gender split

61.4%
Female
38.6%
Male
Demographic split for Slovenia audience in United States
MetricValue
Female61.4%
Male38.6%
Average age42.4
Estimated audience size3,401,667
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Slovenia audience in United States
Age bracketShare%
16-1916%
20-2916%
30-3917%
40-4922%
50+30%
Fig. 04

Worldwide distribution

10.7%

of the worldwide Slovenia audience comes from United States.

Worldwide audience distribution share by country for Slovenia
CountryShare
Italy30.2%
United States10.7%
Germany7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Slovenia audience in United States is strongest.

Fig. 05

Top regions by affinity

Slovenia fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K1.45×
02Colorado~70K1.34×
03Vermont~8K1.32×
04Washington~90K1.27×
05Massachusetts~80K1.26×
06Montana~10K1.26×
07Oregon~50K1.22×
08Minnesota~60K1.21×
09Utah~40K1.20×
10Alaska~9K1.18×
11Maine~10K1.17×
12Virginia~90K1.14×
13New Hampshire~20K1.12×
14California~400K1.10×
15New York~200K1.10×
16Idaho~20K1.09×
17Connecticut~40K1.07×
18New Jersey~90K1.03×
19Illinois~100K1.02×
20North Carolina~100K1.01×
21Maryland~60K1.01×
22Wisconsin~50K1.00×
23Rhode Island~10K0.98×
24Florida~200K0.97×
25Pennsylvania~100K0.97×
26Hawaii~10K0.97×
27Ohio~100K0.96×
28Texas~300K0.95×
29Kansas~30K0.95×
30Missouri~50K0.93×
31Georgia~100K0.91×
32Tennessee~60K0.91×
33Arizona~60K0.89×
34Indiana~60K0.89×
35South Carolina~50K0.89×
36Oklahoma~30K0.89×
37Michigan~80K0.88×
38Nevada~30K0.88×
39Iowa~20K0.87×
40New Mexico~10K0.86×
41South Dakota~7K0.86×
42Kentucky~40K0.84×
43Nebraska~10K0.84×
44West Virginia~10K0.84×
45North Dakota~6K0.84×
46Delaware~8K0.83×
47Arkansas~20K0.80×
48Louisiana~30K0.75×
49Alabama~40K0.74×
50Mississippi~20K0.66×
Fig. 06

Affinity by region

Affinity by region — Slovenia, United States
0.66×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Slovenia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Slovenia audience
#·InterestCategoryAffinity×
01LjubljanaTravel & Leisure166.94×
02BariTravel & Leisure19.92×
03Croatian languagePolitics & Society18.38×
04SavoyTravel & Leisure16.11×
05Bosnia and HerzegovinaTravel & Leisure14.67×
06BalkansTravel & Leisure8.98×
07CroatiaTravel & Leisure8.59×
08Mont BlancTravel & Leisure8.57×
09PolkaMusic & Radio7.09×
10Kirsten DunstMovies & TV4.82×
11Nail polishBeauty & Wellness3.40×
12Landscape photographyTechnology & Electronics2.92×
13EuropeTravel & Leisure2.29×
14Atlantic OceanTravel & Leisure2.03×
15Mitch McConnellPolitics & Society1.68×
16BirdsPets & Animals1.67×
17Melania TrumpPolitics & Society1.62×
18JesusPolitics & Society1.60×
19Social networking serviceTechnology & Electronics1.53×
20EarthTravel & Leisure1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Slovenia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Slovenia audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.57×
SpiritualityBALANCE1.50×
Community OrientationOPEN1.39×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Slovenia audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.98×
Luxury OrientationPREMIUM1.01×
Social Media UsageJOY1.05×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Slovenia have in United States?

Slovenia has an estimated audience of 3,401,667 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Slovenia fans?

61.4% of Slovenia fans are female, 38.6% are male, with an average age of 42.4 years.

03

Which brands do Slovenia fans like most?

Slovenia fans show strongest brand affinity for Ljubljana (166.94×), Bari (19.92×), and Nail polish (3.4×) over the country average.

04

Where do Slovenia fans live in United States?

Slovenia fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Slovenia fans also like?

Beyond Slovenia itself, the audience over-indexes on Bari (19.92×), Nail polish (3.4×), Balkans (8.98×), and Mitch McConnell (1.68×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Slovenia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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