Django (film) Audience in United States

Django (film) logo

Django (film) has an estimated audience of 1,515,081 people in United States. 16.2% are female, 83.8% are male, average age 40.0. Top regions: California, Texas, New York. Top brand affinities: Bank for International Settlements, Django Unchained, Chuck Norris, Sandals Resorts, Club América.

The average Django (film) fan in United States is 40.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Bank for International Settlements, Django Unchained, Chuck Norris, with strongest over-indexing on Bank for International Settlements (235.29× the country average). Demographically, the Django (film) audience skews more male with an average age of 40.0, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Western

Demographics of Django (film) fans

Demographic split for Django (film) audience in United States
MetricValue
Female16.2%
Male83.8%
Average age40.0
Estimated audience size1,515,081

Audience persona

The typical Django (film) fan in United States is more male, around 40.0 years old, with strong Risk Appetite tendencies and a notable affinity for Bank for International Settlements.

Top regions in United States

Top regions ranked by reach for Django (film) in United States
RegionReachAffinity
California199,6511.2×
Texas157,9151.21×
New York112,2441.33×
Florida98,9270.96×
Georgia60,6901.3×
North Carolina54,3211.19×
Illinois48,8910.97×
Pennsylvania44,8710.88×
Virginia44,4621.2×
Ohio40,1230.86×
New Jersey37,5800.98×
Michigan37,0390.93×
Tennessee32,5521.07×
Washington32,3181.06×
Iowa31,4322.52×
Arizona31,1641.01×
Massachusetts29,2330.98×
Maryland26,9081.03×
Indiana26,4950.96×
South Carolina25,4101.11×
Missouri24,6081.01×
Alabama24,2721.15×
Colorado24,2571.02×
Louisiana23,7971.22×
Kentucky18,2590.96×
Oklahoma18,0331.07×
Wisconsin17,9230.79×
Mississippi17,3681.39×
Minnesota16,8140.77×
Oregon16,7090.96×
Arkansas14,3171.15×
Nevada13,5400.92×
Utah13,0660.96×
Connecticut12,2710.81×
Kansas11,1160.93×
Nebraska7,1690.94×
New Mexico7,1130.94×
Idaho6,7940.89×
West Virginia5,8060.82×
Washington, District of Columbia5,0241.1×
Hawaii4,7690.73×
New Hampshire4,3000.72×
Montana3,7220.89×
Rhode Island3,7030.77×
Maine3,6730.68×
Delaware3,3580.8×
Alaska2,8730.89×
South Dakota2,6240.75×
North Dakota2,3290.75×
Vermont1,8850.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Django (film) audience
BrandAffinityCategory
Bank for International Settlements235.29×Politics & Society
Django Unchained33.22×Movies & TV
Chuck Norris10.79×Movies & TV
Sandals Resorts34.53×Travel & Leisure
Club América14.58×Sports
Liv Tyler23.89×Movies & TV
Clint Eastwood10.95×Movies & TV
Inglourious Basterds19.11×Movies & TV
Blended whiskey14.76×Food & Beverages
Dora the Explorer30.77×Movies & TV
Tom Selleck13.68×Movies & TV
Indianapolis Motor Speedway14.06×Sports
Shirley MacLaine19.66×Movies & TV
Horoscope8.73×Health
Kill Bill14.61×Movies & TV
28 Days Later10.33×Movies & TV
John Wayne14.43×Movies & TV
Day trading11.02×Business & Career
Orlando Bloom12.65×Movies & TV
Vistaprint11.93×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Django (film) audience
TraitClusterScore
Risk AppetiteTHRILL2.28
LGBTQ+ IdentityOPEN1.23
ExtroversionTHRILL1.15
Luxury OrientationPREMIUM1.13
Social Media UsageJOY1.12
TraditionCONSERVATISM1.06

Worldwide distribution

Worldwide audience distribution share by country for Django (film)
CountryShare
United States14.1%
China9.9%
Germany7.2%

See Django (film) audiences in other countries

More Western audiences in United States

Frequently asked questions

How many fans does Django (film) have in United States?

Django (film) has an estimated audience of 1,515,081 people in United States, concentrated in California and Texas.

What is the gender split and age of Django (film) fans?

16.2% of Django (film) fans are female, 83.8% are male, with an average age of 40.0 years.

Which brands do Django (film) fans like most?

Django (film) fans show strongest brand affinity for Bank for International Settlements (235.29×), Django Unchained (33.22×), and Chuck Norris (10.79×) over the country average.

Where do Django (film) fans live in United States?

Django (film) fans in United States are most concentrated in California (reach 199,651), Texas (reach 157,915), and New York (reach 112,244). These three regions account for the largest share of the active audience.

What other brands do Django (film) fans also like?

Beyond Django (film) itself, the audience over-indexes on Django Unchained (33.22×), Chuck Norris (10.79×), Sandals Resorts (34.53×), and Club América (14.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Django (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.