Eagle Pass, Texas Audience in United States

Eagle Pass, Texas logo

Eagle Pass, Texas has an estimated audience of 389,250 people in United States. 57.1% are female, 42.9% are male, average age 36.6. Top regions: Texas, California, Arizona. Top brand affinities: Nebraska, nbc chicago, Life of Pi, Cockpit, Mad About You.

The average Eagle Pass, Texas fan in United States is 36.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Arizona. Top brand affinities include Nebraska, nbc chicago, Life of Pi, with strongest over-indexing on Nebraska (1.62× the country average). Demographically, the Eagle Pass, Texas audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Need for Security, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: POI · Subtype: Department store

Demographics of Eagle Pass, Texas fans

Demographic split for Eagle Pass, Texas audience in United States
MetricValue
Female57.1%
Male42.9%
Average age36.6
Estimated audience size389,250

Audience persona

The typical Eagle Pass, Texas fan in United States is more female, around 36.6 years old, with strong Need for Security tendencies and a notable affinity for Nebraska.

Top regions in United States

Top regions ranked by reach for Eagle Pass, Texas in United States
RegionReachAffinity
Texas164,9574.93×
California23,2810.54×
Arizona18,9452.38×
Florida17,6580.67×
Louisiana12,6512.52×
Oklahoma12,4772.89×
New York10,4280.48×
Illinois8,8250.68×
Georgia7,5420.63×
Kansas7,0152.29×
Alabama6,5731.21×
Ohio6,2640.52×
North Carolina6,1960.53×
Pennsylvania6,1250.47×
Virginia6,0090.63×
Colorado5,8970.96×
Michigan5,3520.53×
Tennessee5,1140.65×
Minnesota4,7970.86×
Washington4,7150.6×
Wisconsin4,6290.79×
Indiana4,5940.65×
Missouri4,4980.72×
New Jersey4,3570.44×
Arkansas4,2331.32×
Massachusetts4,1750.54×
New Mexico4,0782.09×
Oregon3,1070.7×
Maryland3,0110.45×
Kentucky2,9990.61×
South Carolina2,9530.5×
Mississippi2,9120.91×
Utah2,8310.81×
Iowa2,6830.84×
Nevada2,1860.58×
Nebraska2,0721.06×
Connecticut1,8490.47×
Idaho1,6650.85×
Alaska1,5811.9×
North Dakota1,4161.77×
Washington, District of Columbia1,1811.01×
Montana9980.92×
West Virginia9830.54×
New Hampshire9450.62×
South Dakota9381.04×
Hawaii8190.49×
Maine7390.53×
Wyoming6631.15×
Rhode Island6090.49×
Vermont5130.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Eagle Pass, Texas audience
BrandAffinityCategory
Nebraska1.62×Travel & Leisure
nbc chicago1.68×Movies & TV
Life of Pi2.68×Movies & TV
Cockpit1.8×Travel & Leisure
Mad About You2.17×Movies & TV
Ub Iwerks4.65×Literature
Ext JS3.67×Technology & Electronics
George Mikan2.23×Sports
Tequila Cazadores1.97×Food & Beverages
Lion of Judah1.62×
JBS USA1.53×Food & Beverages
James Stewart, Jr.2.21×Sports
Star Trek: Insurrection2×Movies & TV
Industrial Workers of the World1.83×Travel & Leisure
Davao Region1.93×Travel & Leisure
St Matthew Passion2.59×
The Boomtown Rats3.26×Music & Radio
Cagayan1.55×Travel & Leisure
bumGenius2.18×Kids & Family
The Joseph Smith Papers1.8×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Eagle Pass, Texas audience
TraitClusterScore
Need for SecurityCONSERVATISM1.17
Price SensitivityPREMIUM1.1
Risk AppetiteTHRILL1.09
Urban LifestyleOPEN1.08
ExtroversionTHRILL1.05
Family OrientationCONSERVATISM1.05

Worldwide distribution

Worldwide audience distribution share by country for Eagle Pass, Texas
CountryShare
United States76.9%
Mexico22.6%
Germany0.5%

See Eagle Pass, Texas audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Eagle Pass, Texas have in United States?

Eagle Pass, Texas has an estimated audience of 389,250 people in United States, concentrated in Texas and California.

What is the gender split and age of Eagle Pass, Texas fans?

57.1% of Eagle Pass, Texas fans are female, 42.9% are male, with an average age of 36.6 years.

Which brands do Eagle Pass, Texas fans like most?

Eagle Pass, Texas fans show strongest brand affinity for Nebraska (1.62×), nbc chicago (1.68×), and Life of Pi (2.68×) over the country average.

Where do Eagle Pass, Texas fans live in United States?

Eagle Pass, Texas fans in United States are most concentrated in Texas (reach 164,957), California (reach 23,281), and Arizona (reach 18,945). These three regions account for the largest share of the active audience.

What other brands do Eagle Pass, Texas fans also like?

Beyond Eagle Pass, Texas itself, the audience over-indexes on nbc chicago (1.68×), Life of Pi (2.68×), Cockpit (1.8×), and Mad About You (2.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Eagle Pass, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.