Rascasse Audience Intelligence

Glastonbury Festival Audience in United States

A data profile of the people who buy, follow and care about Glastonbury Festival in United States — modelled from more than twelve digital signal sources. Glastonbury Festival has an estimated audience of 626,504 people in United States.

#34among Music festival in United States#385among Event in United States#4392in Music & Radio

The average Glastonbury Festival fan in United States is 32.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Molson Brewery, Field Day (festival), Exit (festival), with strongest over-indexing on Molson Brewery (333.15× the country average).

Demographically, the Glastonbury Festival audience skews balanced with an average age of 32.3, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Glastonbury Festival fan in United States is balanced, around 32.3 years old, with strong Spirituality tendencies and a notable affinity for Molson Brewery.

Category: Music & Radio · Type: Event · Subtype: Music festival

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Glastonbury Festival profile in United States.

Audience size
627K
in United States
Gender
54.7%♀
45.3% male
Age
32.3
average years
Country rank
#31977
Event in United States
Fig. 01

Search interest · 12-month trend

-74%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Glastonbury Festival fans

54.7% are female, 45.3% are male, average age 32.3.

Fig. 02

Gender split

54.7%
Female
45.3%
Male
Demographic split for Glastonbury Festival audience in United States
MetricValue
Female54.7%
Male45.3%
Average age32.3
Estimated audience size626,504
Fig. 03

Age distribution

Ø 32.3
average years
Age distribution of the Glastonbury Festival audience in United States
Age bracketShare%
16-1939%
20-2922%
30-3916%
40-4913%
50+10%
Fig. 04

Worldwide distribution

9.9%

of the worldwide Glastonbury Festival audience comes from United States.

Worldwide audience distribution share by country for Glastonbury Festival
CountryShare
United Kingdom51.3%
United States9.9%
France4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Glastonbury Festival audience in United States is strongest.

Fig. 05

Top regions by affinity

Glastonbury Festival fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~20K1.62×
02Connecticut~10K1.57×
03Washington, District of Columbia~3K1.40×
04Oregon~10K1.31×
05Vermont~1K1.24×
06New York~40K1.22×
07Washington~20K1.22×
08Colorado~10K1.21×
09Rhode Island~2K1.21×
10Maine~3K1.16×
11California~80K1.14×
12New Hampshire~3K1.12×
13Illinois~20K1.10×
14Virginia~20K1.09×
15Nevada~7K1.07×
16Maryland~10K1.03×
17Minnesota~9K1.03×
18Pennsylvania~20K1.02×
19Montana~2K1.01×
20Alaska~1K1.01×
21Tennessee~10K0.99×
22Delaware~2K0.99×
23Florida~40K0.98×
24Hawaii~3K0.98×
25Wisconsin~9K0.97×
26New Mexico~3K0.96×
27Arizona~10K0.95×
28South Dakota~1K0.95×
29North Dakota~1K0.94×
30Utah~5K0.93×
31Iowa~5K0.93×
32Idaho~3K0.92×
33Nebraska~3K0.92×
34Ohio~20K0.91×
35Louisiana~7K0.91×
36North Carolina~20K0.90×
37Michigan~10K0.90×
38West Virginia~3K0.90×
39New Jersey~10K0.89×
40Kentucky~7K0.89×
41Kansas~4K0.89×
42Missouri~9K0.87×
43South Carolina~8K0.87×
44Georgia~20K0.86×
45Oklahoma~6K0.86×
46Arkansas~4K0.86×
47Indiana~10K0.85×
48Mississippi~4K0.85×
49Texas~40K0.82×
50Alabama~7K0.79×
Fig. 06

Affinity by region

Affinity by region — Glastonbury Festival, United States
0.79×1.00×1.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Glastonbury Festival audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Glastonbury Festival audience
#·InterestCategoryAffinity×
01Molson BreweryFood & Beverages333.15×
02Field Day (festival)Music & Radio195.01×
03Sword Art Online: Hollow FragmentGames185.47×
04RF OnlineGames94.66×
05Atlantica OnlineGames93.89×
06Wembley StadiumSports77.64×
07Damon AlbarnMusic & Radio50.21×
08Happy MondaysMusic & Radio39.79×
09Orbital (band)Music & Radio34.38×
10The ProdigyMusic & Radio33.84×
11Hangout Music FestivalMusic & Radio27.78×
12Governors Ball Music FestivalMusic & Radio25.12×
13Exit (festival)Music & Radio22.27×
14Austin City Limits Music FestivalMusic & Radio20.73×
15Bonobo (musician)Music & Radio19.36×
16Minimal musicMusic & Radio16.93×
17Axl RoseMusic & Radio16.26×
18LawrenceMusic & Radio14.58×
19Ultra MusicMusic & Radio11.79×
20British hip hopMusic & Radio8.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Glastonbury Festival audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Glastonbury Festival audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.02×
TraditionCONSERVATISM1.98×
ExtroversionTHRILL1.82×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Glastonbury Festival audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.08×
Luxury OrientationPREMIUM1.15×
SustainabilityBALANCE1.18×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Glastonbury Festival have in United States?

Glastonbury Festival has an estimated audience of 626,504 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Glastonbury Festival fans?

54.7% of Glastonbury Festival fans are female, 45.3% are male, with an average age of 32.3 years.

03

Which brands do Glastonbury Festival fans like most?

Glastonbury Festival fans show strongest brand affinity for Molson Brewery (333.15×), Field Day (festival) (195.01×), and Exit (festival) (22.27×) over the country average.

04

Where do Glastonbury Festival fans live in United States?

Glastonbury Festival fans in United States are most concentrated in California (reach ~80K), Texas (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Glastonbury Festival fans also like?

Beyond Glastonbury Festival itself, the audience over-indexes on Field Day (festival) (195.01×), Exit (festival) (22.27×), Sword Art Online: Hollow Fragment (185.47×), and Damon Albarn (50.21×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Glastonbury Festival audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Glastonbury Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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