Goose Audience in United States

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Goose has an estimated audience of 1,950,271 people in United States. 40.5% are female, 59.5% are male, average age 36.1. Top regions: California, Texas, New York. Top brand affinities: Minnesota, Pillow, MK, ABC 7 Chicago, WESH.

The average Goose fan in United States is 36.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Minnesota, Pillow, MK, with strongest over-indexing on Minnesota (1.52× the country average). Demographically, the Goose audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Career Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Goose fans

Demographic split for Goose audience in United States
MetricValue
Female40.5%
Male59.5%
Average age36.1
Estimated audience size1,950,271

Audience persona

The typical Goose fan in United States is more male, around 36.1 years old, with strong Career Orientation tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Goose in United States
RegionReachAffinity
California210,3420.98×
Texas149,8590.89×
New York129,0481.18×
Florida127,7170.97×
Illinois73,1381.13×
Pennsylvania66,2291.01×
North Carolina63,7791.09×
Ohio63,5211.06×
Georgia59,4620.99×
New Jersey55,7991.12×
Virginia49,8241.05×
Michigan49,6840.97×
Massachusetts46,8611.22×
Tennessee45,1221.15×
Washington40,9851.05×
Indiana40,1421.13×
Arizona37,4640.94×
Colorado35,8611.17×
Maryland33,1590.99×
Missouri33,1061.05×
Wisconsin29,7641.01×
South Carolina29,5991.01×
Alabama29,4811.08×
Minnesota27,7330.99×
Kentucky25,8391.06×
Oregon24,8921.11×
Connecticut24,1761.24×
Oklahoma20,5470.95×
Louisiana20,4440.81×
Utah19,2081.1×
Nevada14,7520.78×
Iowa14,5840.91×
Kansas13,8930.9×
Arkansas13,7350.85×
Mississippi12,8760.8×
Nebraska9,6750.99×
Idaho9,4820.97×
Maine9,0661.3×
New Hampshire8,3221.08×
West Virginia8,0570.89×
New Mexico7,0900.72×
Hawaii6,5010.78×
Rhode Island5,6570.91×
Washington, District of Columbia5,6550.96×
Montana5,5881.03×
Alaska4,5341.09×
Delaware4,4270.82×
Vermont4,4001.29×
South Dakota3,5030.78×
North Dakota3,2490.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Goose audience
BrandAffinityCategory
Minnesota1.52×Travel & Leisure
Pillow1.6×Home & Garden
MK1.8×Music & Radio
ABC 7 Chicago1.52×Movies & TV
WESH1.67×Movies & TV
Kerala1.73×Travel & Leisure
Northrop Grumman1.58×Business & Career
Irrigation sprinkler2.06×Home & Garden
Mackenzie Foy1.58×Fashion & Accessoires
Nasal cavity1.65×Health
Darlene Love2.09×Movies & TV
Generation Iron2.42×Movies & TV
Igor Stravinsky2.11×Music & Radio
The Finder (U.S. TV series)2.24×Movies & TV
Bulacan1.61×Travel & Leisure
Bulacan1.59×Travel & Leisure
Ottumwa, Iowa2.46×Travel & Leisure
Aleksander Barkov, Jr.1.6×Sports
John Key2.08×Politics & Society
Gouda cheese1.85×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Goose audience
TraitClusterScore
Career OrientationPOWER1.23
Luxury OrientationPREMIUM1.22
DIY MentalityTHRILL1.21
Convenience OrientationPREMIUM1.21
IndividualismJOY1.18
Family OrientationCONSERVATISM1.18

Worldwide distribution

Worldwide audience distribution share by country for Goose
CountryShare
United States30.3%
Thailand8.6%
Taiwan6.4%

See Goose audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Goose have in United States?

Goose has an estimated audience of 1,950,271 people in United States, concentrated in California and Texas.

What is the gender split and age of Goose fans?

40.5% of Goose fans are female, 59.5% are male, with an average age of 36.1 years.

Which brands do Goose fans like most?

Goose fans show strongest brand affinity for Minnesota (1.52×), Pillow (1.6×), and MK (1.8×) over the country average.

Where do Goose fans live in United States?

Goose fans in United States are most concentrated in California (reach 210,342), Texas (reach 149,859), and New York (reach 129,048). These three regions account for the largest share of the active audience.

What other brands do Goose fans also like?

Beyond Goose itself, the audience over-indexes on Pillow (1.6×), MK (1.8×), ABC 7 Chicago (1.52×), and WESH (1.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Goose. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.