Haim (band) Audience in United States

Haim (band) has an estimated audience of 654,781 people in United States. 54.4% are female, 45.6% are male, average age 33.7. Top regions: California, New York, Texas. Top brand affinities: Google Flights, The Old Spaghetti Factory, Travis Barker, Deftones, Greta Van Fleet.

The average Haim (band) fan in United States is 33.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Google Flights, The Old Spaghetti Factory, Travis Barker, with strongest over-indexing on Google Flights (15.53× the country average). Demographically, the Haim (band) audience skews balanced with an average age of 33.7, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of Haim (band) fans

Demographic split for Haim (band) audience in United States
MetricValue
Female54.4%
Male45.6%
Average age33.7
Estimated audience size654,781

Audience persona

The typical Haim (band) fan in United States is balanced, around 33.7 years old, with strong Sustainability tendencies and a notable affinity for Google Flights.

Top regions in United States

Top regions ranked by reach for Haim (band) in United States
RegionReachAffinity
California104,0731.45×
New York60,2831.65×
Texas40,6280.72×
Florida31,9540.72×
Illinois29,3461.35×
Pennsylvania26,5051.2×
Massachusetts21,1841.64×
Ohio19,6530.97×
Virginia18,3211.15×
Washington17,7841.35×
North Carolina17,6490.9×
New Jersey16,7721.01×
Georgia15,9340.79×
Michigan15,3970.9×
Colorado12,6691.23×
Tennessee12,1960.93×
Maryland12,0511.07×
Minnesota11,8941.27×
Missouri11,0001.04×
Oregon10,9541.46×
Wisconsin10,7491.09×
Indiana10,1320.85×
Arizona9,6070.72×
Louisiana9,6001.14×
Connecticut7,8661.2×
South Carolina7,2340.73×
Kentucky7,0210.86×
Oklahoma5,6500.78×
Utah5,2240.89×
Kansas5,1701×
Alabama4,8420.53×
Iowa4,8350.9×
Washington, District of Columbia4,7142.4×
Nevada4,4780.71×
Arkansas3,5690.66×
Nebraska3,1610.96×
New Hampshire3,1261.21×
Mississippi3,1140.58×
Maine3,0171.29×
New Mexico2,5960.79×
Idaho2,4690.75×
Rhode Island2,3751.14×
Hawaii1,9930.71×
West Virginia1,9490.64×
Vermont1,7681.54×
Montana1,6950.93×
Delaware1,2850.71×
South Dakota9430.62×
Alaska9310.66×
North Dakota7970.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Haim (band) audience
BrandAffinityCategory
Google Flights15.53×Travel & Leisure
The Old Spaghetti Factory66.88×Food & Beverages
Travis Barker34.93×Music & Radio
Deftones31.26×Music & Radio
Greta Van Fleet50×Music & Radio
Sasha Pieterse52.76×Movies & TV
Beetlejuice7.09×Movies & TV
Sabrina Carpenter9.29×Music & Radio
Google Maps5.3×Internet & Social Media
Indeed.com5.31×Business & Career
Anna Kendrick16.45×Movies & TV
Depop15.4×Fashion & Accessoires
Gorillaz19.55×Music & Radio
Capital One4.67×Business & Career
Redbubble23.5×Literature
Ozzy Osbourne10.57×Music & Radio
OtterBox21.88×Technology & Electronics
Charli XCX14.7×Music & Radio
Wattpad12.08×Internet & Social Media
Dolls Kill21.99×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Haim (band) audience
TraitClusterScore
SustainabilityBALANCE2.47
Early Adopter MentalityPOWER1.84
ExtroversionTHRILL1.54
Design AffinityPREMIUM1.48
MindfulnessBALANCE1.45
Sports ActivityPOWER1.42

Worldwide distribution

Worldwide audience distribution share by country for Haim (band)
CountryShare
United States43.7%
United Kingdom20.3%
Japan6.0%

See Haim (band) audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Haim (band) have in United States?

Haim (band) has an estimated audience of 654,781 people in United States, concentrated in California and New York.

What is the gender split and age of Haim (band) fans?

54.4% of Haim (band) fans are female, 45.6% are male, with an average age of 33.7 years.

Which brands do Haim (band) fans like most?

Haim (band) fans show strongest brand affinity for Google Flights (15.53×), The Old Spaghetti Factory (66.88×), and Travis Barker (34.93×) over the country average.

Where do Haim (band) fans live in United States?

Haim (band) fans in United States are most concentrated in California (reach 104,073), New York (reach 60,283), and Texas (reach 40,628). These three regions account for the largest share of the active audience.

What other brands do Haim (band) fans also like?

Beyond Haim (band) itself, the audience over-indexes on The Old Spaghetti Factory (66.88×), Travis Barker (34.93×), Deftones (31.26×), and Greta Van Fleet (50×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Haim (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.