Hall Pass Audience in United States

Hall Pass has an estimated audience of 518,233 people in United States. 59.3% are female, 40.7% are male, average age 27.0. Top regions: California, Texas, Utah. Top brand affinities: Alexandra Daddario, John Malkovich, White Collar, 22 Jump Street, Sausage Party.

The average Hall Pass fan in United States is 27.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Utah. Top brand affinities include Alexandra Daddario, John Malkovich, White Collar, with strongest over-indexing on Alexandra Daddario (142.31× the country average). Demographically, the Hall Pass audience skews more female with an average age of 27.0, and over-indexes on personality traits such as Mindfulness, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

Demographics of Hall Pass fans

Demographic split for Hall Pass audience in United States
MetricValue
Female59.3%
Male40.7%
Average age27.0
Estimated audience size518,233

Audience persona

The typical Hall Pass fan in United States is more female, around 27.0 years old, with strong Mindfulness tendencies and a notable affinity for Alexandra Daddario.

Top regions in United States

Top regions ranked by reach for Hall Pass in United States
RegionReachAffinity
California44,3130.78×
Texas39,8420.89×
Utah30,1676.5×
Florida26,2010.75×
New York22,5880.78×
Pennsylvania16,9200.97×
Ohio15,3240.96×
Illinois14,9690.87×
Michigan13,0380.96×
North Carolina12,6080.81×
Georgia12,5060.78×
Virginia11,9400.95×
New Jersey10,0790.76×
Arizona10,0420.95×
Tennessee9,7510.94×
Missouri9,5731.15×
Indiana9,1710.97×
Massachusetts8,7960.86×
Washington7,9980.77×
Colorado7,2160.88×
South Carolina6,9580.89×
Wisconsin6,8990.88×
Minnesota6,7310.91×
Maryland6,6500.75×
Kentucky6,2350.96×
Alabama5,7110.79×
Iowa5,4731.28×
Louisiana5,4640.82×
Oklahoma5,3810.94×
Oregon4,6240.78×
Kansas4,5481.11×
Connecticut4,3480.84×
Nevada4,1910.84×
Arkansas3,9740.93×
Mississippi3,5550.83×
Nebraska3,2021.23×
Idaho2,7831.07×
New Mexico2,6151.01×
West Virginia2,5171.04×
New Hampshire1,7620.86×
Hawaii1,4340.64×
Montana1,4000.97×
Rhode Island1,3620.83×
Maine1,3050.7×
South Dakota1,2261.02×
Delaware1,1070.77×
North Dakota1,0881.02×
Washington, District of Columbia1,0110.65×
Alaska8660.78×
Wyoming6960.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hall Pass audience
BrandAffinityCategory
Alexandra Daddario142.31×Movies & TV
John Malkovich263.09×Movies & TV
White Collar114.68×Movies & TV
22 Jump Street99.19×Movies & TV
Sausage Party86.37×Movies & TV
Borat60.53×Movies & TV
Margot Robbie23.75×Movies & TV
TravelCenters of America47.59×Travel & Leisure
Jason Momoa19.45×Movies & TV
Michael Fassbender37.57×Movies & TV
Superman4.71×Movies & TV
Kaley Cuoco20.16×Movies & TV
Anne Hathaway15.63×Movies & TV
Kate Beckinsale22.07×Movies & TV
Jennifer Lawrence13.52×Movies & TV
Mila Kunis18.16×Movies & TV
Zooey Deschanel17.59×Movies & TV
Amy Adams18.24×Movies & TV
Austin Powers (film series)20×Movies & TV
Love's Travel Stops & Country Stores14.18×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hall Pass audience
TraitClusterScore
MindfulnessBALANCE3.17
ExtroversionTHRILL1.56
Social Media UsageJOY1.54
Risk AppetiteTHRILL1.51
Urban LifestyleOPEN1.43
Sports ActivityPOWER1.4

Worldwide distribution

Worldwide audience distribution share by country for Hall Pass
CountryShare
United States51.9%
United Kingdom7.7%
India4.9%

See Hall Pass audiences in other countries

More Comedy audiences in United States

Frequently asked questions

How many fans does Hall Pass have in United States?

Hall Pass has an estimated audience of 518,233 people in United States, concentrated in California and Texas.

What is the gender split and age of Hall Pass fans?

59.3% of Hall Pass fans are female, 40.7% are male, with an average age of 27.0 years.

Which brands do Hall Pass fans like most?

Hall Pass fans show strongest brand affinity for Alexandra Daddario (142.31×), John Malkovich (263.09×), and White Collar (114.68×) over the country average.

Where do Hall Pass fans live in United States?

Hall Pass fans in United States are most concentrated in California (reach 44,313), Texas (reach 39,842), and Utah (reach 30,167). These three regions account for the largest share of the active audience.

What other brands do Hall Pass fans also like?

Beyond Hall Pass itself, the audience over-indexes on John Malkovich (263.09×), White Collar (114.68×), 22 Jump Street (99.19×), and Sausage Party (86.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hall Pass. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.