Holocene Audience in United States

Holocene has an estimated audience of 1,807,640 people in United States. 50.0% are female, 50.0% are male, average age 41.2. Top regions: Oregon, California, New York. Top brand affinities: Minnesota, Sinaloa, JTV (Indonesia), Nasal cavity, Sailor.
The average Holocene fan in United States is 41.2 years old, balanced, and lives primarily in Oregon. The audience is concentrated in Oregon, California, New York. Top brand affinities include Minnesota, Sinaloa, JTV (Indonesia), with strongest over-indexing on Minnesota (1.62× the country average). Demographically, the Holocene audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Community Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Holocene fans
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 41.2 |
| Estimated audience size | 1,807,640 |
Audience persona
The typical Holocene fan in United States is balanced, around 41.2 years old, with strong Community Orientation tendencies and a notable affinity for Minnesota.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Oregon | 435,287 | 21.01× |
| California | 142,697 | 0.72× |
| New York | 76,166 | 0.75× |
| Washington | 74,042 | 2.04× |
| Texas | 69,123 | 0.44× |
| Florida | 52,546 | 0.43× |
| Illinois | 32,094 | 0.53× |
| Pennsylvania | 31,456 | 0.52× |
| Massachusetts | 28,284 | 0.79× |
| North Carolina | 28,210 | 0.52× |
| Virginia | 27,034 | 0.61× |
| Ohio | 26,538 | 0.48× |
| Michigan | 25,229 | 0.53× |
| Georgia | 25,085 | 0.45× |
| New Jersey | 22,510 | 0.49× |
| Colorado | 22,221 | 0.78× |
| Tennessee | 21,333 | 0.59× |
| Arizona | 20,601 | 0.56× |
| Maryland | 17,382 | 0.56× |
| Minnesota | 15,529 | 0.6× |
| Indiana | 15,478 | 0.47× |
| Wisconsin | 15,324 | 0.56× |
| Missouri | 13,849 | 0.48× |
| Connecticut | 11,784 | 0.65× |
| Louisiana | 11,375 | 0.49× |
| Utah | 10,960 | 0.68× |
| Kentucky | 10,876 | 0.48× |
| South Carolina | 10,820 | 0.4× |
| Alabama | 9,979 | 0.4× |
| Oklahoma | 9,645 | 0.48× |
| Nevada | 8,352 | 0.48× |
| Iowa | 8,090 | 0.54× |
| Kansas | 7,344 | 0.52× |
| Idaho | 6,109 | 0.67× |
| Arkansas | 6,009 | 0.4× |
| Hawaii | 5,515 | 0.71× |
| New Mexico | 5,505 | 0.61× |
| Washington, District of Columbia | 5,371 | 0.99× |
| Maine | 5,068 | 0.78× |
| New Hampshire | 4,551 | 0.64× |
| Nebraska | 4,505 | 0.5× |
| Mississippi | 4,485 | 0.3× |
| Rhode Island | 4,008 | 0.7× |
| West Virginia | 3,763 | 0.45× |
| Alaska | 3,574 | 0.92× |
| Montana | 3,485 | 0.69× |
| Vermont | 2,945 | 0.93× |
| Delaware | 1,773 | 0.36× |
| Wyoming | 1,571 | 0.59× |
| South Dakota | 1,511 | 0.36× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minnesota | 1.62× | Travel & Leisure |
| Sinaloa | 1.7× | Travel & Leisure |
| JTV (Indonesia) | 2.05× | |
| Nasal cavity | 2.89× | Health |
| Sailor | 1.55× | Travel & Leisure |
| Mackenzie Foy | 2.37× | Fashion & Accessoires |
| Julio Cesar Chavez Jr. | 1.81× | Sports |
| Penn & Teller | 2.03× | Movies & TV |
| Temple Grandin | 1.83× | Literature |
| Mad About You | 2.05× | Movies & TV |
| Toros de Tijuana | 3.84× | Sports |
| Stop Bullying | 2.27× | Politics & Society |
| Parma | 1.55× | Travel & Leisure |
| Bulacan | 2.17× | Travel & Leisure |
| Bus Driver (video game) | 2.06× | Games |
| Gary Clark, Jr. | 1.5× | Music & Radio |
| John James Audubon | 2.32× | Literature |
| Duranguense | 1.56× | Music & Radio |
| Cadena SER | 1.63× | Music & Radio |
| Rajasthan | 1.52× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.61 |
| Individualism | JOY | 1.51 |
| Career Orientation | POWER | 1.49 |
| Pet Ownership | JOY | 1.48 |
| Extroversion | THRILL | 1.44 |
| DIY Mentality | THRILL | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 76.3% |
| France | 7.7% |
| Austria | 4.0% |
See Holocene audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Holocene have in United States?
Holocene has an estimated audience of 1,807,640 people in United States, concentrated in Oregon and California.
What is the gender split and age of Holocene fans?
50.0% of Holocene fans are female, 50.0% are male, with an average age of 41.2 years.
Which brands do Holocene fans like most?
Holocene fans show strongest brand affinity for Minnesota (1.62×), Sinaloa (1.7×), and JTV (Indonesia) (2.05×) over the country average.
Where do Holocene fans live in United States?
Holocene fans in United States are most concentrated in Oregon (reach 435,287), California (reach 142,697), and New York (reach 76,166). These three regions account for the largest share of the active audience.
What other brands do Holocene fans also like?
Beyond Holocene itself, the audience over-indexes on Sinaloa (1.7×), JTV (Indonesia) (2.05×), Nasal cavity (2.89×), and Sailor (1.55×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Holocene. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.