Duranguense Audience in United States

Duranguense has an estimated audience of 350,152 people in United States. 39.7% are female, 60.3% are male, average age 34.6. Top regions: Texas, California, Illinois. Top brand affinities: Boot Barn, Club América, Volaris, Liga MX, Pollo Campero.
The average Duranguense fan in United States is 34.6 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Illinois. Top brand affinities include Boot Barn, Club América, Volaris, with strongest over-indexing on Boot Barn (17.27× the country average). Demographically, the Duranguense audience skews more male with an average age of 34.6, and over-indexes on personality traits such as Need for Security, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Duranguense fans
| Metric | Value |
|---|---|
| Female | 39.7% |
| Male | 60.3% |
| Average age | 34.6 |
| Estimated audience size | 350,152 |
Audience persona
The typical Duranguense fan in United States is more male, around 34.6 years old, with strong Need for Security tendencies and a notable affinity for Boot Barn.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 71,258 | 2.37× |
| California | 70,478 | 1.83× |
| Illinois | 29,308 | 2.51× |
| New York | 18,106 | 0.93× |
| Florida | 15,159 | 0.64× |
| North Carolina | 12,346 | 1.17× |
| Georgia | 12,338 | 1.14× |
| Arizona | 8,287 | 1.16× |
| New Jersey | 7,864 | 0.88× |
| Washington | 6,954 | 0.99× |
| Colorado | 6,935 | 1.26× |
| Indiana | 6,589 | 1.03× |
| Maryland | 6,038 | 1× |
| Virginia | 5,900 | 0.69× |
| Nevada | 5,446 | 1.61× |
| Tennessee | 4,954 | 0.71× |
| Oregon | 4,694 | 1.17× |
| Michigan | 4,326 | 0.47× |
| Oklahoma | 4,208 | 1.08× |
| Pennsylvania | 3,950 | 0.34× |
| Wisconsin | 3,753 | 0.71× |
| Kansas | 3,593 | 1.3× |
| Minnesota | 3,190 | 0.64× |
| South Carolina | 3,074 | 0.58× |
| Massachusetts | 2,995 | 0.43× |
| Utah | 2,969 | 0.95× |
| Ohio | 2,958 | 0.27× |
| Alabama | 2,925 | 0.6× |
| New Mexico | 2,862 | 1.63× |
| Missouri | 2,707 | 0.48× |
| Arkansas | 2,674 | 0.93× |
| Iowa | 2,274 | 0.79× |
| Nebraska | 2,092 | 1.19× |
| Kentucky | 2,014 | 0.46× |
| Connecticut | 1,915 | 0.55× |
| Louisiana | 1,862 | 0.41× |
| Mississippi | 1,702 | 0.59× |
| Idaho | 1,297 | 0.74× |
| West Virginia | 1,297 | 0.8× |
| Alaska | 1,294 | 1.73× |
| Hawaii | 1,144 | 0.76× |
| Montana | 1,128 | 1.16× |
| Rhode Island | 1,118 | 1× |
| South Dakota | 1,113 | 1.38× |
| North Dakota | 1,084 | 1.51× |
| New Hampshire | 1,068 | 0.77× |
| Wyoming | 1,049 | 2.02× |
| Maine | 1,031 | 0.82× |
| Delaware | 1,001 | 1.04× |
| Washington, District of Columbia | 834 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Boot Barn | 17.27× | Fashion & Accessoires |
| Club América | 14.58× | Sports |
| Volaris | 18.06× | Travel & Leisure |
| Liga MX | 10.32× | Sports |
| Pollo Campero | 16.13× | Food & Beverages |
| FIFA Club World Cup | 19.44× | Sports |
| Acapulco | 22.83× | Travel & Leisure |
| Atlético Madrid | 17.39× | Sports |
| Cruz Azul | 13.23× | Sports |
| Cumbia | 12.43× | Music & Radio |
| Milwaukee Brewers | 7.66× | Sports |
| Lyric poetry | 20× | Literature |
| Las Vegas | 4.08× | Travel & Leisure |
| Benny Blanco | 11.32× | Music & Radio |
| Tigres UANL | 15.15× | Sports |
| Mariachi | 9.2× | Music & Radio |
| La Liga | 7.07× | Sports |
| Real Madrid C.F. | 3.67× | Sports |
| San Diego Padres | 8.38× | Sports |
| Club León | 24.72× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.35 |
| Tradition | CONSERVATISM | 1.18 |
| Extroversion | THRILL | 1.15 |
| Spirituality | BALANCE | 1.13 |
| Social Media Usage | JOY | 1.09 |
| Risk Appetite | THRILL | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.2% |
| Mexico | 43.3% |
| Spain | 1.5% |
See Duranguense audiences in other countries
More Musical genre audiences in United States
- Rock music (108,887,607)
- Pop music (94,089,986)
- Hip hop music (93,915,196)
- Rhythm and blues music (83,645,489)
- Popular music (76,331,778)
Frequently asked questions
How many fans does Duranguense have in United States?
Duranguense has an estimated audience of 350,152 people in United States, concentrated in Texas and California.
What is the gender split and age of Duranguense fans?
39.7% of Duranguense fans are female, 60.3% are male, with an average age of 34.6 years.
Which brands do Duranguense fans like most?
Duranguense fans show strongest brand affinity for Boot Barn (17.27×), Club América (14.58×), and Volaris (18.06×) over the country average.
Where do Duranguense fans live in United States?
Duranguense fans in United States are most concentrated in Texas (reach 71,258), California (reach 70,478), and Illinois (reach 29,308). These three regions account for the largest share of the active audience.
What other brands do Duranguense fans also like?
Beyond Duranguense itself, the audience over-indexes on Club América (14.58×), Volaris (18.06×), Liga MX (10.32×), and Pollo Campero (16.13×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Duranguense. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.