Rascasse Audience Intelligence

Tigres UANL Audience in United States

A data profile of the people who buy, follow and care about Tigres UANL in United States — modelled from more than twelve digital signal sources. Tigres UANL has an estimated audience of 2,856,223 people in United States.

#55among Soccer in United States#198among Team in United States#953in Sports

The average Tigres UANL fan in United States is 36.5 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Illinois.

Top brand affinities include Cruz Azul, Liga MX, C.F. Monterrey, with strongest over-indexing on Cruz Azul (43.33× the country average).

Demographically, the Tigres UANL audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Tradition, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tigres UANL fan in United States is more male, around 36.5 years old, with strong Tradition tendencies and a notable affinity for Cruz Azul.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tigres UANL profile in United States.

Audience size
2.9M
in United States
Gender
36.8%♀
63.2% male
Age
36.5
average years
Country rank
#10718
Team in United States
Fig. 01

Search interest · 12-month trend

+48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tigres UANL fans

36.8% are female, 63.2% are male, average age 36.5.

Fig. 02

Gender split

36.8%
Female
63.2%
Male
Demographic split for Tigres UANL audience in United States
MetricValue
Female36.8%
Male63.2%
Average age36.5
Estimated audience size2,856,223
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Tigres UANL audience in United States
Age bracketShare%
16-1925%
20-2921%
30-3921%
40-4920%
50+13%
Fig. 04

Worldwide distribution

32.1%

of the worldwide Tigres UANL audience comes from United States.

Worldwide audience distribution share by country for Tigres UANL
CountryShare
Mexico36.7%
United States32.1%
Brazil5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tigres UANL audience in United States is strongest.

Fig. 05

Top regions by affinity

Tigres UANL fans by region: top regions in United States
#RegionReachAffinity×
01Texas~2M8.50×
02California~1M3.16×
03Illinois~200K2.36×
04Nevada~50K1.93×
05New Mexico~30K1.92×
06Arizona~100K1.75×
07Arkansas~40K1.70×
08Oklahoma~50K1.63×
09Oregon~50K1.43×
10Washington~80K1.38×
11Colorado~50K1.20×
12Kansas~30K1.18×
13Utah~30K1.16×
14Nebraska~10K1.07×
15Georgia~80K0.98×
16North Carolina~80K0.97×
17Tennessee~50K0.95×
18Idaho~10K0.94×
19Indiana~50K0.92×
20Louisiana~30K0.84×
21Wisconsin~30K0.81×
22Florida~100K0.80×
23Iowa~20K0.79×
24Delaware~6K0.77×
25Alabama~30K0.75×
26Vermont~3K0.70×
27New Jersey~50K0.69×
28Kentucky~20K0.66×
29North Dakota~4K0.66×
30New York~100K0.65×
31Alaska~4K0.61×
32Mississippi~10K0.60×
33Washington, District of Columbia~5K0.60×
34Ohio~50K0.59×
35Minnesota~20K0.59×
36South Carolina~20K0.58×
37Maryland~30K0.57×
38South Dakota~4K0.57×
39Virginia~40K0.55×
40Missouri~20K0.54×
41Montana~4K0.53×
42Maine~5K0.52×
43Rhode Island~4K0.51×
44Michigan~40K0.50×
45Connecticut~10K0.47×
46West Virginia~6K0.47×
47New Hampshire~5K0.47×
48Hawaii~5K0.46×
49Massachusetts~20K0.37×
50Pennsylvania~30K0.33×
Fig. 06

Affinity by region

Affinity by region — Tigres UANL, United States
0.33×1.00×8.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tigres UANL audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tigres UANL audience
#·InterestCategoryAffinity×
01Club AtlasSports64.54×
02Club Atlético TigreSports62.38×
03C.F. MonterreySports53.45×
04C.D. GuadalajaraSports43.87×
05Cruz AzulSports43.33×
06Carmen VillalobosMovies & TV42.65×
07Santos LagunaSports40.39×
08William Levy (actor)Movies & TV39.53×
09Club LeónSports38.26×
10CuliacánTravel & Leisure28.20×
11Liga MXSports24.34×
12Club AméricaSports19.86×
13Mexico national football teamSports17.17×
14SinaloaTravel & Leisure16.50×
15PueblaTravel & Leisure16.13×
16MonterreyTravel & Leisure13.70×
17Real Madrid C.F.Sports8.72×
18UEFA Champions LeagueSports8.13×
19FIFA World CupSports6.11×
20FIFA World Cup 2026Sports5.35×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tigres UANL audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tigres UANL audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.76×
Need for SecurityCONSERVATISM1.43×
Urban LifestyleOPEN1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tigres UANL audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.68×
CreativityOPEN0.72×
Early Adopter MentalityPOWER0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tigres UANL have in United States?

Tigres UANL has an estimated audience of 2,856,223 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Tigres UANL fans?

36.8% of Tigres UANL fans are female, 63.2% are male, with an average age of 36.5 years.

03

Which brands do Tigres UANL fans like most?

Tigres UANL fans show strongest brand affinity for Cruz Azul (43.33×), Liga MX (24.34×), and C.F. Monterrey (53.45×) over the country average.

04

Where do Tigres UANL fans live in United States?

Tigres UANL fans in United States are most concentrated in Texas (reach ~2M), California (reach ~1M), and Illinois (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Tigres UANL fans also like?

Beyond Tigres UANL itself, the audience over-indexes on Liga MX (24.34×), C.F. Monterrey (53.45×), Club Atlas (64.54×), and C.D. Guadalajara (43.87×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Tigres UANL audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Tigres UANL. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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