Puebla Audience in United States

Puebla logo

Puebla has an estimated audience of 5,058,429 people in United States. 48.2% are female, 51.8% are male, average age 37.2. Top regions: California, Texas, New York. Top brand affinities: Historic site, Kendra Scott, Nationality, Vocal harmony, Progressive rock.

The average Puebla fan in United States is 37.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Historic site, Kendra Scott, Nationality, with strongest over-indexing on Historic site (15.5× the country average). Demographically, the Puebla audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Urban Lifestyle, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Puebla fans

Demographic split for Puebla audience in United States
MetricValue
Female48.2%
Male51.8%
Average age37.2
Estimated audience size5,058,429

Audience persona

The typical Puebla fan in United States is balanced, around 37.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Puebla in United States
RegionReachAffinity
California1,639,7392.95×
Texas933,9392.15×
New York536,6611.9×
Illinois316,2891.88×
Florida291,3110.85×
New Jersey183,1681.42×
Washington175,3041.73×
Arizona163,1601.58×
Georgia145,4920.93×
North Carolina144,1890.95×
Pennsylvania131,0790.77×
Virginia110,8970.9×
Michigan110,6390.84×
Colorado106,9401.34×
Indiana96,7111.05×
Nevada96,4211.97×
Oregon88,6681.53×
Ohio83,0690.53×
Wisconsin82,0651.08×
Minnesota81,2621.12×
Maryland77,7750.89×
Tennessee77,3790.76×
Massachusetts74,0740.74×
Utah67,1111.48×
South Carolina56,7190.75×
Oklahoma54,7280.97×
Missouri52,7220.65×
Connecticut48,1870.95×
Alabama44,3030.63×
Kentucky42,5340.67×
Iowa41,8821×
Louisiana38,7010.59×
New Mexico37,9771.5×
Arkansas37,2280.89×
Kansas32,5720.82×
Washington, District of Columbia24,5721.62×
Idaho21,6410.85×
Mississippi20,5470.49×
Nebraska19,6280.77×
Delaware12,4040.89×
Hawaii12,4040.57×
New Hampshire10,8500.54×
Rhode Island10,4770.65×
Maine8,6960.48×
West Virginia7,8120.33×
Alaska6,2360.58×
Montana6,2130.44×
South Dakota5,3660.46×
Wyoming5,0550.67×
North Dakota4,2920.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Puebla audience
BrandAffinityCategory
Historic site15.5×Arts & Culture
Kendra Scott10.06×Fashion & Accessoires
Nationality7×Politics & Society
Vocal harmony14.22×Music & Radio
Progressive rock4.62×Music & Radio
Grinch7.01×Movies & TV
Mathcore13.78×Music & Radio
Homie23.08×Politics & Society
Goop7.45×Internet & Social Media
Hipster12.56×Politics & Society
Fairy godmother9.5×Literature
Panama4.58×Travel & Leisure
Governor of Michigan8.05×Politics & Society
Lahaina, Hawaii19.66×Travel & Leisure
jordy nelson16.73×Sports
Harlow12.17×Travel & Leisure
TV Fanatic10.82×Movies & TV
Personality6.15×Business & Career
La Jolla8.74×Travel & Leisure
Hog Hunting3.2×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Puebla audience
TraitClusterScore
Urban LifestyleOPEN1.37
SpiritualityBALANCE1.29
LGBTQ+ IdentityOPEN1.18
ExtroversionTHRILL1.17
Social Media UsageJOY1.07
TraditionCONSERVATISM1.06

Worldwide distribution

Worldwide audience distribution share by country for Puebla
CountryShare
Mexico31.1%
United States24.3%
Spain5.7%

See Puebla audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Puebla have in United States?

Puebla has an estimated audience of 5,058,429 people in United States, concentrated in California and Texas.

What is the gender split and age of Puebla fans?

48.2% of Puebla fans are female, 51.8% are male, with an average age of 37.2 years.

Which brands do Puebla fans like most?

Puebla fans show strongest brand affinity for Historic site (15.5×), Kendra Scott (10.06×), and Nationality (7×) over the country average.

Where do Puebla fans live in United States?

Puebla fans in United States are most concentrated in California (reach 1,639,739), Texas (reach 933,939), and New York (reach 536,661). These three regions account for the largest share of the active audience.

What other brands do Puebla fans also like?

Beyond Puebla itself, the audience over-indexes on Kendra Scott (10.06×), Nationality (7×), Vocal harmony (14.22×), and Progressive rock (4.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Puebla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.