Rascasse Audience Intelligence

Puebla Audience in Germany

A data profile of the people who buy, follow and care about Puebla in Germany — modelled from more than twelve digital signal sources. Puebla has an estimated audience of 439,924 people in Germany.

The average Puebla fan in Germany is 32.0 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include SEAT León, Water softening, Fundraising, with strongest over-indexing on SEAT León (28.27× the country average).

Demographically, the Puebla audience skews balanced with an average age of 32.0, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Puebla fan in Germany is balanced, around 32.0 years old, with strong Spirituality tendencies and a notable affinity for SEAT León.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Puebla profile in Germany.

Audience size
440K
in Germany
Gender
53.3%
46.7% male
Age
32.0
average years
Country rank
#12984
POI in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Puebla fans

53.3% are female, 46.7% are male, average age 32.0.

Fig. 02

Gender split

53.3%
Female
46.7%
Male
Demographic split for Puebla audience in Germany
MetricValue
Female53.3%
Male46.7%
Average age32.0
Estimated audience size439,924
Fig. 03

Age distribution

Ø 32.0
average years
Age distribution of the Puebla audience in Germany
Age bracketShare%
16-1941%
20-2919%
30-3917%
40-4915%
50+8%
Fig. 04

Worldwide distribution

2.1%

of the worldwide Puebla audience comes from Germany.

Worldwide audience distribution share by country for Puebla
CountryShare
Mexico31.1%
United States24.2%
Spain5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Puebla audience in Germany is strongest.

Fig. 05

Top regions by affinity

Puebla fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.43×
02Bayern~100K1.42×
03Baden-Württemberg~80K1.41×
04Hessen~40K1.30×
05Bremen~5K1.23×
06Niedersachsen~50K1.22×
07Hamburg~10K1.17×
08Nordrhein-Westfalen~90K0.96×
09Saarland~5K0.92×
10Rheinland-Pfalz~20K0.85×
11Sachsen~20K0.79×
12Sachsen-Anhalt~9K0.79×
13Brandenburg~10K0.78×
14Thüringen~9K0.78×
15Schleswig-Holstein~10K0.77×
16Mecklenburg-Vorpommern~6K0.72×
Fig. 06

Affinity by region

Affinity by region — Puebla, Germany
0.72×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Puebla audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Puebla audience
#·InterestCategoryAffinity×
01AcapulcoTravel & Leisure41.74×
02Water softeningHome & Garden37.01×
03Angelique BoyerMovies & TV31.73×
04SEAT LeónCars & Mobility28.27×
05Heartland (Canadian TV series)Movies & TV20.00×
06Terry PratchettLiterature20.00×
07TakisFood & Beverages13.95×
08GumtreeHome & Garden12.47×
09Fresh waterFood & Beverages10.24×
10Petroleum industryBusiness & Career9.54×
11Midsomer MurdersMovies & TV7.56×
12BMW 1 SeriesCars & Mobility7.25×
13Minimal musicMusic & Radio6.84×
14MexicoTravel & Leisure6.32×
15FundraisingBusiness & Career5.48×
16NatureHome & Garden2.46×
17RedditInternet & Social Media2.15×
18BeachesTravel & Leisure2.14×
19FamilyKids & Family1.90×
20GermanyTravel & Leisure1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Puebla audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Puebla audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.56×
Convenience OrientationPREMIUM1.56×
Urban LifestyleOPEN1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Puebla audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.67×
IndulgenceJOY0.72×
DIY MentalityTHRILL0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Puebla have in Germany?

Puebla has an estimated audience of 439,924 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Puebla fans?

53.3% of Puebla fans are female, 46.7% are male, with an average age of 32.0 years.

03

Which brands do Puebla fans like most?

Puebla fans show strongest brand affinity for SEAT León (28.27×), Water softening (37.01×), and Fundraising (5.48×) over the country average.

04

Where do Puebla fans live in Germany?

Puebla fans in Germany are most concentrated in Bayern (reach ~100K), Nordrhein-Westfalen (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Puebla fans also like?

Beyond Puebla itself, the audience over-indexes on Water softening (37.01×), Fundraising (5.48×), Nature (2.46×), and Heartland (Canadian TV series) (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Puebla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →