Puebla Audience in Germany
Puebla has an estimated audience of 439,924 people in Germany. 53.3% are female, 46.7% are male, average age 32.0. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Icon (magazine), Space Cowboys, Kodi (software), FAO Schwarz, Ellmau.
The average Puebla fan in Germany is 32.0 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Icon (magazine), Space Cowboys, Kodi (software), with strongest over-indexing on Icon (magazine) (16.73× the country average). Demographically, the Puebla audience skews balanced with an average age of 32.0, and over-indexes on personality traits such as Urban Lifestyle, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Puebla fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 32.0 |
| Estimated audience size | 439,924 |
Audience persona
The typical Puebla fan in Germany is balanced, around 32.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Icon (magazine).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 103,031 | 1.46× |
| Nordrhein-Westfalen | 95,979 | 1× |
| Baden-Württemberg | 89,115 | 1.48× |
| Niedersachsen | 53,535 | 1.25× |
| Hessen | 45,506 | 1.36× |
| Berlin | 29,775 | 1.51× |
| Rheinland-Pfalz | 17,636 | 0.8× |
| Sachsen | 15,591 | 0.72× |
| Hamburg | 12,384 | 1.25× |
| Schleswig-Holstein | 10,616 | 0.67× |
| Brandenburg | 9,006 | 0.66× |
| Sachsen-Anhalt | 7,362 | 0.65× |
| Thüringen | 6,852 | 0.61× |
| Bremen | 4,901 | 1.3× |
| Saarland | 4,531 | 0.84× |
| Mecklenburg-Vorpommern | 3,678 | 0.44× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Icon (magazine) | 16.73× | Arts & Culture |
| Space Cowboys | 22.28× | Movies & TV |
| Kodi (software) | 7.57× | Technology & Electronics |
| FAO Schwarz | 48.25× | Shopping |
| Ellmau | 20.29× | Travel & Leisure |
| Gil Ofarim | 2.32× | Music & Radio |
| Handmade Gifts | 3.32× | Kids & Family |
| Stradivarius | 1.97× | Shopping |
| Nationality | 3.34× | Politics & Society |
| Collingwood Football Club | 24.9× | Sports |
| Este, Veneto | 2.66× | Travel & Leisure |
| Building insulation | 3.88× | Home & Garden |
| Homie | 21.2× | Politics & Society |
| Mechanic | 1.54× | Cars & Mobility |
| Medieval fantasy | 7.73× | Literature |
| N'Golo Kanté | 3.75× | Sports |
| Hatten | 3.19× | Travel & Leisure |
| Buddy – The Buddy Holly Story | 2.74× | Music & Radio |
| Surveillance aircraft | 3.1× | |
| Janitor | 3.36× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 2.23 |
| Travelling | THRILL | 1.78 |
| Spirituality | BALANCE | 1.66 |
| Convenience Orientation | PREMIUM | 1.65 |
| Luxury Orientation | PREMIUM | 1.58 |
| LGBTQ+ Identity | OPEN | 1.54 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 31.1% |
| United States | 24.3% |
| Spain | 5.7% |
See Puebla audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Puebla have in Germany?
Puebla has an estimated audience of 439,924 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Puebla fans?
53.3% of Puebla fans are female, 46.7% are male, with an average age of 32.0 years.
Which brands do Puebla fans like most?
Puebla fans show strongest brand affinity for Icon (magazine) (16.73×), Space Cowboys (22.28×), and Kodi (software) (7.57×) over the country average.
Where do Puebla fans live in Germany?
Puebla fans in Germany are most concentrated in Bayern (reach 103,031), Nordrhein-Westfalen (reach 95,979), and Baden-Württemberg (reach 89,115). These three regions account for the largest share of the active audience.
What other brands do Puebla fans also like?
Beyond Puebla itself, the audience over-indexes on Space Cowboys (22.28×), Kodi (software) (7.57×), FAO Schwarz (48.25×), and Ellmau (20.29×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Puebla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.