Rascasse Audience Intelligence

Petroleum industry Audience in Germany

A data profile of the people who buy, follow and care about Petroleum industry in Germany — modelled from more than twelve digital signal sources. Petroleum industry has an estimated audience of 816,609 people in Germany.

#3556among Topic in Germany#653in Business & Career

The average Petroleum industry fan in Germany is 40.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern.

Top brand affinities include Mining engineering, Irving, Texas, Gold mining, with strongest over-indexing on Mining engineering (202.16× the country average).

Demographically, the Petroleum industry audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Career Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Petroleum industry fan in Germany is more male, around 40.9 years old, with strong Career Orientation tendencies and a notable affinity for Mining engineering.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Petroleum industry profile in Germany.

Audience size
817K
in Germany
Gender
33.9%♀
66.1% male
Age
40.9
average years
Country rank
#7758
Topic in Germany
Fig. 01

Search interest · 12-month trend

-45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Petroleum industry fans

33.9% are female, 66.1% are male, average age 40.9.

Fig. 02

Gender split

33.9%
Female
66.1%
Male
Demographic split for Petroleum industry audience in Germany
MetricValue
Female33.9%
Male66.1%
Average age40.9
Estimated audience size816,609
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Petroleum industry audience in Germany
Age bracketShare%
16-1914%
20-2919%
30-3922%
40-4924%
50+21%
Fig. 04

Worldwide distribution

2.4%

of the worldwide Petroleum industry audience comes from Germany.

Worldwide audience distribution share by country for Petroleum industry
CountryShare
United States23.4%
Brazil7.4%
India6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Petroleum industry audience in Germany is strongest.

Fig. 05

Top regions by affinity

Petroleum industry fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~40K1.74×
02Schleswig-Holstein~40K1.43×
03Niedersachsen~100K1.26×
04Thüringen~30K1.25×
05Sachsen~40K1.10×
06Rheinland-Pfalz~40K1.08×
07Nordrhein-Westfalen~200K1.07×
08Brandenburg~30K1.03×
09Hamburg~20K0.94×
10Mecklenburg-Vorpommern~10K0.93×
11Bremen~6K0.88×
12Saarland~9K0.87×
13Hessen~50K0.80×
14Berlin~30K0.76×
15Bayern~90K0.67×
16Baden-Württemberg~70K0.61×
Fig. 06

Affinity by region

Affinity by region — Petroleum industry, Germany
0.61×1.00×1.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Petroleum industry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Petroleum industry audience
#·InterestCategoryAffinity×
01Mining engineeringBusiness & Career202.16×
02Fire sprinkler systemHome & Garden186.36×
03Irving, TexasTravel & Leisure173.22×
04Offshore wind powerHome & Garden102.91×
05Offshore constructionBusiness & Career75.83×
06Duct (HVAC)Home & Garden64.71×
07CalgaryTravel & Leisure53.66×
08Building restorationHome & Garden47.93×
09Gold miningBusiness & Career38.72×
10HydroelectricityHome & Garden30.54×
11BPCars & Mobility27.41×
12PetroleumCars & Mobility20.72×
13Energy industryBusiness & Career18.64×
14Natural gasCars & Mobility17.37×
15Trend analysisBusiness & Career7.81×
16EssoCars & Mobility7.10×
17FRITZ!BoxTechnology & Electronics6.46×
18Google MapsInternet & Social Media5.06×
19Müller (company)Food & Beverages5.05×
20FreewareTechnology & Electronics4.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Petroleum industry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Petroleum industry audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER3.31×
SpiritualityBALANCE2.86×
PatriotismCONSERVATISM2.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Petroleum industry audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM1.02×
TraditionCONSERVATISM1.12×
Pet OwnershipJOY1.39×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Petroleum industry have in Germany?

Petroleum industry has an estimated audience of 816,609 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Petroleum industry fans?

33.9% of Petroleum industry fans are female, 66.1% are male, with an average age of 40.9 years.

03

Which brands do Petroleum industry fans like most?

Petroleum industry fans show strongest brand affinity for Mining engineering (202.16×), Irving, Texas (173.22×), and Gold mining (38.72×) over the country average.

04

Where do Petroleum industry fans live in Germany?

Petroleum industry fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Niedersachsen (reach ~100K), and Bayern (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Petroleum industry fans also like?

Beyond Petroleum industry itself, the audience over-indexes on Irving, Texas (173.22×), Gold mining (38.72×), Fire sprinkler system (186.36×), and Offshore wind power (102.91×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Petroleum industry audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Petroleum industry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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