Rascasse Audience Intelligence

Hydroelectricity Audience in Germany

A data profile of the people who buy, follow and care about Hydroelectricity in Germany — modelled from more than twelve digital signal sources. Hydroelectricity has an estimated audience of 468,007 people in Germany.

The average Hydroelectricity fan in Germany is 46.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Wind power, Electricity generation, FRITZ!Box, with strongest over-indexing on Wind power (12.69× the country average).

Demographically, the Hydroelectricity audience skews more male with an average age of 46.7, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Hydroelectricity fan in Germany is more male, around 46.7 years old, with strong Patriotism tendencies and a notable affinity for Wind power.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hydroelectricity profile in Germany.

Audience size
468K
in Germany
Gender
32.1%
67.9% male
Age
46.7
average years
Country rank
#12401
Topic in Germany
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hydroelectricity fans

32.1% are female, 67.9% are male, average age 46.7.

Fig. 02

Gender split

32.1%
Female
67.9%
Male
Demographic split for Hydroelectricity audience in Germany
MetricValue
Female32.1%
Male67.9%
Average age46.7
Estimated audience size468,007
Fig. 03

Age distribution

Ø 46.7
average years
Age distribution of the Hydroelectricity audience in Germany
Age bracketShare%
16-196%
20-2912%
30-3919%
40-4927%
50+37%
Fig. 04

Worldwide distribution

3.2%

of the worldwide Hydroelectricity audience comes from Germany.

Worldwide audience distribution share by country for Hydroelectricity
CountryShare
United States24.5%
Italy7.0%
United Kingdom6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hydroelectricity audience in Germany is strongest.

Fig. 05

Top regions by affinity

Hydroelectricity fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~5K1.36×
02Saarland~7K1.19×
03Mecklenburg-Vorpommern~10K1.07×
04Thüringen~10K1.02×
05Sachsen-Anhalt~10K1.01×
06Brandenburg~10K0.97×
07Hessen~30K0.95×
08Hamburg~10K0.95×
09Rheinland-Pfalz~20K0.94×
10Schleswig-Holstein~20K0.94×
11Sachsen~20K0.91×
12Berlin~20K0.91×
13Bayern~70K0.88×
14Baden-Württemberg~60K0.88×
15Niedersachsen~40K0.85×
16Nordrhein-Westfalen~80K0.74×
Fig. 06

Affinity by region

Affinity by region — Hydroelectricity, Germany
0.74×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hydroelectricity audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hydroelectricity audience
#·InterestCategoryAffinity×
01Geothermal energyHome & Garden20.01×
02Wind powerHome & Garden12.69×
03BioenergyHome & Garden11.66×
04RainHome & Garden10.81×
05Electric utilityHome & Garden9.85×
06Alternative energyHome & Garden9.78×
07Electricity generationHome & Garden7.42×
08PhotovoltaicsHome & Garden3.91×
09Solar powerHome & Garden3.73×
10Trend analysisBusiness & Career3.50×
11FRITZ!BoxTechnology & Electronics3.41×
12Solar energyHome & Garden3.32×
13FOCUS OnlineNews2.54×
14CHECK24Business & Career2.32×
15HornbachShopping2.24×
16Deutsche BahnCars & Mobility2.21×
17TagesschauMovies & TV2.05×
18BildNews1.96×
19Obi (store)Shopping1.95×
20GermanyTravel & Leisure1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hydroelectricity audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Hydroelectricity audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.03×
SustainabilityBALANCE1.85×
Need for SecurityCONSERVATISM1.85×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Hydroelectricity audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM1.01×
Luxury OrientationPREMIUM1.05×
ExtroversionTHRILL1.11×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Hydroelectricity have in Germany?

Hydroelectricity has an estimated audience of 468,007 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Hydroelectricity fans?

32.1% of Hydroelectricity fans are female, 67.9% are male, with an average age of 46.7 years.

03

Which brands do Hydroelectricity fans like most?

Hydroelectricity fans show strongest brand affinity for Wind power (12.69×), Electricity generation (7.42×), and FRITZ!Box (3.41×) over the country average.

04

Where do Hydroelectricity fans live in Germany?

Hydroelectricity fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Hydroelectricity fans also like?

Beyond Hydroelectricity itself, the audience over-indexes on Electricity generation (7.42×), FRITZ!Box (3.41×), Bioenergy (11.66×), and Geothermal energy (20.01×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hydroelectricity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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