Electricity generation Audience in Germany
Electricity generation has an estimated audience of 3,209,341 people in Germany. 29.0% are female, 71.0% are male, average age 43.5. Top regions: Nordrhein-Westfalen, Thüringen, Bayern. Top brand affinities: Solar power, Photovoltaic system, Photovoltaics, Efficient energy use, Solar cell.
The average Electricity generation fan in Germany is 43.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Thüringen, Bayern. Top brand affinities include Solar power, Photovoltaic system, Photovoltaics, with strongest over-indexing on Solar power (15.17× the country average). Demographically, the Electricity generation audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Sustainability, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 15 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic · Subtype: Field of study
Demographics of Electricity generation fans
| Metric | Value |
|---|---|
| Female | 29.0% |
| Male | 71.0% |
| Average age | 43.5 |
| Estimated audience size | 3,209,341 |
Audience persona
The typical Electricity generation fan in Germany is more male, around 43.5 years old, with strong Sustainability tendencies and a notable affinity for Solar power.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 144,688 | 0.21× |
| Thüringen | 139,067 | 1.7× |
| Bayern | 124,744 | 0.24× |
| Sachsen-Anhalt | 121,555 | 1.46× |
| Hessen | 114,625 | 0.47× |
| Rheinland-Pfalz | 113,064 | 0.7× |
| Brandenburg | 111,272 | 1.12× |
| Bremen | 109,445 | 3.99× |
| Baden-Württemberg | 104,149 | 0.24× |
| Niedersachsen | 103,595 | 0.33× |
| Sachsen | 103,067 | 0.65× |
| Mecklenburg-Vorpommern | 101,818 | 1.66× |
| Schleswig-Holstein | 99,602 | 0.86× |
| Berlin | 69,314 | 0.48× |
| Hamburg | 63,721 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Solar power | 15.17× | Home & Garden |
| Photovoltaic system | 16.92× | Home & Garden |
| Photovoltaics | 12.69× | Home & Garden |
| Efficient energy use | 9.55× | Technology & Electronics |
| Solar cell | 12.53× | Home & Garden |
| Renewable energy | 5.38× | Business & Career |
| Wood carving | 10× | Home & Garden |
| Sustainable energy | 5.09× | Home & Garden |
| Solar water heating | 27.47× | Home & Garden |
| Solar energy | 4.27× | Home & Garden |
| Tagesschau | 2.1× | Movies & TV |
| Energy conservation | 9.09× | Home & Garden |
| Borussia Dortmund | 1.53× | Sports |
| Transfermarkt | 2.49× | Sports |
| FRITZ!Box | 2.62× | Technology & Electronics |
| Central heating | 6.05× | Home & Garden |
| Obi (store) | 1.72× | Shopping |
| Saturn (store) | 2.55× | Shopping |
| Used car | 2.28× | Cars & Mobility |
| Energy | 2.13× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.01 |
| Need for Security | CONSERVATISM | 1.92 |
| Quality Awareness | PREMIUM | 1.87 |
| DIY Mentality | THRILL | 1.63 |
| Convenience Orientation | PREMIUM | 1.52 |
| Patriotism | CONSERVATISM | 1.49 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.3% |
| Germany | 7.4% |
| Italy | 6.3% |
See Electricity generation audiences in other countries
- Electricity generation — United States
- Electricity generation — United Kingdom
- Electricity generation — France
- Electricity generation — Italy
- Electricity generation — Spain
- Electricity generation — Brazil
- Electricity generation — Japan
- Electricity generation — South Korea
- Electricity generation — India
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Electricity generation have in Germany?
Electricity generation has an estimated audience of 3,209,341 people in Germany, concentrated in Nordrhein-Westfalen and Thüringen.
What is the gender split and age of Electricity generation fans?
29.0% of Electricity generation fans are female, 71.0% are male, with an average age of 43.5 years.
Which brands do Electricity generation fans like most?
Electricity generation fans show strongest brand affinity for Solar power (15.17×), Photovoltaic system (16.92×), and Photovoltaics (12.69×) over the country average.
Where do Electricity generation fans live in Germany?
Electricity generation fans in Germany are most concentrated in Nordrhein-Westfalen (reach 144,688), Thüringen (reach 139,067), and Bayern (reach 124,744). These three regions account for the largest share of the active audience.
What other brands do Electricity generation fans also like?
Beyond Electricity generation itself, the audience over-indexes on Photovoltaic system (16.92×), Photovoltaics (12.69×), Efficient energy use (9.55×), and Solar cell (12.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Electricity generation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.