Rascasse Audience Intelligence

Mexico national football team Audience in United States

A data profile of the people who buy, follow and care about Mexico national football team in United States — modelled from more than twelve digital signal sources. Mexico national football team has an estimated audience of 4,444,605 people in United States.

#34among Soccer in United States#147among Team in United States#632in Sports

The average Mexico national football team fan in United States is 37.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Illinois.

Top brand affinities include FIFA World Cup 2026, Real Madrid C.F., Paris Saint-Germain, with strongest over-indexing on FIFA World Cup 2026 (4.56× the country average).

Demographically, the Mexico national football team audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Tradition, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mexico national football team fan in United States is more male, around 37.8 years old, with strong Tradition tendencies and a notable affinity for FIFA World Cup 2026.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mexico national football team profile in United States.

Audience size
4.4M
in United States
Gender
42.5%♀
57.5% male
Age
37.8
average years
Country rank
#7361
Team in United States
Fig. 01

Search interest · 12-month trend

+30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mexico national football team fans

42.5% are female, 57.5% are male, average age 37.8.

Fig. 02

Gender split

42.5%
Female
57.5%
Male
Demographic split for Mexico national football team audience in United States
MetricValue
Female42.5%
Male57.5%
Average age37.8
Estimated audience size4,444,605
Fig. 03

Age distribution

Ø 37.8
average years
Age distribution of the Mexico national football team audience in United States
Age bracketShare%
16-1919%
20-2922%
30-3924%
40-4921%
50+14%
Fig. 04

Worldwide distribution

36.8%

of the worldwide Mexico national football team audience comes from United States.

Worldwide audience distribution share by country for Mexico national football team
CountryShare
United States36.8%
Mexico28.3%
Spain3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mexico national football team audience in United States is strongest.

Fig. 05

Top regions by affinity

Mexico national football team fans by region: top regions in United States
#RegionReachAffinity×
01California~1.5M3.43×
02Texas~1M2.64×
03Nevada~90K2.17×
04Illinois~300K2.12×
05Arizona~200K2.01×
06New Mexico~40K1.95×
07Utah~80K1.90×
08Colorado~100K1.79×
09Oregon~90K1.76×
10Georgia~200K1.66×
11Kansas~50K1.46×
12New Jersey~200K1.39×
13Washington~100K1.39×
14North Carolina~200K1.34×
15Arkansas~50K1.33×
16Oklahoma~60K1.20×
17Idaho~30K1.19×
18New York~300K1.13×
19Nebraska~20K1.11×
20Indiana~80K0.95×
21Florida~300K0.92×
22Maryland~70K0.89×
23Tennessee~80K0.86×
24Delaware~10K0.84×
25Wisconsin~50K0.81×
26Iowa~30K0.79×
27South Carolina~50K0.77×
28Alabama~50K0.74×
29Virginia~80K0.73×
30Connecticut~30K0.71×
31Minnesota~40K0.70×
32Washington, District of Columbia~9K0.66×
33Wyoming~4K0.66×
34Kentucky~30K0.61×
35Missouri~40K0.58×
36Massachusetts~50K0.55×
37Louisiana~30K0.52×
38Rhode Island~7K0.52×
39Michigan~60K0.49×
40Alaska~5K0.47×
41Mississippi~20K0.46×
42Hawaii~9K0.46×
43South Dakota~5K0.46×
44Pennsylvania~60K0.43×
45North Dakota~4K0.43×
46Ohio~60K0.41×
47Montana~5K0.38×
48New Hampshire~6K0.35×
49Maine~5K0.31×
50West Virginia~6K0.29×
Fig. 06

Affinity by region

Affinity by region — Mexico national football team, United States
0.29×1.00×3.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mexico national football team audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mexico national football team audience
#·InterestCategoryAffinity×
01Paris Saint-GermainSports20.69×
02C.F. MonterreySports17.54×
03Tigres UANLSports16.74×
04C.D. GuadalajaraSports15.36×
05A.S. RomaSports15.01×
06Cruz AzulSports13.91×
07A.C. MilanSports12.67×
08Liga MXSports12.22×
09Inter MilanSports11.68×
10Club AméricaSports11.00×
11Lamine YamalSports10.38×
12La LigaSports9.30×
13Real Madrid C.F.Sports9.14×
14Manchester United F.C.Sports7.95×
15Cristiano RonaldoSports7.15×
16Manchester City F.C.Sports6.86×
17FC BarcelonaSports6.34×
18UEFA Champions LeagueSports6.11×
19FIFA World Cup 2026Sports4.56×
20FIFA World CupSports4.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mexico national football team audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mexico national football team audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.51×
MindfulnessBALANCE1.31×
SpiritualityBALANCE1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mexico national football team audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.67×
CreativityOPEN0.69×
Design AffinityPREMIUM0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mexico national football team have in United States?

Mexico national football team has an estimated audience of 4,444,605 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Mexico national football team fans?

42.5% of Mexico national football team fans are female, 57.5% are male, with an average age of 37.8 years.

03

Which brands do Mexico national football team fans like most?

Mexico national football team fans show strongest brand affinity for FIFA World Cup 2026 (4.56×), Real Madrid C.F. (9.14×), and Paris Saint-Germain (20.69×) over the country average.

04

Where do Mexico national football team fans live in United States?

Mexico national football team fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1M), and Illinois (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Mexico national football team fans also like?

Beyond Mexico national football team itself, the audience over-indexes on Real Madrid C.F. (9.14×), Paris Saint-Germain (20.69×), Liga MX (12.22×), and FIFA World Cup (4.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in United States

See Mexico national football team audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Mexico national football team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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