A data profile of the people who buy, follow and care about ICN Graduate Business School in United States — modelled from more than twelve digital signal sources. ICN Graduate Business School has an estimated audience of 419,440 people in United States.
ICN Graduate Business School has an estimated audience of 419,440 people in United States. 43.0% are female, 57.0% are male, average age 29.2. Top brand affinities: Dumbo, Sharon Osbourne, Harvard Business School, Megamind, University of Cambridge.
Top brand affinities include Dumbo, Sharon Osbourne, Harvard Business School, with strongest over-indexing on Dumbo (20× the country average).
Demographically, the ICN Graduate Business School audience skews more male with an average age of 29.2, and over-indexes on personality traits such as Career Orientation, Sustainability.
The typical ICN Graduate Business School fan in United States is more male, around 29.2 years old, with strong Career Orientation tendencies and a notable affinity for Dumbo.
The key figures that characterise the ICN Graduate Business School profile in United States.
43.0% are female, 57.0% are male, average age 29.2.
| Metric | Value |
|---|---|
| Female | 43.0% |
| Male | 57.0% |
| Average age | 29.2 |
| Estimated audience size | 419,440 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 49% | |
| 20-29 | 20% | |
| 30-39 | 14% | |
| 40-49 | 11% | |
| 50+ | 5% |
The strongest cross-interests of the ICN Graduate Business School audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pixi | Beauty & Wellness | 55.89× | ||
| 02 | Ashley Benson | Movies & TV | 28.40× | ||
| 03 | University of Cambridge | Business & Career | 26.40× | ||
| 04 | Bambi | Movies & TV | 22.64× | ||
| 05 | Harvard Business School | Business & Career | 21.15× | ||
| 06 | Dumbo | Movies & TV | 20.00× | ||
| 07 | Josh Duhamel | Fashion & Accessoires | 20.00× | ||
| 08 | Sophia Bush | Movies & TV | 20.00× | ||
| 09 | Eva Green | Movies & TV | 20.00× | ||
| 10 | Meet the Robinsons | Movies & TV | 20.00× | ||
| 11 | Melanie Lynskey | Movies & TV | 20.00× | ||
| 12 | Seth Green | Movies & TV | 20.00× | ||
| 13 | Rose McGowan | Movies & TV | 20.00× | ||
| 14 | Erin Andrews | Sports | 20.00× | ||
| 15 | Megamind | Movies & TV | 18.38× | ||
| 16 | Sharon Osbourne | Movies & TV | 16.33× | ||
| 17 | Christina Applegate | Movies & TV | 13.24× | ||
| 18 | Mariska Hargitay | Movies & TV | 11.06× | ||
| 19 | Kirsten Dunst | Movies & TV | 10.39× | ||
| 20 | Master class | Business & Career | 7.33× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.88× | |
| Sustainability | BALANCE | 1.81× | |
| Convenience Orientation | PREMIUM | 1.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.83× | |
| DIY Mentality | THRILL | 0.90× | |
| Healthy Lifestyle | BALANCE | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for ICN Graduate Business School. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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