Rascasse Audience Intelligence

Ineos Grenadiers Audience in United States

A data profile of the people who buy, follow and care about Ineos Grenadiers in United States — modelled from more than twelve digital signal sources. Ineos Grenadiers has an estimated audience of 3,068,474 people in United States.

#2among Cycling in United States#189among Team in United States#891in Sports

The average Ineos Grenadiers fan in United States is 39.3 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Tour of Flanders, Tour de France, Bicycle touring, with strongest over-indexing on Tour of Flanders (89.76× the country average).

Demographically, the Ineos Grenadiers audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Sports Activity, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ineos Grenadiers fan in United States is more male, around 39.3 years old, with strong Sports Activity tendencies and a notable affinity for Tour of Flanders.

Category: Sports · Type: Team · Subtype: Cycling

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ineos Grenadiers profile in United States.

Audience size
3.1M
in United States
Gender
29.6%♀
70.4% male
Age
39.3
average years
Country rank
#10104
Team in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ineos Grenadiers fans

29.6% are female, 70.4% are male, average age 39.3.

Fig. 02

Gender split

29.6%
Female
70.4%
Male
Demographic split for Ineos Grenadiers audience in United States
MetricValue
Female29.6%
Male70.4%
Average age39.3
Estimated audience size3,068,474
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Ineos Grenadiers audience in United States
Age bracketShare%
16-1921%
20-2918%
30-3920%
40-4921%
50+21%
Fig. 04

Worldwide distribution

40.6%

of the worldwide Ineos Grenadiers audience comes from United States.

Worldwide audience distribution share by country for Ineos Grenadiers
CountryShare
United States40.6%
Germany11.5%
United Kingdom10.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ineos Grenadiers audience in United States is strongest.

Fig. 05

Top regions by affinity

Ineos Grenadiers fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~100K2.11×
02Idaho~30K2.01×
03Utah~50K1.99×
04Texas~400K1.74×
05Oregon~50K1.54×
06Washington~90K1.46×
07Connecticut~40K1.45×
08California~400K1.33×
09Massachusetts~80K1.32×
10Florida~300K1.29×
11Georgia~100K1.28×
12Arizona~80K1.28×
13New Hampshire~10K1.25×
14Montana~10K1.25×
15North Carolina~100K1.23×
16Tennessee~70K1.22×
17South Carolina~50K1.11×
18Wyoming~5K1.11×
19Vermont~6K1.08×
20New Jersey~80K1.07×
21Alabama~40K1.07×
22Washington, District of Columbia~9K1.01×
23Nevada~30K0.98×
24Alaska~6K0.96×
25New York~200K0.93×
26Pennsylvania~90K0.92×
27Louisiana~40K0.92×
28Illinois~90K0.91×
29Rhode Island~9K0.91×
30New Mexico~10K0.88×
31Virginia~60K0.87×
32Maine~9K0.87×
33Oklahoma~30K0.86×
34Arkansas~20K0.83×
35Minnesota~30K0.82×
36Maryland~40K0.81×
37Delaware~7K0.81×
38Ohio~60K0.70×
39Kansas~20K0.69×
40Missouri~30K0.67×
41Michigan~50K0.66×
42Kentucky~20K0.66×
43Mississippi~20K0.65×
44West Virginia~9K0.65×
45Hawaii~7K0.57×
46Nebraska~8K0.56×
47Wisconsin~20K0.55×
48South Dakota~4K0.53×
49Indiana~30K0.51×
50Iowa~10K0.48×
Fig. 06

Affinity by region

Affinity by region — Ineos Grenadiers, United States
0.48×1.00×2.11×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ineos Grenadiers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ineos Grenadiers audience
#·InterestCategoryAffinity×
01Tour of FlandersSports89.76×
02Liège–Bastogne–LiègeSports75.49×
03Paris–RoubaixSports73.08×
04Vuelta a EspañaSports63.88×
05UCI Road World ChampionshipsSports58.47×
06BASFHealth33.51×
07UCI Cyclo-cross World CupSports32.60×
08Global Cycling NetworkSports28.49×
09La Gazzetta dello SportSports22.34×
10Cyclo-crossSports16.54×
11Rapha (sportswear)Cars & Mobility14.53×
12Giro d'ItaliaSports11.57×
13CervéloCars & Mobility10.50×
14Tour de FranceSports10.11×
15Bicycle touringSports9.10×
16SCOTT SportsCars & Mobility8.15×
17Downhill mountain bikingSports7.56×
18ShimanoCars & Mobility7.04×
19Local bike shopSports6.81×
20Mediterranean SeaTravel & Leisure3.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ineos Grenadiers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ineos Grenadiers audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.50×
Risk AppetiteTHRILL1.42×
PatriotismCONSERVATISM1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ineos Grenadiers audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.91×
IndulgenceJOY0.97×
CreativityOPEN0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ineos Grenadiers have in United States?

Ineos Grenadiers has an estimated audience of 3,068,474 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Ineos Grenadiers fans?

29.6% of Ineos Grenadiers fans are female, 70.4% are male, with an average age of 39.3 years.

03

Which brands do Ineos Grenadiers fans like most?

Ineos Grenadiers fans show strongest brand affinity for Tour of Flanders (89.76×), Tour de France (10.11×), and Bicycle touring (9.1×) over the country average.

04

Where do Ineos Grenadiers fans live in United States?

Ineos Grenadiers fans in United States are most concentrated in Texas (reach ~400K), California (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Ineos Grenadiers fans also like?

Beyond Ineos Grenadiers itself, the audience over-indexes on Tour de France (10.11×), Bicycle touring (9.1×), Paris–Roubaix (73.08×), and BASF (33.51×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ineos Grenadiers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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