Rascasse Audience Intelligence

iron giant Audience in United States

A data profile of the people who buy, follow and care about iron giant in United States — modelled from more than twelve digital signal sources. iron giant has an estimated audience of 486,569 people in United States.

The average iron giant fan in United States is 23.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Anne Hathaway, Chris Pratt, Superman, with strongest over-indexing on Anne Hathaway (10.4× the country average).

Demographically, the iron giant audience skews more male with an average age of 23.9, and over-indexes on personality traits such as Convenience Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical iron giant fan in United States is more male, around 23.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Anne Hathaway.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Family

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the iron giant profile in United States.

Audience size
487K
in United States
Gender
35.0%
65.0% male
Age
23.9
average years
Country rank
#37256
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of iron giant viewers

35.0% are female, 65.0% are male, average age 23.9.

Fig. 02

Gender split

35.0%
Female
65.0%
Male
Demographic split for iron giant audience in United States
MetricValue
Female35.0%
Male65.0%
Average age23.9
Estimated audience size486,569
Fig. 03

Age distribution

Ø 23.9
average years
Age distribution of the iron giant audience in United States
Age bracketShare%
16-1971%
20-2915%
30-399%
40-496%
50+0%
Fig. 04

Worldwide distribution

83.9%

of the worldwide iron giant audience comes from United States.

Worldwide audience distribution share by country for iron giant
CountryShare
United States83.9%
Italy10.0%
Germany6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the iron giant audience in United States is strongest.

Fig. 05

Top regions by affinity

iron giant fans by region: top regions in United States
#RegionReachAffinity×
01Utah~7K1.60×
02Idaho~3K1.50×
03Montana~2K1.33×
04Oregon~7K1.31×
05New Mexico~3K1.27×
06Arizona~10K1.25×
07Alaska~1K1.25×
08Oklahoma~6K1.21×
09Kansas~4K1.19×
10Washington~10K1.18×
11Colorado~9K1.17×
12Maine~2K1.16×
13California~60K1.14×
14Nebraska~3K1.13×
15Missouri~8K1.12×
16Texas~40K1.11×
17Arkansas~4K1.10×
18Indiana~9K1.05×
19New Hampshire~2K1.05×
20North Dakota<1K1.04×
21Nevada~5K1.02×
22South Dakota~1K1.02×
23Iowa~4K1.01×
24Kentucky~6K0.95×
25Vermont<1K0.95×
26Ohio~10K0.94×
27Michigan~10K0.93×
28Hawaii~2K0.91×
29Illinois~10K0.90×
30Minnesota~6K0.90×
31West Virginia~2K0.90×
32Rhode Island~1K0.89×
33Pennsylvania~10K0.87×
34Tennessee~8K0.86×
35Massachusetts~8K0.86×
36Wisconsin~6K0.86×
37Connecticut~4K0.85×
38Alabama~5K0.84×
39Virginia~9K0.83×
40Delaware~1K0.83×
41North Carolina~10K0.82×
42Georgia~10K0.80×
43Louisiana~5K0.79×
44Maryland~6K0.78×
45South Carolina~5K0.76×
46Mississippi~3K0.76×
47Florida~20K0.75×
48New York~20K0.74×
49New Jersey~8K0.68×
50Washington, District of Columbia<1K0.68×
Fig. 06

Affinity by region

Affinity by region — iron giant, United States
0.68×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the iron giant audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for iron giant audience
#·InterestCategoryAffinity×
01Cate BlanchettMovies & TV14.62×
02Robert Downey jrMovies & TV11.49×
03The IncrediblesMovies & TV10.87×
04Chris PrattMovies & TV10.42×
05Anne HathawayMovies & TV10.40×
06EvanescenceMusic & Radio10.24×
07Charlize TheronMovies & TV8.51×
08Henry CavillMovies & TV6.98×
09Rotten TomatoesMovies & TV6.28×
10The Legend of ZeldaGames6.00×
11Adam SandlerMovies & TV5.04×
12Internet celebrityInternet & Social Media4.13×
13LegoKids & Family4.08×
14GameStopGames3.93×
15Virtual realityTechnology & Electronics3.58×
16Burger KingFood & Beverages3.09×
17SubwayFood & Beverages2.73×
18SupermanMovies & TV2.59×
19RedditInternet & Social Media2.39×
20Pizza HutFood & Beverages2.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the iron giant audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by iron giant audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.40×
IndividualismJOY1.33×
Early Adopter MentalityPOWER1.30×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by iron giant audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.31×
TravellingTHRILL0.34×
Risk AppetiteTHRILL0.41×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does iron giant have in United States?

iron giant has an estimated audience of 486,569 people in United States, concentrated in California and Texas.

02

What is the gender split and age of iron giant viewers?

35.0% of iron giant fans are female, 65.0% are male, with an average age of 23.9 years.

03

Which brands do iron giant fans like most?

iron giant fans show strongest brand affinity for Anne Hathaway (10.4×), Chris Pratt (10.42×), and Superman (2.59×) over the country average.

04

Where do iron giant fans live in United States?

iron giant fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do iron giant fans also like?

Beyond iron giant itself, the audience over-indexes on Chris Pratt (10.42×), Superman (2.59×), Cate Blanchett (14.62×), and Charlize Theron (8.51×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for iron giant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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