Rascasse Audience Intelligence

LADYBUG Audience in United States

A data profile of the people who buy, follow and care about LADYBUG in United States — modelled from more than twelve digital signal sources. LADYBUG has an estimated audience of 2,075,505 people in United States.

#5among Family in United States#837among Movie / TV Show / Series in United States#2133in Movies & TV

The average LADYBUG fan in United States is 27.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Monsters, Godzilla (2014 film), Shrek, with strongest over-indexing on Monsters (99.82× the country average).

Demographically, the LADYBUG audience skews balanced with an average age of 27.5, and over-indexes on personality traits such as Individualism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical LADYBUG fan in United States is balanced, around 27.5 years old, with strong Individualism tendencies and a notable affinity for Monsters.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Family

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the LADYBUG profile in United States.

Audience size
2.1M
in United States
Gender
55.0%♀
45.0% male
Age
27.5
average years
Country rank
#13841
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of LADYBUG viewers

55.0% are female, 45.0% are male, average age 27.5.

Fig. 02

Gender split

55.0%
Female
45.0%
Male
Demographic split for LADYBUG audience in United States
MetricValue
Female55.0%
Male45.0%
Average age27.5
Estimated audience size2,075,505
Fig. 03

Age distribution

Ø 27.5
average years
Age distribution of the LADYBUG audience in United States
Age bracketShare%
16-1957%
20-2918%
30-3912%
40-499%
50+4%
Fig. 04

Worldwide distribution

22.1%

of the worldwide LADYBUG audience comes from United States.

Worldwide audience distribution share by country for LADYBUG
CountryShare
United States22.1%
Brazil13.8%
Mexico5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the LADYBUG audience in United States is strongest.

Fig. 05

Top regions by affinity

LADYBUG fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K1.21×
02Texas~200K1.19×
03Washington~50K1.18×
04Alabama~30K1.15×
05Oklahoma~30K1.14×
06Georgia~70K1.12×
07New Mexico~10K1.12×
08Oregon~30K1.11×
09Indiana~40K1.10×
10California~200K1.08×
11Kentucky~30K1.08×
12North Carolina~70K1.07×
13Mississippi~20K1.07×
14Pennsylvania~70K1.06×
15Arizona~40K1.06×
16Missouri~30K1.05×
17Arkansas~20K1.05×
18Kansas~20K1.03×
19Idaho~10K1.02×
20Vermont~4K1.02×
21New Jersey~50K1.01×
22Virginia~50K1.01×
23Louisiana~30K1.01×
24Maine~7K1.01×
25Nevada~20K1.00×
26Tennessee~40K0.99×
27Maryland~30K0.99×
28Iowa~20K0.99×
29Nebraska~10K0.99×
30Delaware~6K0.99×
31North Dakota~4K0.99×
32Illinois~70K0.98×
33Connecticut~20K0.98×
34New York~100K0.97×
35Ohio~60K0.97×
36Massachusetts~40K0.97×
37Colorado~30K0.97×
38South Dakota~5K0.97×
39Florida~100K0.95×
40West Virginia~9K0.95×
41Michigan~50K0.94×
42Minnesota~30K0.94×
43New Hampshire~7K0.94×
44South Carolina~30K0.93×
45Rhode Island~6K0.93×
46Wisconsin~30K0.91×
47Montana~5K0.91×
48Alaska~4K0.91×
49Hawaii~7K0.76×
50Washington, District of Columbia~4K0.64×
Fig. 06

Affinity by region

Affinity by region — LADYBUG, United States
0.64×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the LADYBUG audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for LADYBUG audience
#·InterestCategoryAffinity×
01MonstersMovies & TV99.82×
02Godzilla (2014 film)Movies & TV81.75×
03ShrekMovies & TV20.77×
04International educationBusiness & Career20.00×
05malwarebytesTechnology & Electronics20.00×
06MegamindMovies & TV19.58×
07Meet the RobinsonsMovies & TV18.53×
08One-Punch ManLiterature15.62×
09Disneyland ParisTravel & Leisure13.01×
10ZootopiaMovies & TV12.06×
11Graphic novelLiterature10.50×
12Shōnen mangaLiterature9.28×
13Guardians of the Galaxy (film)Movies & TV8.07×
14Superhero fictionLiterature8.04×
15Anime and manga fandomLiterature5.14×
16DC ComicsLiterature5.00×
17SupermanMovies & TV4.88×
18Broadway theatreTravel & Leisure4.66×
19BatmanMovies & TV3.79×
20RadioTechnology & Electronics3.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the LADYBUG audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by LADYBUG audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.67×
Community OrientationOPEN1.63×
SpiritualityBALANCE1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by LADYBUG audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.60×
Family OrientationCONSERVATISM0.86×
Convenience OrientationPREMIUM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does LADYBUG have in United States?

LADYBUG has an estimated audience of 2,075,505 people in United States, concentrated in California and Texas.

02

What is the gender split and age of LADYBUG viewers?

55.0% of LADYBUG fans are female, 45.0% are male, with an average age of 27.5 years.

03

Which brands do LADYBUG fans like most?

LADYBUG fans show strongest brand affinity for Monsters (99.82×), Godzilla (2014 film) (81.75×), and Shrek (20.77×) over the country average.

04

Where do LADYBUG fans live in United States?

LADYBUG fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do LADYBUG fans also like?

Beyond LADYBUG itself, the audience over-indexes on Godzilla (2014 film) (81.75×), Shrek (20.77×), Superman (4.88×), and Megamind (19.58×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See LADYBUG audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for LADYBUG. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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