Rascasse Audience Intelligence

James T. Kirk Audience in United States

A data profile of the people who buy, follow and care about James T. Kirk in United States — modelled from more than twelve digital signal sources. James T. Kirk has an estimated audience of 395,160 people in United States.

The average James T. Kirk fan in United States is 46.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Christopher Lloyd, William Shatner, Miles Teller, with strongest over-indexing on Christopher Lloyd (78.31× the country average).

Demographically, the James T. Kirk audience skews more male with an average age of 46.7, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical James T. Kirk fan in United States is more male, around 46.7 years old, with strong Patriotism tendencies and a notable affinity for Christopher Lloyd.

Category: Movies & TV · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the James T. Kirk profile in United States.

Audience size
395K
in United States
Gender
31.9%
68.1% male
Age
46.7
average years
Country rank
#41890
Fictional Character in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of James T. Kirk fans

31.9% are female, 68.1% are male, average age 46.7.

Fig. 02

Gender split

31.9%
Female
68.1%
Male
Demographic split for James T. Kirk audience in United States
MetricValue
Female31.9%
Male68.1%
Average age46.7
Estimated audience size395,160
Fig. 03

Age distribution

Ø 46.7
average years
Age distribution of the James T. Kirk audience in United States
Age bracketShare%
16-198%
20-299%
30-3917%
40-4930%
50+36%
Fig. 04

Worldwide distribution

48.9%

of the worldwide James T. Kirk audience comes from United States.

Worldwide audience distribution share by country for James T. Kirk
CountryShare
United States48.9%
United Kingdom7.6%
Spain4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the James T. Kirk audience in United States is strongest.

Fig. 05

Top regions by affinity

James T. Kirk fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~5K1.46×
02Oregon~6K1.26×
03Alaska<1K1.15×
04Utah~4K1.14×
05Washington~9K1.13×
06Kentucky~6K1.12×
07Idaho~2K1.12×
08Maine~2K1.12×
09Oklahoma~5K1.09×
10New Mexico~2K1.09×
11Missouri~7K1.07×
12West Virginia~2K1.07×
13New Hampshire~2K1.07×
14Kansas~3K1.06×
15Indiana~8K1.05×
16Ohio~10K1.04×
17Arkansas~3K1.03×
18Vermont<1K1.03×
19Colorado~6K1.02×
20Tennessee~8K1.01×
21Florida~30K1.00×
22Virginia~10K1.00×
23Montana~1K1.00×
24Wisconsin~6K0.99×
25California~40K0.98×
26Arizona~8K0.98×
27Rhode Island~1K0.98×
28South Dakota<1K0.98×
29Michigan~10K0.97×
30Minnesota~5K0.97×
31Nebraska~2K0.97×
32Illinois~10K0.96×
33Nevada~4K0.96×
34Pennsylvania~10K0.95×
35Alabama~5K0.95×
36Massachusetts~7K0.94×
37New York~20K0.93×
38Connecticut~4K0.93×
39South Carolina~5K0.92×
40North Dakota<1K0.92×
41Washington, District of Columbia~1K0.91×
42Texas~30K0.89×
43Maryland~6K0.89×
44Mississippi~3K0.89×
45North Carolina~10K0.88×
46Louisiana~4K0.88×
47Hawaii~1K0.87×
48Georgia~10K0.84×
49New Jersey~8K0.82×
50Delaware<1K0.82×
Fig. 06

Affinity by region

Affinity by region — James T. Kirk, United States
0.82×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the James T. Kirk audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for James T. Kirk audience
#·InterestCategoryAffinity×
01Christopher LloydMovies & TV78.31×
02Miles TellerMovies & TV20.00×
03John Wick 2Movies & TV20.00×
04William ShatnerMovies & TV19.75×
05Molly RingwaldMovies & TV17.56×
06Erin AndrewsSports16.40×
07Josh BrolinMovies & TV14.06×
08Chris PineMovies & TV13.64×
09Ariel WinterMovies & TV12.41×
10Jennifer Love HewittMovies & TV11.58×
11Winona RyderMovies & TV9.64×
12Star TrekMovies & TV9.15×
13Mission: ImpossibleMovies & TV8.24×
14Sustainable energyHome & Garden6.83×
15Henry CavillMovies & TV6.66×
16Diane KeatonMovies & TV6.04×
17FedExBusiness & Career5.50×
18Renewable energyBusiness & Career5.48×
19SubwayFood & Beverages3.06×
20McDonald'sFood & Beverages2.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the James T. Kirk audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by James T. Kirk audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.67×
IndividualismJOY2.22×
SustainabilityBALANCE1.94×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by James T. Kirk audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.64×
Healthy LifestyleBALANCE0.67×
Luxury OrientationPREMIUM0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does James T. Kirk have in United States?

James T. Kirk has an estimated audience of 395,160 people in United States, concentrated in California and Texas.

02

What is the gender split and age of James T. Kirk fans?

31.9% of James T. Kirk fans are female, 68.1% are male, with an average age of 46.7 years.

03

Which brands do James T. Kirk fans like most?

James T. Kirk fans show strongest brand affinity for Christopher Lloyd (78.31×), William Shatner (19.75×), and Miles Teller (20×) over the country average.

04

Where do James T. Kirk fans live in United States?

James T. Kirk fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do James T. Kirk fans also like?

Beyond James T. Kirk itself, the audience over-indexes on William Shatner (19.75×), Miles Teller (20×), FedEx (5.5×), and Josh Brolin (14.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for James T. Kirk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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