Rascasse Audience Intelligence

Jim Henson Audience in United States

A data profile of the people who buy, follow and care about Jim Henson in United States — modelled from more than twelve digital signal sources. Jim Henson has an estimated audience of 1,204,461 people in United States.

#4among Cartoon in United States#4440among Person in United States#404in Literature

The average Jim Henson fan in United States is 40.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Puppetry, Isaac Asimov, International education, with strongest over-indexing on Puppetry (35.09× the country average).

Demographically, the Jim Henson audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Tradition, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jim Henson fan in United States is more female, around 40.0 years old, with strong Tradition tendencies and a notable affinity for Puppetry.

Category: Literature · Type: Person · Subtype: Cartoon

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jim Henson profile in United States.

Audience size
1.2M
in United States
Gender
62.2%♀
37.8% male
Age
40.0
average years
Country rank
#20832
Person in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jim Henson fans

62.2% are female, 37.8% are male, average age 40.0.

Fig. 02

Gender split

62.2%
Female
37.8%
Male
Demographic split for Jim Henson audience in United States
MetricValue
Female62.2%
Male37.8%
Average age40.0
Estimated audience size1,204,461
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Jim Henson audience in United States
Age bracketShare%
16-1914%
20-2919%
30-3927%
40-4926%
50+15%
Fig. 04

Worldwide distribution

64.1%

of the worldwide Jim Henson audience comes from United States.

Worldwide audience distribution share by country for Jim Henson
CountryShare
United States64.1%
United Kingdom8.9%
Canada5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jim Henson audience in United States is strongest.

Fig. 05

Top regions by affinity

Jim Henson fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~20K1.68×
02Maryland~30K1.29×
03New Hampshire~6K1.29×
04Vermont~3K1.22×
05Maine~5K1.21×
06Pennsylvania~50K1.18×
07Oregon~20K1.15×
08Ohio~40K1.12×
09Massachusetts~30K1.12×
10Rhode Island~4K1.09×
11Connecticut~10K1.08×
12Illinois~40K1.07×
13Michigan~40K1.07×
14Missouri~20K1.07×
15Washington~30K1.06×
16Indiana~20K1.06×
17Minnesota~20K1.06×
18Wisconsin~20K1.05×
19Utah~10K1.05×
20West Virginia~6K1.05×
21New York~70K1.03×
22New Jersey~30K1.03×
23Tennessee~30K1.01×
24Kentucky~20K1.01×
25Iowa~10K1.00×
26Delaware~3K1.00×
27Arkansas~10K0.99×
28Oklahoma~10K0.98×
29Nebraska~6K0.98×
30Montana~3K0.98×
31Kansas~10K0.97×
32Idaho~6K0.97×
33New Mexico~6K0.96×
34Colorado~20K0.95×
35Virginia~30K0.93×
36Washington, District of Columbia~3K0.91×
37California~100K0.90×
38North Carolina~30K0.90×
39Alaska~2K0.90×
40North Dakota~2K0.89×
41Georgia~30K0.88×
42Florida~70K0.86×
43Louisiana~10K0.86×
44Arizona~20K0.85×
45Alabama~10K0.83×
46South Dakota~2K0.83×
47South Carolina~20K0.82×
48Texas~90K0.80×
49Nevada~9K0.77×
50Hawaii~4K0.70×
Fig. 06

Affinity by region

Affinity by region — Jim Henson, United States
0.70×1.00×1.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jim Henson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jim Henson audience
#·InterestCategoryAffinity×
01Jules VerneLiterature44.01×
02Isaac AsimovLiterature36.37×
03PuppetryKids & Family35.09×
04DoraemonLiterature29.70×
05Terry PratchettLiterature23.46×
06TradesyShopping20.00×
07George OrwellLiterature19.76×
08Hayao MiyazakiMovies & TV19.72×
09Neil GaimanLiterature17.62×
10International educationBusiness & Career15.69×
11Charles DickensLiterature14.88×
12Mary ShelleyLiterature12.34×
13Ming-Na WenMovies & TV10.19×
14Berlin WallTravel & Leisure8.89×
15Sesame StreetKids & Family7.49×
16ZootopiaMovies & TV6.53×
17Britney SpearsMusic & Radio2.99×
18FolklorePolitics & Society2.93×
19BeetlejuiceMovies & TV2.93×
20SupermanMovies & TV1.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jim Henson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jim Henson audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.85×
PatriotismCONSERVATISM1.77×
IndividualismJOY1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jim Henson audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.58×
Quality AwarenessPREMIUM0.64×
Design AffinityPREMIUM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jim Henson have in United States?

Jim Henson has an estimated audience of 1,204,461 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jim Henson fans?

62.2% of Jim Henson fans are female, 37.8% are male, with an average age of 40.0 years.

03

Which brands do Jim Henson fans like most?

Jim Henson fans show strongest brand affinity for Puppetry (35.09×), Isaac Asimov (36.37×), and International education (15.69×) over the country average.

04

Where do Jim Henson fans live in United States?

Jim Henson fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Jim Henson fans also like?

Beyond Jim Henson itself, the audience over-indexes on Isaac Asimov (36.37×), International education (15.69×), Jules Verne (44.01×), and Doraemon (29.7×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jim Henson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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